From The Ground Up Show with Erick Loden

Don’t miss the story that started it all—the journey that inspired From The Ground Up. In this episode, Dave Loden shares how he launched a new business with zero prior experience in a failing market—and turned it into a respected regional force. Along the way, he reflects on the hard lessons, pivotal decisions, and mindset shifts that made it possible. Plus, hear unforgettable stories from his time serving as a Captain in Search and Rescue that shaped his leadership and resilience when it mattered most.

#Entreprenuer #Roofing #FromTheGroundUpShow #searchandrescue #SelfEmployed

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/Ql_ot01_9_4

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Grant Gilmore shares his journey building and growing a roofing business from 0 to $20 million in just a couple years. You won't want to miss the life lessons in health, leadership, and humility. Racecars, ego, and emotions, we cover it all. 

#Entreprenuer #Roofing #FromTheGroundUpShow #Porsche #SelfEmployed

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/NKY37PdKt4s

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

https://amw-inc.com/

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Dan Godwin shares his story of becoming a partner at Mohatt Johnson and Godwin as well as some valuable tax advice for entrepreneurs and business owners.

#FromTheGroundUpShow #Taxes #Entrepreneur #SelfEmployed

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/Zwr1gMAx0Zo

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

https://www.topfloorcpa.com/

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Reggie Brock of Axis8 joins us for a fascinating conversation. He talks about missed opportunities, including not seizing an opportunity to partner with Mark Cuban on Broadcast.com, life lessons, mistakes and pains, and about optimizing your business by starting with people not processes and designing your business around the why that people bring with them. And, Reggie has a free give-away. You'll have to listen to find out what he is giving away to our listeners. You won't want to miss this one!

#SelfEmployed #Entrepreneur #FromTheGroundUp #Team

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/OUn62irEEJg

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

[email protected]

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Ryan Pierce shares his journey chasing his passions and dreams to become a champion long distance shooter and nationally renowned  gun smith. Ryan builds custom long-range rifles as good as anyone on the planet and does so working for himself out of his one-man shop. Hear an awesome story of success, grinding it out, and chasing your dreams! Ryan shares his story, lessons learned along the way and from his grandfather, and some great adventures hunting and shooting. 

#LongRangeShooting #SelfEmployed #Entrepreneur #FromTheGroundUp

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/u1rLtWFOJMs

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

[email protected]

https://piercisionrifles.com/

https://www.facebook.com/piercisionrifles/

https://www.facebook.com/ryan.pierce.637360

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Randy Brothers Describes his journey from a broken home to early entrepreneurship. Then, things get interesting as he tells of bankruptcy and homelessness before building himself and his business back up to be a roofing magnate only to have that torn down and have to build back a second time. You won't want to miss this story of family, redemption, and hard leadership lessons. 

#Faith #SelfEmployed #LeadershipJourney #FromTheGroundUp

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/_xWm2qBcDUU

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Dominick Fraser tells his story of growing up 1 of 7 children in an Scotch Irish family, working the cruise lines, contemplating suicide and eventually launching Frasier Roofing and growing it to $36mm in annual revenue and a top 100 roofing company. You won't want to miss this incredible story!

#Faith #SelfEmployed #LeadershipJourney #FromTheGroundUp

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/B-hCiLDkWcI

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

https://www.fraserroofingllc.com/

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Erick Horsley describes his experiences growing up, joining the marines, becoming one of the US most elite and highly trained warriors and then transitioning back to civilian life. Hear an incredible story of a life dedicated to service: in his family, community, and nation! You won't want to miss this! Oh, and all the super cool SOCOM gear!!!

#FromTheGroundUp #Podcast #Service #SOCOM #SpecialOperations

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/I1Xpx_8ZUe8

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Hear the story of an Air Force Veteran who took a crazy risk and launched the Scraggly Bush Fur Products Company creating such products as the Squallet, the RackPac and the Skoosie. This is one you will not want to miss! A crazy idea turned legitimate business. A childhood friend named scraggly bush. And a dream that became reality. 

#BlueCollarLife #FromTheGroundUp #EarnMore #Entrepreneur

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/g49Mj-3oUBE

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

Join us as we hear Randy Hurtado's story. Born in a rough neighborhood to a single mother, break dancer, fire fighter, IT security specialist, and eventually a hard working owner of a massive construction conglomerate. This is an awesome story that you won't want to miss! 

https://fromthegroundupshow.com

#BlueCollarLife #TradesTalk #FromTheGroundUp #LeadershipJourney #Faith

THE WEEK'S CONVERSATIONS, IN ONE EMAIL

Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.

Join the From The Ground Up Show newsletter: https://fromthegroundupshow.com/newsletter/

WATCH & LISTEN

Watch this full episode: https://youtu.be/vy8U7ayb_Ic

Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p

Listen in your podcast app: https://pod.link/1846907140

SHORTER EDITIONS

From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.

YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA

Podcast apps: https://pod.link/6806079674

From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.

YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o

Podcast apps: https://pod.link/6808750058

GUEST & RESOURCES

https://dtroofing.net

https://thegoodcontractorslist.com/

ABOUT FROM THE GROUND UP SHOW

Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.

Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.

Website: https://www.fromthegroundupshow.com

Have a question for Erick or an upcoming guest?

https://fromthegroundupshow.com/ask-a-question/

Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:

https://fromthegroundupshow.com/be-a-guest/

#BlueCollarLife #TradesTalk #FromTheGroundUp #LeadershipJourney #Faith