When it comes to marketing Nicola Depiazzi is an incredible resource for mums in business.

In this episode we discuss the importance of having a marketing strategy, how to get clear on your brand voice and how to talk to your ideal customers.

Nicola is an audience attraction and content strategist who helps mums with home based businesses attract their best customers so they make money with ease.

As a Brit residing in the southwest of WA with three kids, two dogs, a home-based business, and self employed husband; she has had to learn to pursue her goals the efficient way.  

Nicola coaches women to step into the role of business leader, to nail their marketing foundations, have kick-ass content to attract, nurture and convert, and offers ongoing support, accountability and coaching in her membership the Thriving Business Mums Club .  

Links Website: nicoladepiazzi.com

Podcast: The Whole Woman in Business Podcast

Instagram: @nicoladepiazzimarketing

Facebook: @nicoladepiazzimarketing

Thriving Business Mums Club: https://www.nicdepmarketing.com.au/thriving-business-mums-club/

E-book: Social Media Marketing to Grow Your Small Business - 7 Simple tactics to Get More Leads

As business owners we are very reluctant to take a holiday.

We feel we have to constantly work in order to keep the business going.

In this episode I am sharing how I keep my business going in maintenance mode while I enjoy regular holidays with my family and you can to.

When it comes to pivoting Yvette Mayer definitely has achieved many pivots in her career and life.

In this episode we discuss what it is like to go from the top of your corporate career to being diagnosed and surviving breast cancer to then pivoting your life to live on the road with your puppy and running a 6 figure coaching business supporting Women to live their best lives. 

Yvette describes herself as a corporate drop out, with a 30 year background in marketing and leadership. She built her business to multiple 6 figures in under 2 years with digital products at the core. 

Yvette's goal is to help other entrepreneurs build a business that loves them back so they can feel lit up and liberated also.

Lit up and Liberated Podcast: https://www.yvettemayer.com/podcast

Instagram: https://www.instagram.com/yvettemayer_/

Website: https://www.yvettemayer.com/

Let's face it as entrepreneurs we have all faced at one time or another the dreaded Imposter Monster.

She pops up to tell us we are not good enough.

She can make us feel like we are a fraud or that we will not be able to achieve any success. But I have come to realise over the years that whilst she does appear when I don't want her to there are also ways to keep her at bay and keep her quiet when I need to.

Listen to todays episode for a few nuggets of gold on how to recognise and tame your own imposter monster and keep her in her box where she belongs.

Today I am so excited to bring Jen Bowers on to chat with us.   In this episode Jen explains how branding is not just a logo and colours but is about getting to know your target audience, who they are and how you should be using your branding to tell your brand story

Jen Bower is an expert branding strategist who takes colour and branding to an exciting new level.  

Jen's branding motto is be a flamingo in a flock of seagulls 

Jen can you please introduce yourself :

" Yep!! That's me!! Totally addicted to cats, coffee, champagne, candles, motivational quotes, positivity, reading and JOY!!

I live in beautiful Sydney, Australia along with my other Pom Pom People. My fabulous bag piping husband and my perfectly imperfect university student daughter and her partner... and our crazy fur family of cats!

But another great passion of mine is what I do!! I’m a brand strategist and stylist, socials stylist and illustrator with over 30 years experience in the industry... yes I was doing this BEFORE computers when it was all created by imagination and hand!

I have worked in advertising agencies, design studios and corporate - both big and small. This unique blend of experience, along with my passion for empowering women to achieve whatever the heck they want, led me to start strategic brand coaching and I have totally found the thing that sparks joy for me!

I know how much business owners battle understanding how to brand and market their businesses and I am here to pop that branding stress bubble for you! 

I am also the founder of Pink Pom Pom Social, a styled image library for brands with big personalities (funny that!!) that helps hundreds of women create a stunning social presence for their brands!

You can connect with with Jen Bowers at Pink Pom Pom By Jen

Instagram at Pinkpompombyjen

Facebook at PinkPomPom by Jen

In this episode I am talking with Ashleigh Rath from Ashleigh Rath Pt about the impact our Menstrual Cycle has on our life and business.

We discuss why you should know the different seasons within the month and when you work within those seasons you can achieve much better results

Ashleigh Rath is a female-focused personal trainer and health coach with a specific interest in women’s hormones, their cycles and how they influence the way we operate on a daily basis.

She’s a mum of 2 and teaches women how to harness the ebbs and flows of our monthly cycle and use them to our advantage when it comes to exercise, nutrition, work and life so we can get back to focusing on the things that matter most!

Make sure you tune into this episode as it really will change your life and be sure to share with your friends and family Connect with Ashleigh at https://www.facebook.com/ashleighrathpt/ and on Instagram at https://www.instagram.com/ashleighrath.pt

What is the Connection Economy - according to Peace Mitchell the connection economy is bringing women together and supporting them to achieve incredible things in this world including building sustainable businesses that have a flow on effect to our families and communities.

Peace Mitchell is a keynote speaker, author, co-founder of The Women's Business School & AusMumpreneur, Australian Ambassador of Women in Tech and Forbes.com business expert. Peace believes that investing in women is the most powerful way to change the world and is passionate about bringing women together and supporting them to reach their full potential and create the life they want to live. She has helped thousands of women achieve their dream of running a successful and profitable business.

Peace Mitchell co-founded AusMumpreneur in 2009, with her sister Katy Garner, creating Australia’s #1 community for mothers in business and together they co-founded The Women's Business School in 2016 to provide entrepreneurial education for women globally and was recently named Australia's Best Incubator for women at the Women in Digital Awards.

Peace and Katy have a community of 50,000 women and are surrounded by women who inspire them to dream bigger, reach for the stars and follow their calling every day.

You can connect with Peace and Katy at https://ausmumpreneur.com/

On Instagram at @ausmumpreneur and @thewomensbusinessschool

Be sure to share this episode on your socials and tag us so we can reach more incredible women in business.

You can not run a successful business if you are feeling overwhelmed and have too much information in your brain. In this episode I am sharing strategies to delete the overwhelm so that you can get on with business and live your best life.

Welcome to the very first episode of the Boss Motive Podcast. I am sharing who I am and my story of how I have come to be living in a tropical paradise living a life I love. This is my back story and I would love to get to know yours.