If you're not a mind reader, the only way to know what your customers are thinking is to ask them. In this episode, we'll discuss 6 different methods to implement feedback forms and 3 proven tips to make sure you collect meaningful data from the right audience.
Among other things, you'll hear mentions of Net Promoter Score (NPS), Customer Effort Score (CES), and Customer Satisfaction Score (CSAT) - popular customer feedback surveys you may want to try.
Here are the links with more information on them:
- How to use Net Promoter Score and what to do next
- What is Customer Effort Score and how to measure it
- Beginner's guide on Customer Satisfaction Score
Here is a great post by Survey Monkey on how phrasing your questions can skew your data.
Finally, if you want to add popup surveys or floating side buttons to your website, Getsitecontrol website survey form builder is the way to go.
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