Froghop's Food Founders Interviews

Snackzilla founder Marieke Syed talks to Froghop’s Development Manager Jo Povey about creating and scaling-up a food business. Marieke’s going from strength to strength with investment (from Warburtons), retail listings (with the likes of Sainsbury’s and Ocado), awards, apps, recruitment and more. Find out how she’s approached it, what she’s learnt along the way and what’s next for Snackzilla.

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You’ll find more videos, guides, checklists and podcasts to help you with your product development and food or drink business on the Froghop website at https://www.froghop.co.uk/resources/. If you’d like to talk about your product and its development, feel free to get in touch.

Triathlete Andy Welch founded Keeto Life because he “got tired of eating salads twice a day” after setting out on his own keto journey. He had embraced the diet to help improve his stamina and power and ended up developing his own keto versions of bread (and cake) that are now sold in 15 countries. Seriously Low Carb products help customers with diabetes management, endurance training, and other low–carb lifestyles without sacrificing taste, nutrition, or satisfaction. Find out more at seriouslylowcarb.com.

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You’ll find more videos, guides, checklists and podcasts to help you with your product development and food or drink business on the Froghop website at https://www.froghop.co.uk/resources/. If you’d like to talk about your product and its development, feel free to get in touch.

Ash and Oli founded Sipp’d in 2020 and have been on a mission to create great-tasting craft sodas with quality, natural ingredients ever since. It hasn’t always been a straightforward journey, they’ve pivoted and learned along the way. The twist is that, somewhat rare for a drinks startup, they built their own production facility from the off. Find out what they’ve learnt, how they made the change from accountancy to craft sodas and apple juices and lots more besides.

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You’ll find more videos, guides, checklists and podcasts to help you with your product development and food or drink business on the Froghop website at https://www.froghop.co.uk/resources/. If you’d like to talk about your product and its development, feel free to get in touch.

Ros and Subha left their career in banking to start Bodha Drinks. Their innovative, Eastern-inspired soft drinks are refreshing and packed with intriguing contrasts. Find out all about their journey is this episode of the Food Founders Interviews podcast. You can try them for yourself and get free delivery using the code ‘FROGHOP’ at their website (offer ends 11/03/2022).

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You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/. If you’d like to talk about your product and its development, feel free to get in touch.

Cheeky P’s are Vegan, gluten-free, protein-packed snacks made from chickpeas. They’re based on a Malaysian street snack (Kacang Putih) with some lip-smacking British-loved flavours added. Founders Gracia and Gregory are on a mission to “bring a bit of mischief” and get more people eating the nutritious, tasty chick pea. They tell Mel about starting the business, developing the product, getting listings with retailers and lots more.

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You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/. If you’d like to talk about your product and its development, feel free to get in touch.

Catrin Burr founded Aurosó Chocolate after moving to a low-sugar lifestyle. She was frustrated by the lack of options for genuinely indulgent filled chocolates that still tasted divine. Find out how she’s successfully developed, launched and promoted her reduced sugar luxury filled bars, solid bars and bonbons, all from home.

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You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/

Consumers are increasingly passionate about independent food and drink, and they expect the products they find in independent farm shops, delis and cafes to taste great, have a story and meet their needs. In this episode Tara Mei of Mahalo Supplies (and Bread & Jam) talks about her experience of founding a wholesaler, as well as her thoughts on what independent retailers want – and need – from independent producers.

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You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/