According to Tim Vlcek, a food safety consultant and also the CEO of a direct-to-consumer meat business, explains how maintaining proper food safety protocols can directly impact a processor’s profitability because it makes managing operations more efficient. In this episode, he outlines the connection between maintaining consistent food safety standards that start with upper management and, in an ideal situation, work their way down to the production line. He also describes how his meat company develops new products by making sure he and his team understand what customers want either in retail or in foodservice.