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Getting to the Point
Getting to the Point episodes
- With Tom Rainsford of giffgaff & Beavertown BreweryIn 2009, Tom cut through the complexity of the mobile phone category to launch giffgaff, taking them from inception to one of the UK’s most distinctive brands. Now, Tom is Marketing Director of Beavertown brewery, another fast-growing challenger brand. We talk big brand thinking without the bullshit, how sometimes silly names work and how we should all be a bit more Pep Guardiola.
Hosted on Acast. See acast.com/privacy for more information.
56 min
About Getting to the Point
From the publisher's feed
The podcast where marketing leaders get straight to the insights you need. Each episode explores an essential topic for today’s CMO - getting to the heart of what matters and what you need to stay…
ahead.
Hosted on Acast. See acast.com/privacy for more information.
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