You struggle with creativity. Sometimes nothing comes. What do you do to get reliable inspiration, and how do you get great, fresh ideas?
* You can’t wait for it; idea generation is a habit
* The important thing to habitualize is sitting down and flexing the creative muscle daily
* Don’t look for, or wait for, great ideas
* The follow-on processes of mining and refining your idea stack is where the work comes together
* There are things you can do to make the creative process easier