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The way readers find books has changed — and most marketing advice hasn't caught up yet. In this episode, Alexa breaks down exactly what shifted in book discovery in 2025–2026, what it means for authors across every genre, and what practical steps you can take this week to become more visible.

In this episode:

• Why Amazon's algorithm rewards sustained engagement over launch spikes
• The reader language gap — and how to close it in your book description
• GEO (Generative Engine Optimization): why AI tools are now book discovery engines, and why most author websites are invisible to them
• Why blogs are making a comeback — and why that's great news for authors tired of social media
• What to do first, today, to start building AI-searchable author content

Free resource mentioned: 👉 GEO Audit for Authors (free checklist): writepublishsell.com/geo

Event mentioned: 👉 Women in Publishing Presents Marketing Bootcamp — June 12–13 

Connect with Alexa:

• Website: writepublishsell.com or womeninpublishingsummit.com
• Instagram: @womeninpublishingsummit
• Facebook: facebook.com/WomeninPublishingSummit

Publishing and book marketing advice.