Diane Byrne tells stories based on her experiences as a highly respected yachting journalist in the global cruise business. Diane explains how to combine the various cultures, languages, and nations with multinational crews from all over the world, the majority primarily from Western nations, and English as a second or third language.

Highlights:

{01:06} Introduction to Diane Byrne

{07:27} Cultural issues when you have a multinational cruise, with multinational crews.

{26:27} Examples of cultural misunderstandings and business misunderstandings. 

{31:19} The cultural differences in handing out business cards. 

Diane M. Byrne bio:

Diane M. Byrne is one of the best-known and highly respected yachting journalists worldwide. Among her 33 years of overall reporting and editing, 29 of them have been in yachting, involving international travel. She founded MegayachtNews.com in 2007 and continues to operate the site today, overseeing all aspects of content creation and design.

Connect with Diane:

https://megayachtnews.com

https://www.facebook.com/MegayachtNews

https://www.instagram.com/megayacht_news

https://www.youtube.com/user/MegayachtNews

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

Diane Byrne tells stories based on her experiences as a highly respected yachting journalist in the global cruise business. Diane explains how to combine the various cultures, languages, and nations with multinational crews from all over the world, the majority from third-world nations, and English as a second or third language. {You can hear the full episode on Friday, September 23rd}

Communication agility and Cultural relativity. France, Britain, Germany, Japan, and the US. With clients in the UK, Europe, and Asia, London-based Victoria Rennoldson works with (some American and) foreign clients who speak English but have trouble communicating at a high business level. Speaking ability does not guarantee understanding, especially in multicultural companies with interactive meetings. Instead, the key is training to overcome communication frustrations, understand the speaker’s voice tone and body language, and understand the cultural context of the speaker and the listener. Do others consider your communication rude, confrontational, pushy, or direct? In which country do people assume you are an idiot if you smile? Can you make meetings inclusive when speaking speed, humor, or references to past TV shows affect team cohesion? Victoria explores these often-unexplored issues that can make or break your international ventures. 

Highlights:

{01:17} Introduction to Victoria Rennoldson

{05:47} communications issues with international clients. 

{13:31} When you are afraid opening your mouth exposes that you’re foreign 

{28:47} The American’s reputation of being superficial 

{38:58} Qualifier words that an American should never say

Victoria Rennoldson bio:

Victoria Rennoldson supports international leaders and managers to become confident with their communication and cultural intelligence to impact their results, performance, and career growth. She is the founder and CEO of Perfect Cuppa English in London with clients primarily in the UK, Europe, and Asia. She is also an expert speaker and writer on communication and culture. She shares how to build communication and cultural confidence in key business situations to increase the share of voice and visibility, in a way that connects and builds relationships.

Connect with Victoria:

[email protected]

https://www.youtube.com/@culture-cuppa

https://culturecuppa.com/podcast/

https://culturecuppa.com/

https://www.linkedin.com/in/victoria-rennoldson/

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

Communication agility and Cultural relativity. France, Britain, Germany, Japan, and the US. With clients in the UK, Europe, and Asia, London-based Victoria Rennoldson works with (some American and) foreign clients who speak English but have trouble communicating at a high business level. Speaking ability does not guarantee understanding, especially in multicultural companies with interactive meetings. Instead, the key is training to overcome communication frustrations, understand the speaker’s voice tone and body language, and understand the cultural context of the speaker and the listener. Do others consider your communication rude, confrontational, pushy, or direct? In which country do people assume you are an idiot if you smile? Can you make meetings inclusive when speaking speed, humor, or references to past TV shows affect team cohesion? Victoria explores these often-unexplored issues that can make or break your international ventures. {You can hear the full episode Friday, September 16th}

Family, Food, Faith, Community and Connections. These are the primary values of Latin America that enable people to manage daily life in spite of massive corruption, top-down business culture, and dictatorial or autocratic but democratic-appearing governments. While people emulate US leadership styles, safety standards, finance standards and checks and balances, the reality on the ground is quite different. Miami-based Rocky Zapata who owns three businesses (leadership training, safety training, and tourist yacht trips) explores the changing role of working women, the appeal of cheap labor to draw inbound investment, and some amusing differences in Spanish between countries. 

Highlights:

{02:11} Rocky’s Background

{12:05} Similarities between Latin America and the USA

{15:13} Work in Mexico

{19:00} Latin America and the role of the employees versus the managers?

{25:11} Differences between Costa Rica, Mexico, and Colombia

{41:40} Latin America and the male-female relationships. 

Rocky Zapata bio:

Based out of Broward County, Florida, Rocky has served as the President of Rocky Zapata Safety Consultants since the company’s inception in 2014. Rocky has over 19 years of experience in safety management and specializes in EH&S compliance audits, technical research, safety training, claims management, and corporate program development.

Website

Business Website: www.rockyzapata.org

Instagram Page: https://www.instagram.com/rockyzapata/

 Instagram Page: https://www.instagram.com/miamiyachts22/

Facebook Page: https://www.facebook.com/rockyzapata.org

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

Italy. China. Taiwan. SE Asia. The UK. Market research is often critical for companies to know how to tweak products or gauge receptivity when a new venture is launched. Yet the method of conducting the research and generating actionable results, whether B2B or B2C, often make a major difference in its effectiveness. Tom Fuller, VP at Fluent Research in Manhattan, talks about similarities and differences in conducting research in other countries such as those above, and presents some surprising insights compared to the US. Recruiting the right respondent, an accurate translation (not distorted by minimal budgets), and countries’ cultural priorities often shape the outcome. 

Highlights:

{02:00} Tom’s background

{06:37} Business in China

{11:03} The similarities between China and Italy

{17:26} Conducting research with multiple languages and cultures

{27:06} The difference between China and Taiwan

Tom Fuller bio:

A 25-year veteran of the market research sector and is VP of Business Development at the firm Fluent Research in Manhattan.  Fuller has worked in 5 countries on 3 continents and has traveled extensively. He has also served as interim CEO of a virtual reality multimedia park in Italy and executive producer of Shopping America, a home shopping channel in the Republic of San Marino.

Website

Business Website: https://fluentresearch.com

Linkedin Profile: https://www.linkedin.com/company/fluent-research/

Twitter Page: https://twitter.com/Fluentresearch

Facebook Page: https://www.facebook.com/fluent.research

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

Starting with exposure to 42 nationalities at the Anglo-American School in Moscow, American-born Adi Patil now bridges the US and India as Co-CEO of StartItUpNYC, an established mobile app and IT company with teams in both countries. Adi discusses how teams operate in India; differences in both countries’ marketing appeals; luxury vs. mass marketing; cross-cultural team building and team interactions; each country’s communication styles with each other and with The Boss; taking (or not taking) responsibility; the six-day work week; and many suggestions for start-ups, including major mistake to avoid. He also offers some hours of free consulting with young companies that have great ideas but are lacking in research and in identifying market gaps.

Highlights:

{01:54} Adi’s background 

{09:40} The casual work environment in India

{12:22} Hierarchy in Indian business

{17:10} Holidays and religions in India

{19:10} Marketing differences between India and the USA

{29:00} When you disagree with your boss, in India, and in the USA

{31:53} Russian culture

Adi Patil bio:

Adi Patil was born in Shady Grove, Maryland on October 24th, 1989. Born to Indian parents, Adi grew up in India, Russia, and the US. He has a bachelor's degree in Computer Science and works in web-marketing.

Website

https://www.startitupnyc.com/

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

Mentored by an anonymous billionaire and having helped grow many companies into profitable, multi-million dollar enterprises, Dan Vega answers many questions dealing with business in all continents: How to work in countries where bribery is common, how Class B and C celebrities (such as Tony Robbins) made it big abroad before gaining fame in the US, the advantages of hiring overseas employees in developing countries, how his voice tone and gestures got his brother a $5m signing bonus, how distasteful jokes can quickly flush out the unknown top guy when negotiating, and the importance of reading body language globally. He also relates how he got caught in a $500K overseas scam, how he narrowly escaped being killed during a top meeting of country presidents and finance ministers abroad, how Thailand has solved the problem of food insecurity (a lesson for other countries), why a large social media following is less important than its alternative, and how it’s critical to maintain one’s vision but constantly tweak strategies … Many essential business lessons for executives at all levels. 

Highlights:

{01:30} Dan Vega’s background

{07:45} Stories from businesses around the world

{16:19} The ethical dilemma of Bribery

{23:32} Where to go for help when a Business operates in an illegal way outside the USA

{30:40} Cultural mistakes 

{41:17} Three things to be aware of 

Dan Vega bio:

Top entrepreneur, speaker, business coach, talk show host, producer and funding expert.

Investor in film & TV, publishing, education, environment, tech, health and fashion firms.

Website

BLU University: www.blu.university

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]

China, the Arab world, Nicaragua and more. Having worked with clients in 62 countries, Dr. Liz Nuñez owns the international consultancy Pivot Rx that helps overseas businesses enter the US and English-speaking markets. Her interview presents a wealth of amazing knowledge about global mindsets and business practices. What do serious foreigners assume when they interact with laid-back Americans? What cultural trait often causes Americans and Chinese to clash? How do voice tone and body language affect communications worldwide? How does a US Latina do business with Arab men? How does a young-looking American establish credibility with older executives abroad? What US gestures have very different meanings elsewhere? What causes many confident foreign business people to fear speaking English? What should you do when served some food you don’t want to eat? How should you follow up after a meeting with overseas prospects? Dr. Liz answers these questions and many others based on her personal approach to “keep moving forward.”

Highlights:

{02:50} Liz’s background

{05:24} Bringing foreign companies into the US

{09:38} How business is different in different countries

{13:02} Tips for working in the Arab world as a woman

{16:48} Etiquette to know

{22:55} Body language 

{26:25} Pace of business in different countries

Bio:

Dr. Liz Nunez is an award-winning consultant, strategist, coach, and educator who has been featured in numerous publications and journals. She is the founder of the consulting firm The Pivot Rx, co-founder of English Speaking 101, and co-founder of the International Society of English Language Learners™ - the largest private continuing education community and association worldwide, with over 1.5 million English language learners. She is creatively pioneering the future of English as a second language with her Neuro-Pathology™ methods and helping diverse businesses pivot and scale in foreign markets with ease.

Connect with Dr Liz Nunez:

Business Website:  www.thepivotrx.com

Business Website: www.ellsociety.com

Facebook Profile: www.facebook.com/groups/englishspeaking101

Linkedin Profile: www.linkedin.com/in/drliznunez

Gene McCarthy, the former President/CEO of ASICS Americas, has held major executive and C-suite positions at all the major athletic footwear companies: Nike, Jordan, Under Armour, Rebook, Timberland and Merrell. His unique wisdom in expanding these companies’ worldwide sales includes why branding trumps selling, respecting cultural nuances, surrendering tactics to foreign reps, how to avoid bribery when foreign norms require it, doing business in Russia, the four roles of a CEO, and the four keys to starting a new venture.  His wonderful stories encompass evaporation vs. liquidation, Ralph Lauren in China, Amex in Moscow, Under Amour in Brazil, and Americans’ assumption that instant gratification takes too long.

Highlights:

{02:08} Gene McCarthy’s background

{05:05} The shoe industry

{11:19} Globalizing vs internationalizing

{20:17} Taking shoes global

{27:56} Doing business in Russia

{33:00} Cultural issues Gene has encountered 

BIO:

Gene has had a varied career in both the Athletic and Outdoor industries, holding executive and C-suite positions at Nike, Jordan, Under Armour, and Reebok as well as Timberland and Merrell. His most recent role was as President & CEO of ASICS Americas. He is currently Board Chairman of FootBalance Systems in Helsinki, Finland. Gene has served on several other boards and has been a speaker at various universities and colleges including USC, Marquette, Princeton, and the business schools at both Columbia and Cornell.

Contact information:

www.linkedin.com/in/gmccarthy56/

Email: [email protected]

Hear more episodes: https://auerbach-intl.com/podcasts

Learn more about Auerbach International: https://auerbach-intl.com

Get free quote: https://auerbach-intl.com/get-quote/

Global Marketing requests: [email protected]

Get the insurance settlement you deserve: www.IGICworldwide.com

Business intelligence and growth: Rainmakers' Forum Report Order Form

DanSing Pancakes. Outstanding way to teach kids to resist drugs, drink and smoking: www.DanSingPancakes.com

Facebook: https://www.facebook.com/auerbach.intl

LinkedIn: https://www.linkedin.com/company/auerbach-international

YouTube: https://www.youtube.com/channel/UCbb1Tq_Xm5c7l6qBitF78Dw

What Global Gurus subjects would you like to learn (more) about? 

[email return to [email protected]]