Futures in the Making

Futures in the Making

By Alena GladkovaBusiness
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Futures in the Making episodes

  • 15 Years in the Industry: Why I Walked Away from Everything

    Is a career in tech driven by stability—or by a genuine calling?

    In this episode of Futures in the Making, Alena Gladkova speaks with Nadia Damkovskaya about leaving tech, recognising burnout, and understanding whether your career still aligns with your health, values, and long-term goals.

    They explore why so many people stay in tech despite the pressure, how hustle culture affects the body, and which questions can help you choose a more sustainable career path.

    Chapters:
    00:00 | In this episode
    00:41 | Meet Nadia
    01:11 | I quit my job
    05:23 | Life after tech
    13:07 | Money is power
    18:34 | Burnout signs
    24:13 | Your body knows
    30:50 | Red flags to watch for
    32:22 | Stress management
    34:25 | Burnout recovery
    40:05 | Bay Area hustle culture
    45:59 | Try this to stay motivated
    49:18 | Evaluating startup ideas
    50:48 | Choosing a career path
    52:03 | Questions to ask yourself

    About Nadia Damkovskaya

    Nadia is a serial entrepreneur who has spent the past 15 years building more than 100 projects across tech, event marketing, mental health, and wellbeing. After years of creating online mental health startups, she made the difficult but intentional decision to step away from tech and move into private practice, where she now works with clients one-on-one.

    Guest: Nadia Damkovskaya
    Instagram: @nadiadamkovskaya

    Host: Alena Gladkova
    LinkedIn: Helen Glad

    Looking for top global talent in AI, ML, Gaming, or Web3?
    Visit: https://kpeople.guru

    Recruit the best talent for your company:
    https://kpeople.guru/service/on-demand

    #podcast #podcasting #podcastshow #burnout #mentalhealth #mentalhealthawareness #mentalhealthmatters #mentalhealthadvocate #mentalhealthandwellbeing #mentalhealthsupport

    55 min
  • Why High Achievers Burn Out and Why Working Harder Won’t Help

    We have more tools, more flexibility, and more ways to optimize our lives than ever before. Yet many ambitious people feel exhausted, anxious, and unable to switch off.

    In this episode of Futures in the Making, Alena Gladkova speaks with Omar Shaker, MD, an Egyptian-American physician, writer, and Board-certified functional medicine practitioner. Together, they explore why productivity does not protect us from burnout, how chronic stress affects the body and our ability to make decisions, and where healthy ambition quietly turns into self-destruction.

    They also discuss the vagus nerve, nervous system regulation, sleep, cortisol, HRV, longevity medicine, AI-related anxiety, cognitive overload, and the difference between being exhausted and becoming completely disengaged from your work.

    Omar explains why working harder is rarely the answer, what high achievers often misunderstand about recovery, and how to build a more sustainable relationship with ambition without giving up the goals that matter to you.

    In this episode:

    00:00:00 | Why high achievers are burning out
    00:00:49 | Meet Omar Shaker, MD
    00:01:14 | Is hustle culture making us more stressed?
    00:05:19 | What is the vagus nerve?
    00:10:24 | How to manage anxiety and chronic stress
    00:12:41 | How high achievers can avoid burnout
    00:15:37 | Managing your health like a business
    00:27:38 | HRV and the health metrics worth tracking
    00:31:07 | Depression and why Omar left traditional medicine
    00:35:54 | Chronic stress, cortisol, and why sleep is the foundation
    00:44:37 | What longevity medicine gets wrong
    00:51:35 | AI anxiety and cognitive overload
    00:57:56 | What it means to become AI-native in 2026
    00:59:30 | Stress-management techniques that actually help
    01:03:32 | Weight-loss peptides and potential side effects
    01:05:20 | Lifespan versus quality of life
    01:06:54 | One habit that can change your health
    01:09:11 | The biggest stress-management mistake
    01:10:02 | Can you build a billion-dollar company without burning out?

    About Omar Shaker

    Omar Shaker is an Egyptian-American writer, medical doctor, and Board-certified functional medicine practitioner. He left traditional healthcare to build The Human Dash, a trauma-informed and data-driven support system for people working in high-intensity environments.

    His work combines clinical data, behavioral change, Somatic Internal Family Systems, and practical tools designed to help people move through difficult periods and continue performing without sacrificing their long-term health.

    Omar was named one of the HIMSS Future 50 and has spoken at HL7 and AHIMA.

    Guest: Omar Shaker, MD
    Connect with Omar on LinkedIn

    Host: Alena Gladkova
    Connect with Alena on LinkedIn

    Looking for exceptional talent in AI, ML, Gaming, or Web3?
    Learn more about KPeople
    Recruit talent on demand

    1 hr 13 min
  • Inside the Mind of an AI Optimist | The VC Behind Perplexity AI | Marina Davidova

    Inside the Mind of an AI Optimist | Marina Davidova

    She lost herself completely. And she's not alone.

    Marina Davidova is Co-founder and Managing Partner of DVC, a venture fund backed by 200+ operators from OpenAI, Google, Meta, Tesla, and Microsoft. Their portfolio includes Perplexity AI, Thinking Machines Lab, Higgsfield, and other companies reshaping the AI landscape.

    On paper, she has everything. But for years, she couldn't tell you what she actually wanted.

    In this conversation, Marina is honest about what ambition costs. What motherhood and career feel like when you're trying to do both. And what it took for her to find herself again.

    This is the first episode after a break. It's for anyone who's doing everything and feeling nothing.

    We talk about:

    • The moment you realize you've lost yourself
    • Why success can feel completely empty
    • Motherhood, ambition, and knowing what you actually want
    • What it takes to find your way back
    • Building meaningful work and meaningful life
    • The gap between who people think you are and who you actually are

    Listen on: Spotify, YouTube, Apple Podcasts, or wherever you get your podcasts.

    Find Marina:
    LinkedIn: /msdavidova
    Instagram: @msdavidova

    1 hr 6 min
  • What Meta's Top iOS Engineer Learned About Podcasting

    Ever wondered how to start a podcast?

    In this episode of Futures In The Making, we speak with Ksenia Pokrovskaya — a FAANG software engineer and podcast creator — who shares real insights from years inside a popular tech podcast.

    This conversation goes beyond the surface and explores what podcasting actually looks like behind the scenes — from messy workflows to long-term growth and consistency.


    ⏱️ Timestamps:

    • 00:00 — In this episode
    • 00:20 — Meet Ksenia
    • 00:46 — Podcast longevity secret
    • 01:54 — Podcasting tips for beginners
    • 02:46 — AI doing the work for podcasters
    • 04:57 — Podcasting can be really messy
    • 08:44 — Our favourite podcasting tip
    • 11:16 — Podcast engagement rate
    • 12:17 — Benefits of podcasting
    • 15:17 — How to choose podcast topics
    • 16:38 — Preparing for a podcast
    • 18:43 — Podcasting backstage
    • 19:55 — Being a woman in a male-dominated field
    • 23:59 — Handling comments
    • 25:12 — Dealing with haters
    • 28:12 — Joining an established podcast
    • 29:53 — FAANG restrictions
    • 31:22 — From guest to podcaster
    • 32:47 — Day in the life of a software engineer
    • 34:47 — AI-proof jobs & future skills

    👩‍💻 About the guest:

    Ksenia is a software engineer with 8+ years of experience, including 4+ years in iOS development. She focuses on building products that are both technically strong and intuitive for users. Alongside engineering, she hosts a tech podcast where she shares insights on development, startups, and modern tech careers.

    Her work helps make complex technical topics more accessible and supports engineers and creators in growing professionally.


    🔗 Connect with Ksenia:

    • LinkedIn: Ksenia Pokrovskaya
    • Instagram: @ksenks

    🎙️ Host: Alena Gladkova

    • LinkedIn: Alena Gladkova
    • Instagram: @glad.helen

    🕵️‍♀️ About us:

    We help companies hire top global talent in AI, ML, iGaming, and Web3.

    • Website: https://kpeople.guru
    • Recruiting services: On-demand recruiting

    #podcast #podcasting #womenintech #techcareers #contentcreation #softwareengineering

    41 min
  • Why LinkedIn Is TOP Social Media Platform | How You Can Become a LinkedIn Influencer & Monetize it

    🎙️ In this episode:
    While some see LinkedIn as boring and mostly cringe, others become LinkedIn influencers and start getting brand partnerships. We explore what it really takes to grow on LinkedIn in 2026 — from personal branding and content creation to understanding what actually works for audience growth and B2B influence.

    ⏱️ Episode Timestamps:
    00:00 | In this episode
    00:34 | Meet Margo Laz
    01:28 | LinkedIn VS other social media platforms
    06:46 | What determines LinkedIn growth
    07:45 | Become a LinkedIn influencer
    09:50 | LinkedIn content strategy
    12:50 | LinkedIn personal branding
    17:13 | LinkedIn cringe is real
    22:25 | LinkedIn marketing for business
    27:31 | Top LinkedIn influencers right now
    29:31 | ROI for LinkedIn B2B campaign
    34:19 | What awaits the LinkedIn influencers
    38:17 | How to spot paid content on LinkedIn
    39:26 | One thing everyone hates about LinkedIn
    40:58 | I wish I knew how to go viral on LinkedIn
    42:06 | Quick Fire Round

    🎧 Guest: Margo Laz
    Margo is the founder of Kudos Narratives. She helps B2B tech companies collaborate with top LinkedIn creators and influential voices. Her entrepreneurial path started while still a student — from running an e-commerce design store to co-founding a coworking space that hosted 300+ events.

    She later created major tech conferences such as EMERGE (supported by Microsoft, AWS, and Google), earned an MA in Storytelling & Experience Design in London, and consulted hyper-growth SaaS startups on influencer and content strategy. Margo has connected over 50,000 professionals in tech and creative sectors, spoken on TEDx, and been featured in Forbes and Sifted (by Financial Times).

    🔗 Guest Links:
    LinkedIn: Margo Laz

    🎙️ Host: Alena Gladkova
    LinkedIn: Helen Glad

    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

    🚀 Boost your CV: Career Coaching
    👥 Hire top tech talent fast: On-Demand Recruiting

    46 min
  • Money Management Tips | What is ACTUALLY Ruining your Personal Finance

    ⏱️ Episode Timestamps:

    00:00 | In this episode

    00:20 | Meet Elena Hawk

    01:18 | How to spot a millionaire

    02:14 | What car do rich people drive

    04:26 | Personal finance for beginners

    07:21 | Building an emergency fund

    11:04 | Budgeting for beginners

    13:07 | Subscriptions are the worst

    16:55 | Personal finance 101

    18:00 | Let's talk tax strategy

    20:02 | Why pay for tax planning

    22:50 | How to invest for beginners

    25:52 | How to invest in stock market

    28:39 | Index funds for beginners

    34:07 | Take emotions out of personal finances

    35:54 | How to become a millionaire

    38:28 | What money management tips work

    39:54 | Budgeting 101

    42:33 | Money talk is crucial

    44:25 | On a way to financial independence

    50:16 | Cost of living Silicon Valley edition

    55:30 | Quick Fire Round


    🎙️ Guest: Elena Hawk

    Elena is a CERTIFIED FINANCIAL PLANNER® professional, fractional CFO, and entrepreneur helping professionals and founders make confident financial decisions. She leads two financial firms focused on financial planning, investment management, and CFO advisory for startups and small businesses.


    Her approach bridges personal and business finance, helping clients cut through noise, build systems, and gain control over their future. Elena’s work is rooted in clarity, strategy, and the belief that money should serve your goals — not the other way around.


    🔗 LinkedIn: Elena Hawk


    🎧 Host: Alena Gladkova

    Alena is the Founder of Key People — a recruiting agency that helps companies hire top global talent in AI, ML, iGaming, and Web3 — and the host of Futures in the Making podcast.


    🔗 LinkedIn: Helen Glad

    📸 Instagram: @glad.helen


    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru


    🚀 Boost your CV: Career Coaching

    👥 Hire top tech talent fast: On-Demand Recruiting


    #podcast #podcasts #podcastshow #personalfinance #financialfreedom #financialplanning #budgeting #moneytalk #financialwellness #futuresinthemaking #leadership #finance

    59 min
  • Want to learn how to build a strong personal brand?

    ⏱️ Episode Timestamps:
    00:00 | In this episode
    00:21 | Meet Anastasia
    01:30 | How to build a personal brand in 5 steps
    03:13 | The crucial element of building a personal brand
    07:19 | What is personal branding, and what are the risks
    10:55 | Common mistakes in building a personal brand
    12:45 | The WRONG WAY to start a personal brand
    16:15 | What makes a strong personal brand in 2025
    21:33 | How to build a profitable personal brand
    23:07 | What if your personal brand changes over time
    29:57 | LinkedIn profile tips from a social media expert
    31:40 | Brand storytelling and content creation on Instagram
    36:59 | Free Instagram content ideas
    39:12 | Promote your business for free on social media
    41:24 | Do THIS for social media growth
    48:17 | AI is changing personal branding strategies

    🎙️ Guest: Anastasia Zaitseva
    As CCO at ZiMAD (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.

    Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.

    🔗 LinkedIn: Anastasia Zaitseva
    📸 Instagram: @iamzaiceva

    🎧 Host: Alena Gladkova
    🔗 LinkedIn: Helen Glad
    📸 Instagram: @glad.helen

    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru

    🚀 Boost your CV: Career Coaching
    👥 Hire top tech talent fast: On-Demand Recruiting

    #podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert

    38 min
  • Grow Your Personal Brand & Get Leads | What Makes a Strong Personal Brand In 2025

    Want to learn how to build a strong personal brand? This episode features Anastasia Zaitseva, Chief Communications Officer at ZiMAD. We talk about how to grow your personal brand on social media and what really works in 2025.


    ⏱️ Episode Timestamps:

    00:00 | In this episode

    00:21 | Meet Anastasia

    01:30 | How to build a personal brand in 5 steps

    03:13 | The crucial element of building a personal brand

    07:19 | What is personal branding, and what are the risks

    10:55 | Common mistakes in building a personal brand

    12:45 | The WRONG WAY to start a personal brand

    16:15 | What makes a strong personal brand in 2025

    21:33 | How to build a profitable personal brand

    23:07 | What if your personal brand changes over time

    29:57 | LinkedIn profile tips from a social media expert

    31:40 | Brand storytelling and content creation on Instagram

    36:59 | Free Instagram content ideas

    39:12 | Promote your business for free on social media

    41:24 | Do THIS for social media growth

    48:17 | AI is changing personal branding strategies


    🎙️ Guest: Anastasia Zaitseva

    As CCO at ZiMAD (290M+ downloads), Anastasia helps tech companies in gaming, SaaS, and AI simplify complex ideas and communicate clearly. She built a global communications system from scratch, leading a 15-person team across PR, brand, content, support, and community. Her efforts secured 450+ global media placements, millions of social media views, and consistent brand messaging.


    Beyond ZiMAD, she’s advised 50+ startups (Seed to Series B) on storytelling, investor comms, and go-to-market strategy. She’s also a speaker, mentor for women founders, host of founder circles, and contributor to top industry platforms.


    🔗 LinkedIn: Anastasia Zaitseva

    📸 Instagram: @iamzaiceva


    🎧 Host: Alena Gladkova

    🔗 LinkedIn: Helen Glad

    📸 Instagram: @glad.helen


    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru


    🚀 Boost your CV: Career Coaching

    👥 Hire top tech talent fast: On-Demand Recruiting


    #podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #personalbrand #personalbranding #personalbrandingexpert


    58 min
  • How Anyone Can Make AR in 2025 | What's the REAL Power of Augmented Reality Beyond Fun Filters

    What is augmented reality all about? This episode of 🎙️ The Futures In The Making Podcast explores the exciting world of AR with Anna Belova, who has built tools that enable anyone to create immersive AR experiences.


    ⏱️ Episode Timestamps:

    00:00 | In this episode

    00:23 | Meet Anna Belova

    01:02 | What is augmented reality

    01:57 | How augmented reality is used

    04:39 | AR use cases in business

    07:01 | AR experience for beginners

    08:50 | Augmented reality education

    15:30 | Best augmented reality glasses

    21:52 | Virtual reality technology and AI

    25:34 | AR technology limitations

    28:04 | Forbes 30 under 30 list

    34:03 | How Forbes 30 under 30 became a pipeline to prison

    35:12 | How to raise capital: advice from Forbes 30 under 30 honorees


    🎙️ Guest: Anna Belova

    Anna is the CEO of DEVAR, leading a team of engineers, designers, and creators who build next-gen AR experiences for businesses and brands. With a Master of Arts and Human Science degree, she’s a recognized Forbes 30 Under 30 entrepreneur making AR accessible to all.


    LinkedIn: Anna Belova


    🎧 Host: Alena Gladkova

    LinkedIn: Helen Glad


    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business: kpeople.guru


    🚀 Boost your CV: Career Coaching

    👥 Hire tech talent fast: On-Demand Recruiting


    #podcast #podcasts #podcasting #podcastshow #augmentedreality #augmented #vr #vrglasses #arglasses #vrgaming #virtualreality #extendedreality #forbes #30under30

    38 min
  • The Marketing Game Has Changed: Google Search Traffic DROPPED 20% - Video Is The New TEXT

    Why did Google Search traffic drop 20%? This episode unpacks how AI is changing the rules of the marketing game — and what it means for SEO, content creation, and the future of digital jobs.

    ⏱️ Episode Timestamps:
    00:00 | In this episode
    00:19 | Meet Dennis Lazard
    00:58 | Why you need a YouTube channel for your business
    03:52 | How is AI changing SEO (Search Engine Optimization)
    07:45 | Is AI chatbot privacy compromised
    11:20 | AI agent web VS human web
    17:54 | Leave the boring jobs to AI
    22:45 | How AI can help businesses drive results
    24:06 | I analyzed 300+ data sources and THIS is what I found out
    28:38 | Make SEO optimized blogs using AI tools sound authentic
    32:28 | AI impact on jobs in marketing
    35:17 | AI and jobs it will create
    39:08 | Why write a book in 2025
    44:46 | How to write a book with AI
    47:21 | How to create a lead magnet

    🎙️ Guest: Dennis Lazard
    Dennis helps fund and scale SaaS, AI, and tech companies through international SEO, organic growth, and data-driven marketing strategies. With over 15 years of experience, he’s led teams across the UK, US, and Europe, and launched 7+ digital products across eCommerce, MarTech, AI, LegalTech, and more.

    He’s the winner of the 2019 Best MarTech Startup in Central Europe (€50,000 prize) and holds certifications in Digital Marketing (OMCP), Advanced Analytics (SQL), and Product Management (SPOC).

    LinkedIn: Dennis Lazard

    🎧 Host: Alena Gladkova
    LinkedIn: Helen Glad

    🕵️‍♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business:
    kpeople.guru

    🚀 Boost your CV: Career Coaching
    👥 Hire global tech talent: On-Demand Recruiting

    #podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #marketingautomation #SEO #AItools #contentmarketing

    53 min

About Futures in the Making

From the publisher's feed

This podcast brings you the inspiring stories of ambitious individuals who are shaping the future through resilience, innovation, and leadership. From overcoming immigration challenges to building successful careers and businesses, we dive into the lessons and insights that empower others to dream bigger and take action.