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In this episode of Frequent Arts Questions, Erika explore what no one teaches in art school: how risk operates differently across the art world. Artists face emotional, creative, and reputational risks, while investors, dealers, and collectors focus on financial volatility and short-term return.
Erika breaks down:
Why artists are often seen as risky investments
The difference between business school risk models and the lived experience of creative risk
What current data from the UBS 2024 Art Market Report and recent auctions tells us
A quadrant model for understanding different risk lenses
You’ll also be invited to draw your own risk map. Are you thinking about risk through your own terms—or someone else’s?
Search “Frequent Arts Questions” wherever you listen to podcasts, and tag us with your reflections.
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Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
In this episode of Frequent Arts Questions, we explore what it really means to invest at the “bottom” of the market. From works on paper to overlooked gems, we unpack where value might be hiding—and why now could be the moment to look down, not up.
Plus, a Draw & Reflect prompt to help you map out your own approach to collecting or investing with intention.
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Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
What do luxury cosmetics and the art market have in common? More than you think.
In this solo episode, we explore how the lipstick effect — the idea that people still buy small luxuries during economic downturns — is showing up in the art world. With fewer $5M paintings selling and a rise in works under $50K, collectors are still spending… just differently.
We look at:
– What sold at Art Basel Hong Kong 2025
– The growing demand for prints and editions
– How artists can align their pricing with shifting collector behaviour
This episode offers a mindset shift for artists navigating visibility, pricing, and market access in today’s economy.
🎧 It’s not about selling less — it’s about selling smarter.
This episode tackles the most frequent question I get—not about art itself, but about how I teach, explain, and connect ideas so clearly.
I break down how my art training, especially associative thinking, taught me to see patterns across disciplines. I also test out ChatGPT’s deep research capabilities and explore how AI compares to the creative logic we learn in the studio.
If you've ever wondered how artists develop transferable skills—and how that turns into teaching, strategy, or making sense of complex ideas—this one’s for you.
Listen or watch for a behind-the-scenes look at how I think, research, and teach using a multidisciplinary mindset.
In this episode of the Frequent Arts Question podcast, Erika Wong chats with Pilates instructor and somatic movement facilitator, Sia. They explore the link between body awareness, creativity, and well-being, and how these elements impact professional success for creatives.
Key Points:
Creativity as an Asset:
Physical freedom enhances creativity, allowing for more spontaneous ideas that can drive success in creative fields.
Well-being and Performance:
Somatic practices help reduce stress and improve focus, essential for maintaining high levels of creative output.
Reconnecting for Growth:
By reconnecting with the body, creatives can unlock new ideas and grow their professional practice.
Balance for Longevity:
Sia shares ways to balance work with self-care, preventing burnout and sustaining long-term creative success.
Neurodivergence and Focus:
Sia and Erika discuss how neurodivergent individuals can use body awareness to manage intense focus and stay connected to their physical needs.
Takeaway:
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Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
Sia Kradestska - Instagram @sia_radet
In this special episode, Erika Wong hosts a live Q&A session with Marlon Thompson and Christina Hirukawa, diving deep into the intersection of creativity and commerce. Marlon and Christina share their extensive experience in the startup and art worlds, discussing how innovation and value creation play crucial roles in both sectors.
Key topics covered include:
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Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
Marlon Thompson- Linkedin, Instagram @marlon.a.thompson
Christina Hirukawa - https://www.expanded-field.com, Linkedin
In this episode, Erika Wong speaks with Bennett Bennett, an award-winning creative director and content strategist. Bennett shares his journey from studying physics to becoming a prominent figure in the advertising industry. Together, they discuss the intricacies of agency life, including the various roles within an agency, effective client management strategies, and tips for breaking into the industry.
Key topics covered include:
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Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
Bennett Bennett - X @bennettdbennettt, Instagram @bennettdbennett
In this episode, Dr Erika Wong speaks with Doug Zanger, a seasoned advertising professional and consultant with a rich career spanning radio, advertising, journalism, and consulting. Doug shares his journey from working at a Japanese bank (which financed Nike) to becoming a thought leader in the advertising industry, highlighting the importance of skill stacking, adaptability, and seizing opportunities.
Key topics covered include:
Join us for an insightful conversation filled with practical tips and inspiring stories. Whether you're an aspiring advertiser or a seasoned professional, this episode offers valuable lessons for everyone.
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Find out more
Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
Doug Zanger- https://www.linkedin.com/in/zangerhttps://www.linkedin.com/in/zanger
In this episode, Dr Erika Wong speaks with Sarah Rabia, a seasoned strategist with a rich background in journalism, trend forecasting, and advertising. Sarah shares invaluable advice for creatives at all stages of their careers, from breaking into the industry to navigating multigenerational workplaces.
Key topics covered include:
Join us for an engaging conversation filled with practical tips and inspiring insights.
Find out more
Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com
Sarah Rabia- LinkedIn, https://sarahrabia.com/
In this episode, Erika Wong chats with Alex Rossi, a versatile composer for TV and films, known for his work with Netflix and Apple Plus. Alex shares his unique journey from studying film and working on reality TV to composing music that elevates storytelling in various media.
Key topics discussed include:
Join us for an inspiring conversation that offers valuable insights for aspiring filmmakers, composers, and anyone interested in the creative process. Tune in to learn how to thrive in the intersection of film and music!
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