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If you have been thinking about a rebrand and have been a little lost on figuring out if that is the right move, then I have the perfect show and guest for you!

Amanda Scott works with creative women to create the right brand and website for their businesses. She  brings her expertise to the table for a conversation about exactly that, when is a rebrand right for you?

She offers her tips and methods for thinking through this decision and you can even take her quiz to better understand what is right for you. Find all of her information linked below and be sure to give Amanda a follow on Instagram!

You can find Amanda and Amanda Scott Design Co here:

Website: https://amandascottdesignco.com/

Instagram: https://www.instagram.com/amandascottdesignco/

Here are Amanda’s 6 Signs That Your Business is Ready for a Rebrand:

1. Your values and vision aren’t reflected
2. Your business is headed in a different direction
3. Your brand isn’t clearly defined
4. You’re not reaching your ideal clients
5. You’re not standing out from your competitors
6. You cringe a little when giving your business card or website

Read her notes and take the Does Your Business Need a Rebrand Quiz by clicking here

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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It is so important to me that I am open and transparent with each of you through this podcast. I want our connection to be genuine and meaningful! 

So in that effort, I am going to be doing something a little different this episode and will be answering some questions about myself.

Be sure to let me know where you stand on these too! Shoot me a message on Instagram :)

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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You have probably heard business owners and other entrepreneurs interchange the words brand, business, and marketing in some ways.

That’s because it kind of works - my marketing is my brand, and my brand is my business. But they are very different too. So let’s chat about how they work together. Today I want to make sure we understand what each is and why they need each other.

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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If you have ever thought to yourself during your entrepreneurial journey, “maybe I should just quit…it’s too much”. Then you’re not alone. Most of us have had that thought! Being a business owner, and a mother, and an employee, and even just an adult can be sooo much some days. 

I want to share with you what this all looks like for me. It’s a lot of work, but it’s also very worth it. Listen as I pull back the curtain and share with you how I keep ticking, maybe you will resonate with some of it and it will help you keep ticking too.

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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I used to think that I needed to make new content daily. I mean really MAKE new content every day, come up with a new idea, explain it, make it visual, share it, and so on. I have certainly grown since then! Did you know you can make one piece of quality content and stretch it into multiple pieces of effective, valuable and shareable content? 

The trick? That would be the Three R’s of content: Repurpose, Reuse and Refresh. Let’s talk about it more!

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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What are you doing in your marketing efforts? One strategy outside of traditional marketing is what we call targeted daily engagement, or TDE.

This is a way to use social media, or other online forums, as a way to connect with your potential customers and share with them the value they would get from working with you.

But not directly, you aren’t using this method to promote your business, you use it to create relationships and connect. As these potential customers learn who you are and realize they want to work with you they will come to you on their own. Listen as I tell you all about it!

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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I am revisiting this topic because I find myself regularly needing to be aware of it and making efforts to keep from falling into it, and I still do sometimes!

We all can find this a struggle sometimes and need to be intentional and thoughtful about how to avoid it. Today I will chat about some of my recent experiences in this battle and give you tips and thoughts that will help you battle going through the motions too.

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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Boy have I experienced this! I will share what my own experience of battling stigma has been and encourage you as well.

We have all felt the pressure of other people on our choices. And stigma is kind of like that, but without a face. It is a very real struggle that we go through as entrepreneurs, and I want to say some words to combat it today.

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

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Starting a business and learning to lean into what makes you special and unique can take some time, and even take some pivoting. That is okay! 

Joining us today is Julia from Julia Kay Design and we are going to talk about her stationery business and what makes her stand apart from other stationers. She will also share some of the lessons she has learned and wants to pass onto other entrepreneurs that are on their own journey.

You can find Julia and Julia Kay Design here:

Website: https://juliakaydesign.com/

Instagram: @juliakaydesign 

TikTok: @juliakaydesign

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM

Send us a text

I like to consider myself a realist. But really what that means is I’m a pessimist. Over the years though I have learned the value in being more positive and making an effort to make my mindset a more positive one.

Today I want to share 7 tips that I have learned to practice regularly and have helped me be more positive.

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You can find me here:

Instagram: @gingerbiz

Website: https://www.katymurrayphotography.com/

Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusiness

Twitter: https://twitter.com/GingerBizKM