Garlic Marketing Show

Garlic Marketing Show

By Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies.BusinessEntrepreneurshipMarketing
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Garlic Marketing Show episodes

  • AI Marketing for Shopify Stores Is the Biggest E-commerce Opportunity You’re Not Seeing

    AI shopping is taking over. And most Shopify store owners don’t even know they’re already falling behind.


    In this episode of the Garlic Marketing Show, Tanner Larsson from Built2Scale breaks down the real AI opportunity happening right now in ecommerce. We’re not just talking AI chat. We’re talking AI commerce, the shift in how people buy, and why your store needs to be visible in AI results to survive.


    Tanner shares the data points Shopify stores must fix, the tools big brands are missing, and what Sephora is doing right to win AI search. We also reveal the one site that’s fully optimized for AI and why it’s dominating.


    What You’ll Learn:


    • Why AI Shopping Is the Biggest Opportunity for Shopify Store Owners
    • How AI Is Transforming the Way People Buy Online
    • What Shopify Data You Need and How to Access It
    • How Sephora Is Dominating AI Search
    • Key Differences Between AI Search Optimization and Traditional SEO
    • Why AI Has Become the Most Trusted Resource for Buyers
    • How Major Brands Are Missing Out by Not Showing Up in AI Shopping Results
    • A Real Case Where a Known Company 8X’d Their Results
    • The Only Website That Is 100% AI Visible—and Why It Matters
    • The Smart Data Points Your Product Pages Must Include


    Connect with Tanner Larrson:


    • Website - https://built2scale.co/
    • LinkedIn - https://www.linkedin.com/in/tannerlarsson/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

    41 min
  • Stan Esecson Reveals How Chiropractors and Physical Therapists Use Stimpod to Add Recurring Revenue

    Tired of relying only on insurance payments that keep shrinking?


    In this episode of the Garlic Marketing Show, Ian Garlic talks with Stan Esecson, Chief Idea Officer at SeeStimpodInAction, about how chiropractors and physical therapists can add cash-based services that create fast recurring revenue without adding new employees.


    Stan reveals the simple system clinics are using to fill workshops, convert patients on the spot, and rent devices like the Stimpod to create long-term cash flow.

    Plus, he explains how the Stimpod device helps reboot nerves and treat diabetic neuropathy, chronic pain, incontinence, and more, without overwhelming your practice.

    Stan also shares how they offer financing options for clinics and for patients to make it easy to get started and scale fast.


    If you are ready to grow your chiropractic or PT practice with smarter marketing and real results, watch this episode and subscribe for more growth strategies on the Garlic Marketing Show.


    What You’ll Learn:


    • Why insurance-only practices are struggling
    • How to add cash services risk-free
    • What the Stimpod device does for patients
    • The power of live workshops and hands-on demos
    • How clinics fill workshops and close patients easily
    • How renting Stimpods creates an extra cash stream
    • Using patient networks to fill up more workshops
    • Why vagus nerve stimulation is a game changer
    • How clinics offer rental programs and boost profits
    • Incontinence treatment success stories
    • How to get started with Stimpod and SeeStimpodInAction


    Connect with Stan Esecsona:


    • Website -  https://stimpod10.com
    • LinkedIn - https://www.linkedin.com/in/stan-esecson-490ba214/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

    34 min
  • Why More Discipline Is Not the Answer for Entrepreneurs and What to Do Instead with Craig Ballantyne

    Are you working hard, staying disciplined, and STILL not seeing the freedom or results you want as an entrepreneur?


    In this episode of the Garlic Marketing Show, Ian Garlic sits down with Craig Ballantyne, author of The Dark Side of Discipline and co-owner of EarlyToRise.com, to unpack the surprising truth about discipline, identity, and business vision.


    Craig reveals how entrepreneur burnout is often the result of misguided discipline and why effortless discipline built around clarity and systems is the key to long-term growth. He also shares his top coaching funnel strategy, how he uses audiobooks and video testimonials to convert, and why AI will never replace coaching grounded in human connection.


    Whether you're a high performer or business coach, this episode will reshape how you think about productivity, identity, and building a business that doesn’t burn you out.


    What You’ll Learn:


    • The Dark Side of Discipline and Filtering the Right Habits
    • How Accountability Creates Effortless Discipline
    • Finding Your Why and Creating a Vision Filter
    • When “Good Habits” Sabotage Great Outcomes
    • The Perfect Day Formula and Writing Life into Reality
    • Vision Misalignment and the Cost of Choosing the Wrong Market
    • Eliminating vs. Adding More Discipline
    • Building a New Identity with Systems
    • Coaching and Audiobooks as Discipline Tools
    • Craig’s Most Profitable Funnel and Russell Brunson’s Unintentional Boost
    • Will AI Replace Coaching? Craig’s Thoughts
    • Why Human Connection Still Wins


    Connect with Craig Ballantyne:


    • Website - https://www.earlytorise.com/
    • LinkedIn - https://www.linkedin.com/in/craigballantyne/
    • Book: The Dark Side of Discipline - https://www.amazon.com/Dark-Side-Discipline-Chasing-Achieve-ebook/dp/B0DX41KMRB
    • Book: The Perfect Day Formula - https://www.amazon.com/Perfect-Day-Formula-Control-Your/dp/1619613557
    • Book: Double Double by Cameron Herold - https://www.amazon.com/Double-Your-Revenue-Profit-Years/dp/1608320995



    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

    49 min
  • The Key Person to Find If You Want to Grow a Two-Person Team and Run a Seven-Figure Agency

    Most agency owners are tired of trying to do it all, from sales to fulfillment to client management. Hiring more people isn’t always the answer. The key to real growth is finding the right person who can handle operations and free you up to scale.


    In this episode of the Garlic Marketing Show, Brittany Filori, CEO of 51Blocks, reveals why most agencies struggle with white-label partners, how to optimize websites for Gen Z and Millennials, and why SEO is evolving as websites become less important. She also dives into AI’s impact on marketing, what to be cautious of, and whether it’s better to build or buy an agency.


    What You’ll Learn:


    • The Biggest Problem Agencies Have With White-Label Partners
    • Why Most Agency Owners Are Tired of Trying It All
    • The Key Hire That Will Let You Scale Without Adding a Massive Team
    • The Advantage of Using a White-Label Partner the Right Way
    • Why They Don’t Have Account Managers at the Forefront
    • Taking Advantage of SEO and AI Before It’s Too Late
    • The Biggest Risks to Watch For in AI-Driven Marketing
    • Optimizing Websites for Gen Z and Millennials
    • Why SEO Is Changing as Websites Become Less Relevant
    • What Brittany Would Do If She Were Starting an Agency Today
    • Buying vs. Building Your Agency and Which One Makes More Sense



    Connect with Brittany Filori:


    • Website - https://www.51blocks.com/
    • Linkedin - https://www.linkedin.com/in/brittany-filori/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

    28 min
  • How to Turn Your Views Into Profit Using the Right Content Strategy With Travis Houston

    Most people waste hours editing videos that don’t even convert.


    Travis Houston, author of Turn Views into Profit, talks about how to create high-retention content by fixing your script, not your edits.


    Travis shares the systems he’s used with 7-figure brands to produce content that gets attention, holds viewers, and drives sales, all while saving 10+ hours a week with his Editless Video method. And yes, you’ll also see the moment Travis presses ONE button on his Stream Deck and changes his entire camera setup live, it’s the kind of next-level video productivity you didn’t know you needed.


    PLUS: He’s giving away his book for free (Use code “IANGARLIC”)



    What You’ll Learn:


    • How to SNL Your Content With Prepurposing
    • Why 90% of Repurposed Content Fails
    • The Worst Way to Start Your Video
    • The Most Important Part of Your Video
    • The Two Parts of Your Video That Travis Says Need to Be Scripted
    • How to Use Prompt Stacks for Faster Recording
    • Travis’s Favorite AI Tools for Creators
    • How to Create an Editless Video Studio
    • Moom App CamCam and the Power of the Stream Deck
    • Why Some Creators Never Build Authority Online
    • The Real Reason Your Videos Feel Amateur
    • How to Find Your Secret Fountain of Powerful Content
    • What SNL Teaches Us About Video Production


    Connect with Travis Houston:


    • Website - https://turnviewsintoprofit.com/
    • Linkedin - https://www.linkedin.com/in/travishouston/
    • Book Turn Views into Profit - https://www.amazon.com/Turn-Views-Into-Profit-Consistent/dp/B0DYQ7B4T3
    • Instagram - https://www.instagram.com/travishouston/?hl=en



    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

    52 min
  • Adi Klevit on Why AI is Not a Shortcut to Success and Why You Still Need Systems to Improve Business Processes

    AI isn’t here to replace you! it’s here to make you better. But only if you know how to use it the right way.


    Meet Adi Klevit, CEO and Founder of Business Success Consulting Group, where she helps businesses document, optimize, and implement processes for long-term growth. She’s here to break down how AI can improve your systems, streamline training, and challenge your thinking to help you scale faster.


    If you’re overwhelmed by AI tools and don’t know where to start, this episode will help you take control, use AI effectively, and drive your business forward.



    What You’ll Learn:


    • The Right (and Wrong) Ways to Use AI in Business
    • How AI Can Become Your Strategic Thinking Partner
    • Why AI Won’t Replace Jobs—but Will Change Them
    • How to Use AI to Build Better Training and Processes


    Connect with Adi Klevit:


    • Website - https://bizsuccesscg.com/
    • Linkedin - https://www.linkedin.com/in/adiklevit/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

    23 min
  • How to Massively Increase Your Rankings Quickly with Link Building and the 80 20 Rule with Jeremy Ellens

    Is your SEO strategy missing the mark? In this episode of the Garlic Marketing Show, Ian Garlic sits down with Jeremy Ellens, founder of ReportCard.com, to uncover how link-building can revolutionize your rankings.


    Jeremy shares his expertise, including:


    • The 80/20 rule to focus on high-impact SEO strategies
    • What bad backlinks are and how they can hurt your rankings
    • The power of guest posts for quick and reliable results
    • Real-world case studies that showcase $10M+ in client growth


    This episode is packed with actionable advice if you want to improve your rankings and increase conversions.


    Connect with Jeremy Ellens:


    • Website - https://reportcard.com/
    • Linkedin - https://www.linkedin.com/in/jellens/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

    26 min
  • Jotform AI Changes SaaS Customer Experience and Business Growth with Aytekin Tank

    Jotform isn’t just about forms anymore. AI is changing everything.


    In this episode of the Garlic Marketing Show, Aytekin Tank, Founder & CEO of Jotform, shares how his team is replacing traditional forms with AI agents, their game-changing experiment with Google AI, and how they’re using customer stories to shape their products.


    If you want to know how to use AI in your business, create better customer experiences, and stay ahead in SaaS—this episode is for you.


    What You’ll Learn:


    • Why Jotform is moving from forms to AI agents
    • How Google AI helped test 2,000 ideas instantly
    • The power of customer interviews & why they WATCH them instead of reading transcripts
    • The biggest mistake in customer research and how to fix it
    • Why businesses are more comfortable talking to AI than humans
    • How AI will change customer support and sales forever
    • The future of AI-powered customer interaction
    • How Aytekin’s kids are learning AI faster than adults


    Connect with Aytekin Tank:


    • Website - https://www.jotform.com/
    • Book -  https://aytekintank.com/
    • Linkedin - https://www.linkedin.com/in/aytekintank/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

    40 min
  • Using Private Jets for Business Growth High End Masterminds and Elite Networking with Lea Woodford

    Private jets aren’t just for luxury. They’re a powerful business tool for networking, deal-making, and elite masterminds.


    On this episode of the Garlic Marketing Show, Lea Woodford, CEO of SmartFem Media Group, reveals how she leverages private jets to land high-profile clients, host exclusive events, and create unforgettable experiences that build long-term relationships.


    What You’ll Learn:


    • Why private jets are the ultimate business tool for high-end masterminds
    • How Lea landed interviews with Jane Seymour, Guy Fieri, Dan Sullivan, and Robert Kiyosaki
    • Turning print magazines into a 92 percent speaker acceptance rate
    • How Lea used private jets to land six-figure deals
    • The hidden tax benefits of owning a private jet
    • Why private jet memberships are a bad investment
    • How to book a private jet experience for business growth


    Connect with Lea Woodford:


    • Website - http://wwwsmartfem.com/
    • Linkedin - https://www.linkedin.com/in/leawoodford/
    • Portfolio - http://www.luxurymarketbranding.com/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

    27 min
  • Chris Martinez on Why Most Agency Owners Struggle to Scale Profitably and What to Do Before an Exit

    Most agency owners hit a revenue ceiling, struggle with operations, and work harder for less money. The dream of running a business turns into stress, frustration, and exhaustion.


    In this episode of the Garlic Marketing Show, Chris Martinez, CEO & Founder of DUDE Agency, reveals why most agencies fail to scale, the biggest profit mistakes owners make, and how to build an agency that makes money without running you into the ground.


    Chris shares the key revenue thresholds agencies struggle to pass, how to hire the right team, and why most agency owners don’t pay themselves enough. If you’re running an agency and feeling stuck, this episode is a must-watch.


    What You’ll Learn:


    • The biggest reasons agency owners get stuck
    • Why most agencies don’t take home enough profit
    • The key revenue ceilings agency owners struggle to break through
    • How Chris built and scaled his agency using outsourcing
    • The hiring mistakes that kill agency growth
    • How to get consistent lead flow without wasting money
    • When to hire a Salesperson and why Most agencies get it Wrong
    • Why most agencies focus on sales instead of fixing operations
    • The first thing to do when preparing for an agency exit
    • What buyers look at before acquiring your agency


    Connect with Chris Martinez:


    • Website - https://bloompartners.io/v2/
    • Linkedin - https://www.linkedin.com/in/chrismartinez13/
    • Book - https://www.amazon.com/Facts-Not-Feelings-Mastering-Marketing/dp/B0DPCRHY87


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel




    Hosted on Acast. See acast.com/privacy for more information.

    36 min

About Garlic Marketing Show

From the publisher's feed

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those…