Do your beliefs shape what you see, hear, and think? Discover how your brain edits reality using Bayesian priors, the placebo effect, and weird brain tricks like the McGurk effect. This isn't just about illusions — it's about how your entire experience of the world is filtered through what you already believe.
In this episode of Future IQ, we explore how your mind doesn't passively receive information — it actively predicts it. What you see, what you hear, even what you taste can all be shaped by your past experiences, expectations, and unconscious biases. From System 1 and System 2 thinking, to real-life studies on motivated reasoning, political beliefs, and placebo responses, we show how your brain decides what’s “true” before you even realize it.You’ll learn why two people can see the exact same thing but believe completely different stories, and how something as simple as a McDonald’s logo can actually change the way food tastes.
We’ll explore why some beliefs become so strong they get “stuck,” refusing to change even when new evidence appears. You’ll also see how politicians use subtle signals — known as dogwhistles — to activate people’s beliefs without ever saying things outright. And most importantly, we’ll uncover why facts alone often don’t change minds but feelings do.