Shawn Rider of The Tactical Empire sits down with Jamie Salk, a longtime friend and business partner, to discuss Jamie's journey in the fitness event space, particularly with CrossFit events known as Superfit. Jamie shares the importance of systematizing operations, learning from both positive and negative experiences, and adapting to market changes. They also delve into handling negative feedback, winding down a business, and re-igniting entrepreneurial passions. Jamie reflects on leaving a meaningful legacy and emphasizes personal growth and the importance of family. A must-watch for aspiring entrepreneurs and fitness enthusiasts!

00:00 Introduction and Welcome

00:31 Meet Jamie Salk: From Fitness Events to Business Insights

02:05 The Importance of Systems in Business

02:30 Scaling Up: From Local Events to Major Competitions

03:38 Challenges and Lessons Learned

06:40 Adapting to Market Changes

12:03 Handling Feedback and Personal Growth

15:11 Winding Down and New Beginnings

20:35 Investing in New Ventures

22:21 Current Focus and Future Goals

24:44 Conclusion and Final Thoughts