From The Outside In

Amy Beiser has been working behind the scenes for years to help create the PENZONE brand you know and love, but today, we are thrilled to bring her center stage and shine a light on her creative mind. Amy is co-owner and Creative Director of Alchemy Styled, an event planning side hustle that has grown into a powerhouse creative consulting agency.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Instagram: @alchemystyled

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

You may have seen that we recently launched a whole lineup of CBD products to our salon floors, but we know there’s still a lot of misunderstanding and hesitance around CBD as a whole. So, we got together leaders from four of our favorite CBD brands to bust some myths and share the benefits of CBD: Corey Poches from Motive CBD, Tanisha Robinson from W*nder, Gunhee Park from Populum, and Emily Heitman from LEEF Organics.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Motive CBD
• W*nder CBD Sparkling Beverages
• Populum
• LEEF Organics

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

We draw so much inspiration from nature and the environment around us. So we get excited when we feel the temperature start to drop and the leaves start to transform into a fiery orange hue — because that means Fall is upon us!

PENZONE artists Adrienne and Teagan join Debbie in this episode to share what’s inspiring them, including the runway looks that are influencing hair and makeup trends for the Fall 2020 season. 

If you’re in a style rut — or you’re just so excited for cozy layers and earth tones — take a listen and get inspired. This is your opportunity to explore what’s new on the horizon and improve your life from the outside in.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Pick up everything you need for the Fall at shoppenzone.com
• Adrienne on IG: @adrienneatpenzone
• Teagan on IG: @teaganatpenzone
• Book with Adrienne or Teagan

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

The Wonder Jam is a brood of brands that help scrappy, soulful businesses grow: Basis helps retail brands build online experiences, Wonderly is a branding agency for small businesses that offer “exceedingly special services,” and Studio J is space for our community’s best photographers and videographers.

But what do all of these brands have in common? A common set of values — values that leave no room for BS in relationships or communication — and a team of wonderfully creative people who truly care about their community and the people who they work with. And that team is led by our guests Adam and Allie Lehman, who founded The Wonder Jam in 2013.

Today, we dig into the creation of this unique family business, how Adam + Allie’s beautiful relationship has flourished over the last seven years, and their approach to helping businesses transform and grow.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• thewonderjam.com
• Listen: The Wonder Jamcast
• Allie on IG: @alliepal
• Adam on IG: @adamlehman

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

School is back in session, but things are looking a little different this year — and it’s a LOT for both our school teachers and our parents who are stepping up to help teach. With the weight of so many uncertainties and new responsibilities, we know a lot of “teachers” are feeling overwhelmed.

So, we want to help you keep your stressors at bay with some much-needed self-care!

To help you pamper yourself, we invited a rockstar panel of PENZONE artists to share their best self-care tips: Violet, Director at PENZONE Gahanna/New Albany and a mother of two; Madison, an Esthetician, Makeup Artist, and Master Nail Artist; and Embrey, a Master Massage Therapist.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Violet on IG: @violet.atpenzone
• Madison on IG: @madisonatpenzone
• Book an appointment with Embrey
• Olaplex No 3 Hair Protector
• Biotone Polar Lotion
• doTERRA essentials oils for the body or for use in diffusers
• Shankara for body oils
• Jan Marini Skin Zyme® 
• CND Almond Moisture Scrub + CND Almond Hydrating Lotion

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

This week’s episode is really a peek inside PENZONE! First, you’ll meet two of our incredible artists: Pearson, Director + Hair Artist at PENZONE Dublin, and Alia, Esthetician + Makeup Artist at PENZONE Polaris. Then you’ll get the scoop on all you need to look and feel your very best as we round out Summer, plus you’ll get the 411 on our new online store, which will make finding the best haircare and skincare products (and some sweet merch!) more convenient than ever before.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• shoppenzone.com
• Alia on IG: @aliaatpenzone
• Pearson on IG: @pearsonatpenzone
• Book an appointment with Pearson or Alia
• "Summer Hair Care Must-Haves"
• “Summer Skincare Must-Haves”
• “Get WOW-ed by COLOR WOW!”

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

Debbie Penzone invites you to join her for a meditative and healing auditory experience, complete with the healing sounds of crystal quartz bowls.

But before we start, we want you to know that there are no rules to meditation. You are not going to be judged and we are not going to say this is the only way or the right way to do this. You have permission to dive deep within yourself and connect with your body, mind, and breath in the way that feels right to you.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• L I T Life + Yoga

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

When we opened Royal Rhino Club Barbershop & Lounge, we took the highly respected barbering craft and added today’s freshest techniques to create an atmosphere + experience unlike anything else in Columbus, adding a modern twist to the barber shoppes of yore.

That experience all begins with grooming experts like our guest Micah Campbell, who has been a fixture on the Royal Rhino Club team since it opened. We’ve always prided ourselves on being more than just a cut or shave, though. We’re a place where people can let their guards down, feel safe, and just be. So we also invited Joe Sam, a loyal guest of Micah and a familiar face from “Good Day Columbus,” to join the episode and share how our offerings go beyond barbering.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• www.royalrhinoclub.com
• Connect with Micah: www.instagram.com/micah_rrcbarber
• Connect with Joe: www.facebook.com/joesam411

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

We’re all facing challenges right now, and we can all use a little bit of inspiration to turn these challenges into opportunities!

That’s why we're throwing it back to our original launch episode featuring our Founder and Chairman, Charles Penzone. Here, we hear the origins of our brand's story — the dream that Charles was chasing, the challenges he had along the way, and the big decisions he had to make when things got tough.e think this story is more important now than ever before.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Royal Rhino Club Barbershop & Lounge: www.royalrhinoclub.com
• PENZONE Salons + Spas: www.penzonesalons.com
• L I T Life + Yoga: litlifeyoga.com

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media

Maskne (acne under your mask) is a new problem that a lot of us are dealing with right now.  Debbie visited PENZONE Polaris to chat with Palmer, an Esthetician and Makeup Artist extraordinaire. She has a few tips for how you can keep rocking that mask without sacrificing your skincare or self-care routines, and she shares the whole regimen that she’s been using this summer.

To learn more, and for the complete show notes, visit: penzonesalons.com/truebeauty

Resources:

• Palmer on IG: @palmeratpenzone
• “Dermaplane For Skin: Defined.”

Connect with Debbie:

• Instagram: www.instagram.com/debbiepenzone
• Twitter: twitter.com/beautyzone
• LinkedIn: www.linkedin.com/in/debra-penzone-b9a3ab11

From the Outside In is a production of Crate Media