Girl, Get Your Face Off A Bus Bench: Real Estate Marketing Only Better

Are you dumping thousands of dollars into online leads that aren’t converting? Or maybe you are converting leads and you want to build a more organic and sustainable business without them. We are just going to come out and say it - you don’t need online leads to be successful! Far too often agents get hung up on thinking they need to be paying for leads to have success, and it’s just not true. In fact there are many other ways to have a much better ROI. 

Many agents are skipping the basics that are foundational to a real estate agent’s success and instead they tell themselves they need online leads. What if you tried working more on your current database instead of writing a check for leads that may not ever convert? You can be more than just a “one and done” Realtor by building and nurturing your past clients. What does that look like? It means serving your clients at the highest level so that they come back again and again, and refer you to family and friends. You want to be front of mind when someone in your sphere of influence needs a Realtor and this week we are going to dive into all of our strategies for generating leads without buying them from Zillow. Let’s dive in! 

You may not hear it very often, but did you know that there are downsides to lower interest rates? Yes, you heard that correct, lower interest rates might not be in your best interest, literally. Our guest this week, Jennifer Butcher of GO Mortgage, makes a case for why low rates actually have a negative impact on the market, and how the current rates can actually work in your favor. If you’ve been sitting on the sidelines because of the current rates she just might make you rethink that. Jennifer shoots it to us straight and provides real life scenarios that apply to you as a buyer or seller, and also as a Realtor facing objections about interest rates. Jennifer also shares the financial implications of renting a home vs buying a home, and the positive benefits of home ownership no matter where the rates are. You just might walk away from this episode viewing home ownership through a much wider lens than just what interest rate you lock in at, and consider its larger impact on building wealth and security in your life. Jennifer has been in the business a long time, is a treasure trove of knowledge, and she is a fantastic educator. We are so excited to share this with you. Let’s dive in!

I don’t know about you but sometimes mornings can turn into chaos and it can feel like you are fighting off overwhelm before you even get a chance to jump into work for the day. We all want to be more productive, more efficient, and have more time for ourselves to enjoy life, but it can feel like swimming upstream. If you want to cut down on the stress and take back your day it is necessary to develop strategies for how your time is allocated. Creating a routine and developing some simple habits can make all the difference in every area of your life. 

Kristi loves, well let’s be honest, she’s obsessed with diving into all things productivity and this week she is going to share some of her top tips to help you get your morning off to a good start, and how to carry that into having a productive day filled with ease, even when a curveball gets thrown your way! Let’s dive in! 

Last week’s episode was all about preparing to buy a house in the spring market. But what if you’re selling? Fear not, we’ve got you covered. This week we are sharing our top tips on what to do if you are looking at selling your home this spring. 

When you are planning to sell your home you can never start the conversation too early and this week’s episode will give you all the time you need to get everything with your house in order, find a trusted lender, find a Realtor you love, and do some organizing and purging if needed. You can hold off on doing any major home improvements until your Realtor sees your home. They can give you guidance on how to make the best decisions on preparing your home and might even save you some money. 

Many buyers that were waiting for interest rates to drop are getting off the sidelines and we are expecting this to be a great time to sell your home. You won’t want to miss our tips on how to prepare your home for the spring 2024 market. Let’s dive in! 

Alright BusBenchBabes, it’s almost here. The spring market. Many potential homebuyers chose to sit out during 2023 due to the high interest rates. The large number of homeowners sitting on historically low rates also had a dramatic effect on home sales due to the relatively low available inventory throughout the year. We were faced with a kind of stalemate. But with rates creeping down in 2024 we are starting to see things pick up already. 

Our first listing at The BPR Experience went into multiple offers, and we are expecting to see a busy spring and summer. This week on the podcast we are sharing 5 things you need to know if you’re thinking about buying a house this year, or if you are a Realtor working with buyers, things your clients need to know. We are sharing our top tips to help prepare you to successfully navigate the spring market. Let’s dive in!

Here in Minnesota it doesn’t feel like the spring real estate market is right around the corner, but the Super Bowl is kind of the unofficial kickoff to the spring market and that’s just a couple weeks away. With interest rates coming down a little bit, the buyer demand is starting to increase, and before you know it we will be in full swing of the busy season. Before we reach the busiest time of the year it’s important to make sure you’ve got processes in place and your life dialed in so that you don’t come skidding into the end of 2024 looking like you’ve been through the ringer. 

What does that look like? It could be setting a good morning routine, making sure you have “you” time scheduled, and prioritizing ways to fill your own cup. As for your business it could be making sure you’ve got client events planned, looking to outsource some tasks so you can free up more time, updating your website and so many other behind the scenes details that tend to go to the back burner when you’re busy closing deals. This week Beth is going to cover all the things you should make sure to plan while you’ve got time so you have the best year that you can personally and professionally. Let’s dive in! 

It’s the time of year where it seems like everyone is talking about resolutions, intentions and what’s ahead in 2024. New Year, new you, right? But what if you already like you the way you are? You don’t have to throw out everything about yourself just because you threw out last year's calendar and planner. The new year can be about growth, and learning, and planning and you don’t have to throw out anything. Instead, how about adding to how amazing you already are and ditching the things that no longer serve you? 

This week we are chatting all about goals and intentions for 2024, and how you can decide what those are going to be. The new year is a great time to reflect on who we are, who we've been in the last year, what we are proud of, what served us most and what didn’t. You’ll never know how far you’ve come unless you look back once in a while, right? Don’t forget to grab the tissues, this one gets a little emotional, and get ready for one of our favorite shows of the year!  Let’s dive in!

Happy New Year to everyone! This year was full of progress and growth for all of us on the podcast and the BPR Experience and we are excited for what 2024 has in store for us. We hope the start of this new year finds you well and it is full of good things for all of you. We are grateful for everyone that tunes in to listen each week. So thank you all! 

We always have fun doing this show and taking a minute to look back on the year that’s past. This week we are doing our year in review and going over our favorite shows, and playing highlights from each show. In case you missed them, be sure to go back and check them out! Let’s dive in!

We love this time of year and we absolutely love doing this episode and reminiscing about Christmases past, and talking about our favorite traditions. It brings up all the feels and we never get tired of doing it. We are so excited to celebrate, and we are wishing you all a wonderful Christmas, and a Happy New Year this year. Let’s dive in!

As we dive into the heart of the holiday season, we understand that it's easy to feel overwhelmed and perhaps a bit disheartened if the year hasn't unfolded as planned. Trust us, you're not alone

In a year that has proven to be more challenging than we've seen in a while, over 100,000 Realtors have made the tough decision to turn in their licenses. We are all out there competing for less business, and there is still a lot of uncertainty in the market, the rates are still high, and things just seem to be kind of stuck. This market hasn’t necessarily been easy to navigate, but it also won’t last forever.

If you are considering throwing in the towel and trying another career path, this episode is for you. Let’s dive in.