Here we are with your No-Booze-News. Every two weeks you receive the latest updates on the non-alcoholic world! This week we start with the basis of the development and the most expensive alcohol-free wine ever produced.
Alexander Gottschalk (https://www.linkedin.com/in/alexander-gottschalk-641838223/)
Isabell Carolin Bühler (https://www.linkedin.com/in/isabellbuehler/)
(00:02:13) Young people drink less and less
https://www.theiwsr.com/how-is-gen-z-approaching-beverage-alcohol/
(00:05:42) What really interests young people and why alcohol consumption is declining
https://www.decanter.com/wine-news/can-the-wine-industry-adapt-to-the-lifestyle-generations-524654/
(00:14:18) The no alc category will experience substantial growth in Europe over the next decade
https://www.thedrinksbusiness.com/2024/03/europe-non-alcoholic-market-could-grow-to-e15-4bn/
(00:17:26) For people wine contributes to their physical health and their personal sense of well-being
https://wineopinions.com/wp-content/uploads/2024/03/March_2024_Newsletter.pdf
(00:21:15) What is it worth living for?
https://www.falstaff.com/de/news/wofuer-es-sich-zu-leben-lohnt-oder-warum-ungutes-manchmal-guttut
(00:26:41) The winners of the moderation trend
https://www.theiwsr.com/who-is-winning-from-the-moderation-trend/
(00:32:00) Upcoming trend: alcohol-free travelling
https://www.fastcompany.com/91065986/rising-trend-alcohol-free-travel
(00:39:29) French Bloom launches single vintage NA wine for 100$
https://www.forbes.com/sites/katedingwall/2024/03/20/french-bloom-launches-single-vintage-non-alcohol-sparkling-wine/
(00:44:27) Augustiner launches alcohol free beer
https://www.meininger.de/bier/brauereien/augustiner-braeu-launcht-alkoholfreies-helles
(00:46:32) World's first alcohol-free wine party
https://weinfest.senzo.wine/
(00:48:00) Drink of the week: Verjus Frühzzante
https://fruehwirth.bio/produkt-kategorie/perlweine/