⏱️ Episode Timestamps:

00:00 | In this episode

00:20 | Meet Elena Hawk

01:18 | How to spot a millionaire

02:14 | What car do rich people drive

04:26 | Personal finance for beginners

07:21 | Building an emergency fund

11:04 | Budgeting for beginners

13:07 | Subscriptions are the worst

16:55 | Personal finance 101

18:00 | Let's talk tax strategy

20:02 | Why pay for tax planning

22:50 | How to invest for beginners

25:52 | How to invest in stock market

28:39 | Index funds for beginners

34:07 | Take emotions out of personal finances

35:54 | How to become a millionaire

38:28 | What money management tips work

39:54 | Budgeting 101

42:33 | Money talk is crucial

44:25 | On a way to financial independence

50:16 | Cost of living Silicon Valley edition

55:30 | Quick Fire Round

🎙️ Guest: Elena Hawk

Elena is a CERTIFIED FINANCIAL PLANNER® professional, fractional CFO, and entrepreneur helping professionals and founders make confident financial decisions. She leads two financial firms focused on financial planning, investment management, and CFO advisory for startups and small businesses.

Her approach bridges personal and business finance, helping clients cut through noise, build systems, and gain control over their future. Elena’s work is rooted in clarity, strategy, and the belief that money should serve your goals — not the other way around.

🔗 LinkedIn: Elena Hawk

🎧 Host: Alena Gladkova

Alena is the Founder of Key People — a recruiting agency that helps companies hire top global talent in AI, ML, iGaming, and Web3 — and the host of Futures in the Making podcast.

🔗 LinkedIn: Helen Glad

📸 Instagram: @glad.helen

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

🚀 Boost your CV: Career Coaching

👥 Hire top tech talent fast: On-Demand Recruiting

#podcast #podcasts #podcastshow #personalfinance #financialfreedom #financialplanning #budgeting #moneytalk #financialwellness #futuresinthemaking #leadership #finance

⏱️ Episode Timestamps:
00:00 | In this episode
00:21 | Meet Anastasia
01:30 | How to build a personal brand in 5 steps
03:13 | The crucial element of building a personal brand
07:19 | What is personal branding, and what are the risks
10:55 | Common mistakes in building a personal brand
12:45 | The WRONG WAY to start a personal brand
16:15 | What makes a strong personal brand in 2025
21:33 | How to build a profitable personal brand
23:07 | What if your personal brand changes over time
29:57 | LinkedIn profile tips from a social media expert
31:40 | Brand storytelling and content creation on Instagram
36:59 | Free Instagram content ideas
39:12 | Promote your business for free on social media
41:24 | Do THIS for social media growth
48:17 | AI is changing personal branding strategies

🎙️ Guest: Anastasia Zaitseva
As CCO at ZiMAD (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.

Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.

🔗 LinkedIn: Anastasia Zaitseva
📸 Instagram: @iamzaiceva

🎧 Host: Alena Gladkova
🔗 LinkedIn: Helen Glad
📸 Instagram: @glad.helen

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

🚀 Boost your CV: Career Coaching
👥 Hire top tech talent fast: On-Demand Recruiting

#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert

Want to learn how to build a strong personal brand? This episode features Anastasia Zaitseva, Chief Communications Officer at ZiMAD. We talk about how to grow your personal brand on social media and what really works in 2025.

⏱️ Episode Timestamps:

00:00 | In this episode

00:21 | Meet Anastasia

01:30 | How to build a personal brand in 5 steps

03:13 | The crucial element of building a personal brand

07:19 | What is personal branding, and what are the risks

10:55 | Common mistakes in building a personal brand

12:45 | The WRONG WAY to start a personal brand

16:15 | What makes a strong personal brand in 2025

21:33 | How to build a profitable personal brand

23:07 | What if your personal brand changes over time

29:57 | LinkedIn profile tips from a social media expert

31:40 | Brand storytelling and content creation on Instagram

36:59 | Free Instagram content ideas

39:12 | Promote your business for free on social media

41:24 | Do THIS for social media growth

48:17 | AI is changing personal branding strategies

🎙️ Guest: Anastasia Zaitseva

As CCO at ZiMAD (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.

Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.

🔗 LinkedIn: Anastasia Zaitseva

📸 Instagram: @iamzaiceva

🎧 Host: Alena Gladkova

🔗 LinkedIn: Helen Glad

📸 Instagram: @glad.helen

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

🚀 Boost your CV: Career Coaching

👥 Hire top tech talent fast: On-Demand Recruiting

#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert

What is augmented reality all about? This episode of 🎙️ The Futures In The Making Podcast explores the exciting world of AR with Anna Belova, who has built tools that enable anyone to create immersive AR experiences.

⏱️ Episode Timestamps:

00:00 | In this episode

00:23 | Meet Anna Belova

01:02 | What is augmented reality

01:57 | How augmented reality is used

04:39 | AR use cases in business

07:01 | AR experience for beginners

08:50 | Augmented reality education

15:30 | Best augmented reality glasses

21:52 | Virtual reality technology and AI

25:34 | AR technology limitations

28:04 | Forbes 30 under 30 list

34:03 | How Forbes 30 under 30 became a pipeline to prison

35:12 | How to raise capital: advice from Forbes 30 under 30 honorees

🎙️ Guest: Anna Belova

Anna is the CEO of DEVAR, leading a team of engineers, designers, and creators who build next-gen AR experiences for businesses and brands. With a Master of Arts and Human Science degree, she’s a recognized Forbes 30 Under 30 entrepreneur making AR accessible to all.

LinkedIn: Anna Belova

🎧 Host: Alena Gladkova

LinkedIn: Helen Glad

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

🚀 Boost your CV: Career Coaching

👥 Hire tech talent fast: On-Demand Recruiting

#podcast #podcasts #podcasting #podcastshow #augmentedreality #augmented #vr #vrglasses #arglasses #vrgaming #virtualreality #extendedreality #forbes #30under30

Why did Google Search traffic drop 20%? This episode unpacks how AI is changing the rules of the marketing game — and what it means for SEO, content creation, and the future of digital jobs.

⏱️ Episode Timestamps:
00:00 | In this episode
00:19 | Meet Dennis Lazard
00:58 | Why you need a YouTube channel for your business
03:52 | How is AI changing SEO (Search Engine Optimization)
07:45 | Is AI chatbot privacy compromised
11:20 | AI agent web VS human web
17:54 | Leave the boring jobs to AI
22:45 | How AI can help businesses drive results
24:06 | I analyzed 300+ data sources and THIS is what I found out
28:38 | Make SEO optimized blogs using AI tools sound authentic
32:28 | AI impact on jobs in marketing
35:17 | AI and jobs it will create
39:08 | Why write a book in 2025
44:46 | How to write a book with AI
47:21 | How to create a lead magnet

🎙️ Guest: Dennis Lazard
Dennis helps fund and scale SaaS, AI, and tech companies through international SEO, organic growth, and data-driven marketing strategies. With over 15 years of experience, he’s led teams across the UK, US, and Europe, and launched 7+ digital products across eCommerce, MarTech, AI, LegalTech, and more.

He’s the winner of the 2019 Best MarTech Startup in Central Europe (€50,000 prize) and holds certifications in Digital Marketing (OMCP), Advanced Analytics (SQL), and Product Management (SPOC).

LinkedIn: Dennis Lazard

🎧 Host: Alena Gladkova
LinkedIn: Helen Glad

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business:
kpeople.guru

🚀 Boost your CV: Career Coaching
👥 Hire global tech talent: On-Demand Recruiting

#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #marketingautomation #SEO #AItools #contentmarketing

Want to gain a deeper understanding of biotech? Meet Morgan, the CEO of Opal Therapeutics, and dive into how AI, big tech, and medicine are shaping the future of biotechnology.

⏱️ Episode Timestamps:

00:00 | In this episode

00:34 | Meet Morgan

01:15 | What is biotechnology

02:12 | Is biotech the future of medicine

03:21 | Why Nvidia, Google, and Microsoft are betting billions on biotech

04:19 | What it’s actually like to work in biotech

05:32 | How to start a biotech company

08:01 | How will AI change biotech

10:09 | How many startup stages in biotech are there

13:05 | How to pitch biotech VC

15:00 | How to optimize revenue in biotech startups

16:52 | Why we never study the female body

18:50 | What can be done for women's health

🎙️ Guest: Morgan M. Stanton

Morgan is the CEO of Opal Therapeutics, a biotechnology company focused on developing novel therapeutics for women's reproductive health. She holds a Ph.D. in Chemistry and brings over 15 years of experience in drug discovery, R&D, and bioengineering. Her work spans multiple disciplines, blending cell biology, machine learning, and engineering to push boundaries in biotech innovation.

LinkedIn: Morgan M. Stanton

🎧 Host: Alena Gladkova

LinkedIn: Helen Glad

#biotech #womeninbiotech #aiinhealthcare #femtech #womenshealth #startupfounders #podcast #podcasts #techcareers #futureofmedicine #drugdiscovery

00:00 | In this episode
00:29 | Meet Svetlana Grinchenko
01:04 | Number one myth in women’s health
02:12 | How the US Healthcare system treats women
03:37 | An outdated reproductive health approach
06:49 | Health insurance determines how a patient is treated
07:29 | Overdiagnosing VS a laid-back approach to women's health
11:18 | When is a good moment to do your first hormone test for AMH
14:20 | Getting pregnant: is egg freezing the holy grail for family planning
19:41 | Can a woman have it all these days: a family and a career
21:27 | Strawberry Health outlook on fertility and marketing surrounding it
25:56 | Silicon Valley healthcare startup expectation VS reality
28:14 | Fundraising in Silicon Valley as a woman and an immigrant
34:26 | Advice for female entrepreneurs against existing biases
35:57 | Building connections in Silicon Valley is crucial for success
38:01 | Changing the perspective on reproductive health

Svetlana is a co-founder of Strawberry Health, a women’s health fem-tech startup offering at-home hormone testing and personalized health insights for women. She’s also active as a women’s health advocate and a mom.

🎁 Use the promo code ALENA10 for 10% off any Strawberry Health product: https://www.joinstrawberry.com/

Svetlana Grinchenko
LinkedIn: https://www.linkedin.com/in/svetlana-grinchenko

Alena Gladkova
LinkedIn: https://www.linkedin.com/in/helen-glad

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business:
https://kpeople.guru

✍️ Get your CV a professional boost:
https://kpeople.guru/service/career-coaching/

🚀 Recruit the best talent for your company:
https://kpeople.guru/service/on-demand-recruiting/

#podcast #podcasts #healthcare #healthcareinnovation #healthcareindustry #ushealthcare #podcasting #podcastshow

Roman Kovalevsky, a Europe-based Staff Technical Program Manager, offers his perspective on the challenges.

• 00:00 | In this episode
• 00:43 | Meet Roman Kovalevsky
• 00:56 | Product Manager career path
• 02:29 | Product manager job search
• 04:09 | Tech layoffs in Europe and the US
• 10:24 | What sectors of the economy are growing
• 13:46 | AI in product management
• 26:03 | Unpopular opinion on product management
• 28:51 | How to be a product manager in 2025
• 33:05 | Germany's cultural clash challenges
• 40:22 | Product management blog origin

For the past 12 years, Roman Kovalevsky has worked with web and mobile products in the video, streaming, EdTech, and B2B SaaS domains. He is passionate about building collaborative teams and transparent processes.

LinkedIn: https://www.linkedin.com/in/roman-kovalevsky/
Product Management blog: https://t.me/+w7triJBTEb40OGZi

LinkedIn: https://www.linkedin.com/in/helen-glad

🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru

#podcast #podcasts #podcasting #podcastshow #tech #itjobs #techjobs #productmanagement #productmanager

Want to understand how US healthcare industry works? Meet Vlad Panin, a pioneer in medical coding AI.00:00 | In this episode00:29 | Meet Vlad Panin02:04 | Medical coding and billing are largely outsourced03:58 | What is medical coding06:08 | What is medical coding future09:40 | AI in healthcare: hype VS reality12:13 | Tech job market is shifting13:50 | Healthcare technology in doctors office18:47 | The limitations of AI in healthcare21:11 | What is the context window25:15 | The US approach to AI in healthcare VS Europe and China30:56 | The difference between US and China's healthcare systems33:17 | Your medical insurance determines the healthcare you get38:21 | Will the AI in medical coding reduce the amount of mistakes41:27 | Is the US healthcare good compared to the rest of the world45:36 | Is being a Silicon Valley newcomer an obstacle for a founderVlad is at the forefront of healthcare innovation, developing AI solutions that safely replace remote medical coding labor. His work features the largest context window AI for medical coding, a HIPAA-compliant interface, and secure EHR connectivity, delivering rapid and accurate coding with financial and administrative insights. He mentors Forbes-recognized tech founders in Healthcare and Robotic Process Automation, collaborates with fellow entrepreneurs, and shares his expertise in secure healthcare systems with startups at Alchemist Accelerator.Guest: Vlad PaninLinkedin: https://www.linkedin.com/in/vlad-iframe-ai/Host: Alena GladkovaLinkedin: https://www.linkedin.com/in/helen-glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru#podcast #podcasts #healthcare #healthcareinnovation #healthcareindustry #ushealthcare #podcasting #podcastshow

Want to raise VC investment for your startup? Meet Valerie Bertele, a Venture Capital Investor in San Francisco and a LinkedIn Rising Star.00:00 | In this episode00:26 | Meet Valerie Bertele, a Venture Capital Investor00:58 | Venture Capital 10102:31 | Get VC's attention03:28 | A Day in the life of a venture capitalist07:15 | Meet your HR needs07:43 | How I lost my chance at a unicorn business09:03 | Huge startup red flags10:39 | Watch this trend in the market12:00 | AI is changing the work of VC13:58 | Women are investing ethically15:35 | No one tells you about selling a company17:26 | Maybe you DONT need venture capital20:13 | What did moving to China teach you21:24 | I sold my startup at age 2121:48 | Is learning Chinese worth it in 202522:59 | My Chinese learning journey tips24:47 | What you learn at Stanford and what you DONT29:14 | Investors mindset versus the employee mindsetValerie's dynamic leadership and global experience, cultivated through living and working in diverse regions like China, Belarus, Germany, and Silicon Valley, are evident in her early entrepreneurial success: she founded and sold her first company at 21 after quickly learning Chinese. Beyond her business acumen, she actively champions female entrepreneurship, mentors aspiring individuals, and promotes STEM and women's empowerment.Guest: Valerie Bertele Linkedin: https://www.linkedin.com/in/valeriebertele/Host: Alena GladkovaLinkedin: https://www.linkedin.com/in/helen-glad🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business. https://kpeople.guru#podcast #vc #venturecapital #podcasts #podcasting #podcastshow #venturecapitalist