Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business

By Girl Get Visible- Hosted by Akilah Thompkins-RobinsonBusinessMarketing
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Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business episodes

  • Episode 56 - The Other Syndrome

    A lot of people know about the imposter syndrome, BUT did you know there is another lingering syndrome out there, that can also affect your business.

    In this episode, I will be speaking about what I call “the other syndrome” and providing a few examples and tips of what to do, to overcome it. This will be extremely helpful when you are working on different areas of SEO and your business, whether it is for links, pitching and even keywords.

    Are you consistently questioning your craft and comparing it to other businesses?

    Do you find yourself lost in what I call paralysis analysis, where you spend most of your time trying to figure out (ANALYZE) if you’ve done something right?

    Do you have a fear of taking a chance or even starting over?

    If you’ve answered yes to any of these questions or have other questions circulating in your mind right now, this is an episode you need to listen to. We are going to talk briefly about this “other syndrome”, also known as, the “AM I DOING IT RIGHT” syndrome, realize its symptoms and find solutions to stay far away from it.

    A book I recommend in this episode is called OWN IT: The Power of Women at Work by Sallie Krawcheck. One of the most powerful points in this book is the idea that we are afraid to QUIT, which stops us from taking chances. Listen to hear more about my point of view on this, and how it relates to the “AM I DOING IT RIGHT” syndrome. Make sure to check out this book!

    19 min
  • SEO Beginner’s Guide

    In this is episode I go through my SEO Beginners Guide freebie. This is where you should start if you are new to SEO and what to know what is, how SEO can help you, and what is all the SEO and search marketing hype about. 


    You can download the full guide at http://girlgetvisible.om/seoguide

    38 min
  • Focus Pays: Why I didn’t do the #SocialChallenge

    Everyone is posting photos, sharing their meme having fun online, and here I was plugging away at slide decks and email copy. Sounds like a 2020 version of Cinderella doesn't it LOL


    Well, It's not or not exactly, this was me really life last week while all of my biz friends were doing the #socialchallange / #dollypartonchallenge. 

    It wasn't easy, it wasn't even fun but in this episode, I tell you why I said no to the challenge and more of us should have said no too.

    26 min
  • Make the most out of your Facebook Live Videos

    Everyone is going live on social media these days, live on Facebook, live on IG, live on Youtube. Going live is a great way to get your content out there instantly and grab a quick audience but the growing problem is after the first few days all of that good content you shared on live, is lost in the algorithms and isn’t getting in front of new audiences like you hoped.


    Most Facebook Marketers will tell you how to go live on Facebook, what you should go live about on Facebook, how to invite more people to your Facebook live; but they don’t talk about how to make that Facebook LIVE live longer and continue working for you. In the episode, I talk about what you can and should do to keep your most valuable content in rotation longer and get the maximum benefits for your business.

    To join me next time I do these webinars live, join the waitlist here http://girlgetvisible.com/waitlist

    18 min
  • Collaborator- SEO Visibility Success Code

    We are in the 4th phase of the SEO Visibility success code. A lot of people get stuck on 3rd phase the Creator they are creating a ton of content but forgetting that they also need to get the SEO secret sauce backlinks. And miss getting good SEO results and getting in front of other audiences to help them grow faster in popularity ad search.


    Similar to have we’ve done the other episodes in the Collaborator Episode I put on my SEO Coaching hat and I tell you:

    • How to get SEO backlinks by collaborating with other businesses?

  • How to build backlinks that are going to get you in front of more audiences 

  • Where to start with business collaborations and build a collab catalog like Mary J Blige:D

    • Some of the links I mentioned in this episode :

    Other episodes about the success code:

    • SEO Visibility Success Code
  • https://girlgetvisible.com/the-seo-visibility-success-code-the-steps-vs-the-journey-in-business/
  • https://girlgetvisible.com/creator-seo-visibility-success-code/
  • https://girlgetvisible.com/peeker-seo-visibility-success-code/
    • 45 min
  • When did you fall in love with Hip-Hop
    In marketing we see a lot of talk about pain points and we're pushed to talk about problems our client has, but we skip the most important buying triggers that lead to the moment people take action and are hooked.    I know you’re thinking what does hip hop have to do with business, SEO, marketing, and the Girl Get Visible Podcast, well not a lot on the surface but if when you look at what makes people fall in love with hip hop, a certain song, or artist you’ll find there is a lot we can learn about getting people to fall in love with and buy our products.    Taking actions and buying a product or service is a more an emotional decision than a logical one. Yes, people know they need a thing, but what’s that moment that makes you jump in to get?   In this episode We hear clips from hip hop greats like Pete Rock, Talib Kweli, Black Thought, Quest Love, Kool G Rap, Russel Simmons, and De La Soul on their falling in hip hop moments; and host Akilah Thompkins-Robinson digs into lesson we can learn about buying triggers from these moments in hip hop.   What you learn:
    • Difference between pain points and buying triggers.
  • How buying triggers can turn your leads into customers. 
  • How to identify your audience's buying trigger? 
  • How to create buying triggers in your customers journey
  • The different triggers that influence buyer behavior
    • 35 min
  • 2.9 Million Followers: How ’I Need a WORD’ Grew through serving

    In this episode, I interview Quonda Renee of I need a Word.

    In a short time Quonda has built a Facebook page following to over 2.8
    2.9million. Quonda’s platform is not only great because she’s built it so fast,
    put on a conference, wrote a book, and started her own podcast in these 2
    years; but also because she did all of this her way and while still serving her
    followers and staying true to her Christian faith.

    In addition, to growing her own business Quonda has worked to

    bring more pastors and ministries to social media and has become as major influencer
    in growing audience, living your message, and creating a thriving business
    while doing it.

    In this episode we learn:

    • about Quonda’s journey as a marketer and online
    influencer
  • 2 of her 10 laws to building your own power
    • audience
  • The strategies she learned on how to learn about
    • and listen to her audience
  • how to market a Christian community, even with
    • all of the push back from Facebook
  • how to monetize a large following without
    • compromising your purpose

    After the episode grab Quonda’s book “I NEED A WORD: 10

    MARKETING LAWS FOR CHRISTIAN ENTREPRENEURS” of Amazon

    Links to follow Quonda

    • I need a WORD
  • Quonda Renee on FB
  • Quonda Renee on IG (@thegirlfromineedaword)
  • Book: I Need a Word

    • More About Quonda:

    Quonda Renee is a Digital Marketing Strategist serving the Christian community since 2017. However, this MBA graduate is more widely known for creating I Need A WORDTM, a digital faith-based television network purposed to help pastors and leaders from all over the world gain online exposure to their ministries. This business was created when Quonda was going through a rough season in her life. She was struggling financially and, after much prayer and fasting, God told her to start a Facebook page and call it I Need A WORD back in July 2017. Today that page, which started with zero followers in August of that year, has over 2.8 million followers and the brand now includes a digital television network. Quonda is also preparing to release her first book “I Need A WORD: 10 Marketing Laws for Christian Entrepreneurs .” Her desire is to use her gift of marketing to help ministries and businesses grow by creating an online presence. Quonda currently lives in Atlanta, GA. She has a passion for helping others and loves to travel. Quonda lives by this simple principle: “It’s always a ‘no’ until God says, ‘Yes.’ “

    39 min
  • Creator- SEO Visibility Success Code

     

    We are more than halfway through our SEO Visibility success code types and this is when the rubber meets the road. You don’t have to wait for 6 months or until you’ve reached the “end” to see SEO results as an SEO creator you’ll start to get the benefits of SEO in the search engines and the way your business shows up as an authority in your industry.

    Similar to have we’ve done the other episodes in the Creator Episode I put on my SEO Coaching hat and I tell you:

    • What to focus on as an SEO creator?
  • Where people get stuck creating for SEO in the
    • stage
  • How to get through the Creator phase (and what
    • does that really mean)
  • And the 1 question you can ask yourself to know
    • if you are creating the right content for your SEO glow up.

    Some of the links I mentioned in this episode :

    Other episodes about the success code:

    • SEO Visibility Success Code
  • https://girlgetvisible.com/the-seo-visibility-success-code-the-steps-vs-the-journey-in-business/
  • https://girlgetvisible.com/peeker-seo-visibility-success-code/

    • 38 min
  • Racer- SEO Visibility Success Code

    We are on to our second strategy of the SEO Visibility Success Code (SVSCode for short), the Racer.  In peeker, we spent a lot of time researching our own numbers, while in Racer we turn out attention to get to know our audience, our niche, and what people are searching for. This is also where the infamous SEO keyword magic pops up and you start looking for the perfect keywords to represent your brand.

    I used Racer for this stage because it goes hand and hand with the R.A.C.E keyword method that I share with you guys here https://girlgetvisible.com/is-traditional-seo-keyword-research-all-wrong-for-todays-entrepreneurs/.

    Just like we did for Peeker in this episode I break down, what Racers need to know and master to move out of Racer mode (it’s more than just keyword research). What are some of the pitfalls Racer should look out for and where Racers get stuck


    If you haven’t yet taken the quiz here https://girlgetvisible.com/quiz

    38 min

About Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business

From the publisher's feed

This show talks about traffic, marketing, and business. The show is for my Coaches, Course Creators, membership site owners, and Online Retailers who want to build a legacy, authority, and a brand people admire people admire using their voice and expertise. Smart entrepreneurs who are ready to go from content consumers to creators and publishers. And build a business where her tribe can find her online. We talk about advanced topics like SEO, content marketing, business systems, eCommerce, and other strategies you need to grow as an authority and a brand influencer in your niche.