Gift guides carry plenty of benefits. 

And with the number of holidays out there, their value lasts beyond November and December.

Gift guides are relevant for: 

• Valentine’s day
• Mother’s day
• Father’s day
• St. Patrick’s day
• Easter
• Earth day
• Halloween

 — or any other holiday, depending on the country where you sell your products.

So if you haven't created a gift guide for your store yet, perhaps you should try it this year.

To help you get started, we've put together 9 steps to plan, create, and promote a gift guide for any holiday.

Tune in if you need ideas!

Prefer reading the text version of this episode?  Then head over to our blog.

🎁 33 website banners for every major holiday (you can add to your website without coding)

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

As an ecommerce brand owner, you’ll have to make important decisions every day.

And you can make better-informed decisions if you create a habit of collecting customer feedback regularly. 

To help you get started, we’ve covered everything you need to know about gathering customer feedback: 

• 5 types of feedback, 
• 5 ways to collect it, 
• and 5 ideas for implementing it in your strategy.

Tune in!

Resources we've mentioned in this episode:

1. 10 Examples of customer satisfaction questions for your next survey
2. Cart abandonment survey template (to display on your website)
3. Cart abandonment survey template (to send via email)
4. Guide to measuring your Net Promoter Score
5. 38 Survey questions for ecommerce brands

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

You may spend countless hours every week working hard to build your email list.

But have you ever stopped to think about how your campaigns perform?

You can have the largest list in your space, but if your email marketing metrics aren’t performing as they should, you may have to rethink everything you do, from your list-building efforts to your campaigns.

From this episode, you’ll learn what email metrics you should track and how to improve them.

Tune in!

Useful links:

• 7 Ways to get more email subscribers
• Lead magnet examples for ecommerce
• How to write re-engagement (win-back) emails
• 7 Types of marketing emails you should be sending
• 13 Engaging promo newsletter examples to inspire your own

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

Are you a smaller brand stressed about Black Friday? 

If your answer is YES, we’ve got you covered.

In this episode, we’ll talk about 12 low-cost ideas to help you make the most out of this holiday sale season using the power of email marketing.

🎁 We've also prepared a sample email schedule for your next Black Friday campaign. Find it at the end of this blog post, along with more inspiring examples.

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

You’ve heard it before: lead magnets are a great tactic to build an email list and entice shoppers to buy.

The pressing question isn’t why you should use lead magnets, but how do you use them for your ecommerce business. 

In this episode, we're going over 5 common lead magnets for ecommerce:

• purchase discount
• free shipping coupon
• gifts or free samples
• education content
• contest or giveaway participation

We're also going to provide examples and tips for using each lead magnet type.

🎧 Tune in and remember to subscribe!

Useful resources:

1. Popup template to promote a purchase discount in exchange for email signup
2. Popup template to promote education content in exchange for email signup
3. Popup template to offer free shipping in exchange for email signup
4. Pop-up survey to ask abandoning customers why they're leaving

Prefer reading the text version of this episode? Head over to our blog.

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

Do you want to make email marketing one of your core revenue-generating channels, but don’t know where to begin?

We get it.

There are many types of marketing emails you can send, and with so many options available, it’s easy to get overwhelmed.

In this episode, we're talking about 7 key emails you should be sending to your subscribers. If you're looking for ideas to get started, tune in!

Want to dive deeper? Read about these 4 types of marketing emails in detail:

• Guide to abandoned cart emails
• Guide to win-back emails
• Guide to welcome emails
• Guide to post-purchase emails

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

Getting an ecommerce store up and running is only the first step to launching a successful business online. Now you need to establish strategies that will help you get sales.

More often than not, what you need isn't a silver bullet but a combination of tactics working together in unison to help you reach your revenue goals.

This episode will help you brainstorm these tactics and get to the action!

If you prefer the blog version of this episode (with examples!), here it is.

Dive deeper:

• Ways to collect email subscribers on an ecommerce website
• How to optimize your mobile conversions
• Beginner's guide to SEO for ecommerce
• How to ask customers to leave a review
• Post-purchase survey template (💡add it to your Thank-you page)

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

Cross-selling is an often overlooked but incredibly powerful strategy you can use to increase the average order value (AOV) in your online store.

In this episode, we'll walk you through 7 different approaches to get started with cross-selling. Whether you're using Shopify or any other ecommerce platform, you'll surely benefit by implementing at least one of these strategies in your store.

Helpful links for Shopify merchants:

• Hot to create a cross-selling popup for Shopify
• Guide to crafting a post-purchase email (and using it to cross-sell)
• How to create and promote bundles on Shopify

Recommended AI-based cross-selling apps for Shopify:

•  Cross Sell
• ReConvert

Shoppable content apps for Shopify:

• Shop The Look by Byte Commerce UG
• Shop The Look by Zoomy
• Lookbook by Expert Village Media Technologies

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

In recent years, many ecommerce brands have started using SMS marketing as their communication channel.

“But this is too old-school,” - you may say.

We get it.

But what if we told you that 58% of consumers said that SMS messages are the most effective way for businesses to reach them quickly?

In this episode, we're talking about:

• advantages of sms marketing for ecommerce
• ways you can use sms marketing for your store
• steps to launch your first sms marketing campaign

Bonus: popup template designed to collect phone numbers. Feel free to steal it for your website!

Prefer reading the text version of this episode? Here it is.

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.

Welcome to episode 35 of Getsitecontrol Insider!

Our invited guests for this episode are Chase Clymer – the Co-founder at Electric Eye, the top agency that helps ecommerce brands using Shopify to power their business, and Giorgia Mangoni – our customer happiness manager at Getsitecontrol.

Tune in to hear about the biggest challenges ecommerce brands face today!
 
Questions discussed in this episode:

• Is it easier or more challenging to launch and grow an online store now, than it was 5 years ago?
• What are the top 3 beginner’s mistakes to avoid when you're starting an ecommerce business?
• How can small ecommerce brands compete with giants like Amazon?
• What are the ways to bring customers back to a store?
• What is the best strategy to reduce shopping cart abandonment?

Bonus: Chase's favorite ecommerce tools!

Create beautiful email signup forms, coupon boxes, and pop-up surveys for your store with Getsitecontrol.