Welcome to Episode 7 of Good Will Hunters! In todays episode I chat with Georgina Camp, the CEO of Huber Social, an innovator bringing a fresh approach to solving complex social challenges. Georgie was introduced to me by Caitlin Barrett, the CEO of Love Mercy Foundation who we had on the show a few weeks ago. Georgie and Caitlin worked together on assessing the impact of the Cents for Seeds Program in Uganda. Georgie’s passion for reinventing the way we measure social value and reconsidering what truly contributes to wellbeing is apparent from the moment she starts speaking! She’s a trail-blazing leader, innovator and thinker and I’m thrilled to introduce you to her today.

Georgie and I chat about the importance of measuring social value alongside financial value, and the method Huber Social uses to determine the contribution a product or service makes to an individuals wellbeing. We chat about Amartya Sen’s ‘Capabilities Approach’ and other methodologies for analysing wellbeing, and chat about what the future looks like for the world of impact measurement. It’s an inspiring, technical, thought-provoking discussion. Also, unfortunately we had some technical issues in this discussion which you may pick up on at times! We record via Skype so this is bound to happen occasionally.

To learn more about Huber Social, check out their website at www.hubersocial.com.au

1:40 - The origins of Huber Social

4:04 - Complex social problems

6:24 - Connecting wellbeing with wealth

9:03 - Measuring social value

14:08 - Huber Social’s work in Uganda

20:00 - Ensuring women participate meaningfully

22:30 - The New Economics

33:25 - Redefining value in the private sector

35:48 - Measuring development more effectively

If you’re enjoying the podcast, please leave us a review on iTunes. This podcast is hosted by Rachel Mason Nunn. Rachel has worked in development in Papua New Guinea, Timor Leste and throughout the Pacific Islands, including as a consultant for the World Bank as well work in the not for profit sector. Rachel has a Masters in Applied Anthropology and Participatory Development from the Australian National University. She is passionate about reinventing the role of business and the private sector in international development, by reconceptualising notions of progress, profit and purpose.

Looking for some other great podcasts? Check out Humans of Purpose, Dumbo Feather, Inspiring Social Entrepreneurs, and Binge Thinking, to name but a few!

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