Get a "Heck Yes" with Carissa Woo Wedding Photographer and Coach

Happy Woo Wednesdays!

Rachel is my favorite family photographer and does long form family shoots meaning she's with the family ALL Day. I love the way she loves herself, her family, her clients, and her body.

www.rachellarsenweaver.com/links

Rachel Larsen Weaver is an artist-educator and film photographer in Maryland on the shore of the Chesapeake Bay. She is a mother to five who travels the country creating art with families and she mentors photographers who are interested in building businesses that are rooted in their creative longings.

Today's Hot Topic

Let's talk newsletters! Rachel talks about why you should start one, how to do it, and ways to grow your list.
1. choose a format and schedule that feels exciting and not overwhelming
2. stories sell- so determine what stories you want to tell
3. repurpose. repurpose. repurpose.

Favorite sales technique: How do you get a HECK YES from your dream clients?

This one is kind of hard for me. I have often remarked that I feel confident when it comes to marketing but less so in sales. For me the heck yes really is about the client feeling deeply connected to me and the offer. When I love the things that I am creating- I think that my joy and enthusiasm is contagious. When my offers are not actually aligned with my deepest desires- they don't have that same magnetic energy.

What is your Woo Factor? The Woo Factor is how you stand out from the crowd. What makes you unique?

I think its two fold: one is that my work is really about honoring the art of the offer. I talk a lot about studying the artists I admire, exploring the tradition photography. I want to make a William Eggleston photo at your wedding. I want to create a Sally Mann when I'm photographing your family. That would seem really snobby though and possibly intimidating and not the easiest sell. So I couple that with really genuine relationship building. One of the things that I love to do is to respond to dm's with voice messages- A) I find it so much easier to respond in a thoughtful way quickly when I can talk and have my hands free (I have five kids remember) B) I hope it feels sort of personal.

Connect with Rachel

https://www.rachellarsenweaver.com/

instagram.com/rachel.larsen.weaver

Connect with Carissa

https://www.instagram.com/carissawoo/

https://heckyesmedia.co/

Happy Woo Wednesdays.

I med Margaux at a couple of WIPA events and she is a powerhouse planner and educator. She hosts a 2X YEARLY FREE ONLINE SUMMIT FOR WEDDING PROS CALLED WEDDING SUMMIT SERIES. GET ON HER WAITLIST.

Today's Topic: Decoding Client Inquiries - What are your potential clients really trying to tell you? Let's read behind the lines. Also, are you tracking where all of your inquiries are

MARGAUX FRAISE IS THE OWNER + CREATIVE DIRECTOR OF HARMONY CREATIVE STUDIO, an award-winning boutique wedding firm in Los Angeles, CA. Since moving from retail consulting to events in 2011, her goal has been to design weddings with intention, infusing celebrations with her signature organic and minimal style yet still tailored to each couple.

A Stage IV breast cancer survivor, she has a unique perspective on what is truly valuable in love, life and weddings – and brings that viewpoint to help her clients hone in on what matters to them. As a result, her work has been featured in numerous publications, including Style Me Pretty, Brides, and Green Wedding Shoes, among others.

What is Margaux's Woo Factor

Having a strong visual aesthetic (minimalism/neutrals) to go along with a calming presence. She hosts a

FAVORITE SALES TECHNIQUE: HOW DO YOU GET A HECK YES FROM YOUR DREAM CLIENTS?

Having a strong funnel so only ideal clients get through

www.margauxfraise.com / www.weddingsummitseries.com

Ideal Client Workbook + Training: https://bit.ly/mxidealclient

Connect with Carissa Woo

https://www.instagram.com/carissawoo/

https://heckyesmedia.co/

Happy Woo Wednesdays!

Michele is my student and went through my Fill you inbox + Master the sales call program. Michele loves the  in person chat, and enthusiastic follow ups. She is a female who flashes. (OCF + color + artwork)

She got on 2 venue vendor list and did a whole new rebrand, Congrats to Michele

Hot Topic: when and how to rebrand your business

Michele is a Texas wedding photographer, who focuses on bold photography for vibrant souls. She turns memories into legacy through timeless, colorful images, set tangible by gorgeous heirloom wall art and albums.

Rebranding.

- why rebrand?

- two types: refresh vs. overhaul

- it isn't just changing a logo (all the things)

- how to: 5 steps

www.1836photographie.com

Download my 7 step sales process for free and connect with me

https://heckyesmedia.co/

https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Molly McCauley is in the Get a HECK YES house.

Hot topic: The ins and outs of editorial wedding photoshoots and workshops

Molly goes deep into the importance of play in your craft.

She is very direct, which can catch people off guard -- but she likes to flush through the fuss to help people get results. 

Molly McCauley is a fine art photographer Based in Los Angeles and New York. With a masters degree in photography and a background in design and fashion, Molly's approach is thoughtful and curated, with a spontaneous edge. If given the opportunity, she'll always choose a timeless black and white photograph as homage to her days in the darkroom.

And more recently as a wedding photography editorial host with Make Pretty Workshop, photo mentor, and brand curator

Connect with Molly

www.makeprettyworkshop.com

https://www.instagram.com/makeprettyworkshop/

https://makeprettyworkshop.com/wedding-editorial-course

Connect with Carissa

https://www.instagram.com/carissawoo

My new freebie

https://heckyesmedia.co/

Do you see yourself in any of these entanglements? Get yourself unstuck and Tune in.

Download my new ebook on my 6 steps to HECK YES : How I conduct a 30-minute zoom sales call. https://heckyesmedia.co/

️

️ They didn't know how to articulate their value and close the deal in less than 24 hours.

️ They didn't know how to automate their marketing

️ They didn't know how to be active listeners

️ They didn't know the real purpose on social media

Now they are thriving!!

Connect with me on the gram https://www.instagram.com/carissawoo

Happy Woo Wednesdays!

How to write a book in a week with ChatGPT to make yourself famous and credible overnight. Whattt!! You can use Carla's guide "Prompt Publish Profit" to write a book, FAST!

I met Carla at an Elite Speakers Conference in Florida. Her energy was buzzing. She started https://hiro.fm/ which I use for my students. Check it out. You can now elevate your reach, revenue and impact with our interactive private podcast and audiobook platform that you can set up in minutes.

She is your typical busty blonde but people are shocked that she is really brainy. She worked for the Pentagon, NASA, Microsoft, speaks multiple languages and has started a number of profitable startups.

Carla White published a number of books and made a lot of profits in a short time.

Carla White, featured on Oprah, NYTimes, Forbes, and more, is the first woman to produce an iPhone app and author of "Idea to iPhone". As a pioneer in technology, she knows firsthand how frustrating the publishing process can be, which is why she founded Hiro.fm to help others publish and profit from their knowledge without writer's block or complicated tech. Carla has even coached some of the most successful thought leaders of our time. Get ready to join their ranks with her help.

Freebie

A list of my favorite ChatGPT prompts anyone can use to write a podcast, blog, videos, emails and more

Connect with Carla

https://www.instagram.com/heycarlawhite/

Connect with Carissa

https://heckyesmedia.co/

https://instagram.com/carissawoo

Happy Woo Wednesdays!

Today I have Rob Green in the Get a heck yes house! (photographer coach and podcaster of THE BOP.

The biggest takeaway is that College and Sorority Photography is the greatest untapped market in photography today. If you're not jumping in on it, you've got a $100,000 hole in your business. This is the next gold rush in photography.

HOT TOPIC: College and Sorority Photography

There are 17 MILLION college students attending our nation's THOUSANDS of 4-year schools. Photos are their social currency, and yet they remain the most underserved photography demographic in the US!

(1) Insanely unique social dynamic: tens of thousands of ideal clients, all living within a few blocks of each other. Most dynamic word of mouth market in the world.

(2) Don't call it "College Grad Photography" - you're missing the forest for the trees.

(3) C+S has more in common with weddings than high school senior photos.

(4) The more generous you are, the faster you'll grow.

Rob Greene is the owner of Square 8 Studio, a photography and education brand based out of Fort Worth, Texas. Through both his online courses and his podcast, The Bop, Rob and his mini goldendoodle, Snoopy, are on a mission to help photographers build their business, wow their clients, and make photo magic. Rob is a firm believer that you're always ahead of someone and always behind someone, therefore you should always be teaching and always be learning.

Rob's fave HECK YES technique: No-Brainer Booking Pages. I want my sales page on my website to speak so clearly to my dream clients that they can't help but say yes BEFORE THEY LEAVE the page. Requires (1) stellar imagery, (2) clear, compelling language, (3) simple, zero-barrier systems.

Freebie:

\free 5-day mini course called College Photo 101 - DM ROB to learn more

Connect with Rob

square8studio.com

https://instagram.com/@square8studio

Connect with Carissa

https://instagram.com/carissawoo

Happy Woo Wednesdays!

Lisa Marie Photographie is in the get a heck yes house. A repeat guest and a dear friend of mine. Check out our past episode about how to brand yourself in a new location.

Fun fact about Lisa

She was in the restaurant industry for about 17 years.. which she believes helps her in this industry a ton! She even met her hubby Igor while working at Macaroni Grill!

She used to be a second shooter lead photographer for the Carissa Woo photography team before until she sadly moved to Taho.

I miss her. Today we talk about dos and don’t for 2nd shooting. If you want to get into the wedding photography world, start off my 2nd shooting to build your experience and portfolio. You are going to want to tune in.

Connect with Lisa Marie

Apply to work with Carissa

https://heckyesmedia.co/apply

https://lisamariephotographie.com/

Happy Woo Wednesdays!

It's been a dream of mine to interview Jasmine Star. My editor said this is the best episode. I'm on fire after this episode. My motivation is level 10.

Register for my masterclass on

I took Jasmine's Stars workshop 13 years ago. She said we are going to turn this generation of photographers upside down and that we did with her help.

She was the 1st photographer to share all her secrets on her blog. Her motivation, intelligence, way that she communicates not over drives her to the top but drive us all to the top. Jasmine started Social Curator, IG Caption tempate, lifestyle photos, sotry sets, a marketing plan. Check out social curator so you will

Social Curator gives you Tools and a proven system to enable you to find new customers online, amplify your inner confidence and build your dream business.

Today we talked about how to be fulfilled in life, how to quit the comparison game, and what the next generation of photographers is going to be like. She teaches us about the mindset of how to be successful on social media.

Jasmine Star empowers entrepreneurs to market their business on social media, build a brand, and create a

life they love. After dropping out of law school, she became an internationally recognized creative
entrepreneur before the age of 30 and later founded Social Curator, a social media marketing company in
which she has helped over 35,000 business owners. Her top-rated podcast, The Jasmine Star Show, has amassed millions of downloads since its inception in October 2019, where Jasmine educates entrepreneurs
on how to turn their passion into profits. Some days you'll find her featured in Forbes, Entrepreneur, and INC
magazine, while other days you'll find her going Live for “Coffee and Conversations” on Instagram, hosting
“Ask Me Anything” sessions on Facebook, and interviewing leading business and industry experts on The
Jasmine Star Show.

Connect with Jasmine Star

WWW.JASMINESTAR.COM
WWW.SOCIALCURATOR.COM

Connect with Carissa Woo

Free masterclass for wedding photographers on January 31st

www.getaheckyes.com

Happy Woo Wednesdays! I have a very special guest, Renee Sabo, named Best Wedding Planner by Boston Magazine. She is incredibly detailed oriented and personal with her clients! They all mean a great deal to her and she gives them the best client experience.

I was on her podcast called The Confetti Hour for a while chatting about how to get on the preferred vendor list. I spill my most embarrassing wedding stories, it's so funny. Renee is also an educator like me. https://www.urbansoireeboston.com/mentoring-1

Hot Topic today: Using Emotional Marketing to Attract your Ideal Luxury Client

Connect with Renee

https://www.urbansoireeboston.com/podcast-2

https://www.urbansoireeboston.com/

https://www.instagram.com/urban_soiree/

grab a free ticket for my Masterclass on January 31st " Fill your inbox with inquiries"

https://www.getaheckyes.com/