January 17, 2024

From Opera to PR: Victoria Kennedy’s Journey to Becoming a PR Powerhouse with CEO Victoria Kennedy | Ep 788

9 minutes

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In this captivating episode of The Digital Executive, host Brian Thomas welcomes Victoria Kennedy, a renowned Wall Street Journal bestselling author, TEDx speaker, and CEO of Victorious PR. Kennedy shares her extraordinary journey from a classical opera singer to leading an award-winning multimillion-dollar PR agency, revealing how pivotal moments in her life, including a career-altering visa denial, led to her discovering her latent 'superpowers'. She reflects on the impact of the pandemic, the art of pivoting, and how her skills in music and connecting with people laid the foundation for her success in public relations.

Kennedy delves into the unique aspects of Victorious PR, emphasizing the agency's authentic approach and her personal role in its growth, highlighting how they achieved remarkable success through PR alone. She discusses her “Authority Creator” program, designed to empower businesses and CEOs in handling their own PR, making high-level strategies accessible even to startups.

The conversation also explores the significance of personal branding and PR in establishing a strong identity in the business world. Kennedy uses powerful examples, including the mention of Donald Trump, to illustrate the impact of a personal brand. This episode is a treasure trove of insights for entrepreneurs and business leaders looking to harness the power of PR to amplify their influence.

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