Go Get Great

Go Get Great

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Go Get Great episodes

  • 86. Potty Training Boys: How to Start, Stick With It & Succeed in 3 Days

    Potty training can feel like a daunting milestone, but with the right approach, it doesn't have to be stressful! In this episode, I'm sharing my personal experience with potty training boys and the girls, including when to start potty training, how to set yourself up for success, and why the potty training 3-day method from 'Oh Crap! Potty Training' worked for me.

    We'll cover everything from choosing the right potty training age to overcoming common struggles (because let's be real, it's not always a smooth ride!). I'll also walk you through how to start potty training with confidence, whether you're tackling it for the first time or trying again after a rough start.

    Inside this episode, you'll learn: 💡 When potty training starts and why I personally chose age 2 🚽 What the potty training 3-day method looks like and how to commit 🙌 Pro tips to make potty training easier (even when life feels chaotic) 😅 The biggest challenges parents face—and how to push through

    Plus, I'm sharing my top mindset shift: Plan potty training for what works in your life. Every child is different, and every family dynamic is unique—so let's make it work for YOU.

    If you're wondering when to start potty training or looking for a game plan to help your little one ditch the diapers, this episode is for you!

    Press play now and let's tackle potty training together! Don't forget to share this episode with a mom friend who's in the potty training trenches—because we all need a little support!

    Go Get Great Episode 86 References

    Oh Crap! Potty Training Book

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    1:30 Potty training from what age? Why I potty train at 2

    4:00 When potty training starts

    6:00 Committing to potty training in 3 days

    9:00 How to start potty training & common struggles

    19:40 The potty training 3 day method

    31:00 Potty training boys summary

    33:00 Wrap up

    35 min
  • 85. Red Flags My Messaging Was Off (& How That Proved I Didn't Have a Good Instagram Bio)

    Is your Instagram bio doing its job, or could it be silently repelling potential clients? If your messaging isn't landing, the problem might start right at the top of your profile. In this episode I'm breaking down the red flags that told me my messaging wasn't clear—and why it all traced back to my Instagram bio and content strategy.

    Your bio isn't just a quick intro—it's prime real estate for Instagram bio optimization that can make or break your sales. I'll walk you through how I realized my bio wasn't working, how that impacted my business, and the exact steps I'm taking to fix it. If you've ever wondered how to edit Instagram bio to attract the right audience, this episode is for you.

    We'll talk about: 🛑 The early warning signs that my messaging was missing the mark 🔑 How to create a good Instagram bio that instantly connects with your audience 📌 Why the right keywords in your bio matter more than you think

    If you're not seeing the engagement, inquiries, or sales you want, your bio might need a revamp. Tune in now and let's fix it together!

    Go Get Great Episode 85 References

    Download a free, simple Instagram bio template

    https://www.brittanymillersocials.ca/checklist

    or check out a free masterclass on how to write an instagram bio

    https://www.brittanymillersocials.ca/great-instagram-profiles-for-businesses

    Great Accounts to Follow for Sales Content:

    https://www.instagram.com/izzywaitedesign/

    https://www.instagram.com/valcasolawrites/

    Your DIY Content Audit Guide

    https://brittanymiller.thrivecart.com/content-checklist/

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    2:00 Early warnings - red flags in your messaging

    6:00 Marketing trouble

    7:00 Front facing issues

    11:00 How to edit your Instagram bio for sales

    15:00 Refreshing your content

    21:00 Summary

    24:00 Wrap up

    27 min
  • 84. The Secret to Creating Community Online & Building a Thriving Membership with Amanda Wilson-Ciocci

    If you're feeling stuck trying to grow an engaged audience, you're not alone! Creating community online isn't just about gaining followers—it's about building relationships, trust, and loyalty. In this episode of Go Get Great, we're diving into what it really takes to build an online community that not only connects but also converts into a thriving membership with the founder of The Monarch & Co., Amanda.

    We'll start by breaking down what community actually means in the online space and why it's essential for long-term business growth. Then, we'll walk through the key steps to create a space where people want to show up, engage, and invest—whether that's in your free community or a paid membership.

    💡 Wondering how much time it takes to run a community? Amanda shares her expereience! 💡 Not sure when to monetize? Find out the best time to launch a paid membership. 💡 Struggling with membership engagement & retention? We'll cover proven strategies to keep your members coming back.

    Plus, Amanda share her biggest lessons learned from running Monarch Mementum—so you can avoid common mistakes and fast-track your community and memebership success!

    If you're ready to grow an engaged audience and turn it into a profitable membership, this episode is for you.

    Go Get Great Episode 84 References

    Join the Monarch Momentum Community https://www.themonarchandco.com/a/2147532567/zqJhaBfY

    Learn more about Monarch Business Academy https://www.themonarchandco.com/a/2147496635/zqJhaBfY

    Tune into Ep. 30 - Launch Like A Pro with Amanda https://www.brittanymillersocials.ca/post/ggg30

    Connect with Amanda

    On Insta: ⁠https://www.instagram.com/themonarchandco/⁠

    ⁠www.themonarchandco.com⁠

    ⁠Free 30 Minute Hot Seat for listeners to find clarity on their next steps⁠

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    2:00 Defining community online

    6:00 Steps for creating community online

    10:00 How much time does it take to run an online community

    13:00 The best time to monetize and create a membership community

    16:00 Growing your community

    20:00 Membership engagement & retention strategies

    23:20 Front facing vs paid content in your community

    26:00 Gold nuggets & lessons learned

    29:20 Wrap up

    31 min
  • 83. How to Use Trial Reels: A Step-by-Step Guide to A/B Testing Your Instagram Content for Better Performance

    If you're trying to grow your Instagram presence and connect with your ideal audience, this episode of the Go Get Great podcast is about to become your new favorite resource. Today, we're diving into how to use Instagram trial reels to master the art of A/B testing and take the guesswork out of creating content that resonates with your followers.

    We'll break down what Instagram trial reels are and why they're a game-changer for anyone looking to experiment with different content styles, messaging, and visuals to get better reach and engagement from their content. Whether you've never heard of trial reels before or you're curious about how they work, you'll get a full rundown in this episode.

    I walk you through how I use them in my own marketing strategy to test engagement and audience reactions. From choosing what to test, analyzing your reel insights, and understanding the data, we'll cover everything you need to know to make informed decisions about your content.

    Learn how to use trial reels as a tool to uncover what your audience loves and create content that moves the needle for your business. Tune in now to discover how to leverage Instagram trial reels for A/B testing to refine your content strategy and grow your brand with ease.

    Go Get Great Episode 83 - Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    1:00 What is a trial reel in Instagram

    4:20 How to use trial reels

    6:00 How I'm A/B testing my content

    10:00 Understanding trial reels insights

    16:00 My A/B testing observations

    21:40 Wrap up

    26 min
  • 82. From Lead Gen to Sales: What Is a Marketing Plan That Works?

    In this jam-packed conversation, we're diving deep into answering the question "what is a marketing plan" for small business owners so you understand the fundamentals of crafting a marketing plan that balances lead generation, nurturing your audience, and planning your content effectively.

    A marketing plan isn't just another business buzzword—it's your roadmap for attracting the right people, building trust, and converting followers into paying clients. I'll guide you through taking your followers from "I just hit follow" to "I'm ready to buy."

    We'll explore: ✨ What a marketing plan is (and isn't) ✨ How to create one with an intentional focus on lead generation ✨ The nurture phase: why your audience needs to trust YOU over your competitors ✨ Balancing content types to create a strategy that feels authentic and sustainable

    If creating a marketing plan has felt overwhelming or unclear, you'll leave this episode with a simplified strategy you can start using today. Ready to attract more leads, build lasting trust, and grow your business with purpose? Hit play, and let's map it out together!

    Go Get Great Episode 82 References

    Go Get Great ep. 81 - What is a Strategic Plan? https://www.brittanymillersocials.ca/post/81-what-is-a-strategic-plan-organize-align-and-achieve-your-business-goals-like-a-pro

    Go Get Great ep. 4 - What Social Media Platform is your Target Audience On? https://www.brittanymillersocials.ca/post/ggg04

    Podcast Prompt Playlist - https://brittanymiller.thrivecart.com/your-prompt-playlist/

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    1:20 What is a marketing plan

    2:20 Creating your marketing plan strategy

    2:50 Lead Generation in your marketing plan for business

    5:20 Online lead generation business strategy with example

    10:20 The nurture phase in your marketing plan for small business

    20:00 Balance content in your marketing plan for business growth

    30:00 Marketing plan parts for planning content

    37 min
  • 81. What Is a Strategic Plan? Organize, Align, and Achieve Your Business Goals Like a Pro

    If you've ever wondered, "What is a strategic plan, and how is it different from a marketing plan?"—you're not alone! A strategic plan is your roadmap to aligning your vision with actionable steps, making it the cornerstone of building a successful business that truly reflects your goals.

    But here's the thing: before you can create a meaningful plan, it's essential to conduct a year-end debrief. In this episode, I'll walk you through why this step is so important and the key questions to ask yourself to uncover what's working, what's not, and where you should focus your energy next.

    You'll also learn:

    ✅ How to structure a strategic plan that bridges the gap between big-picture vision and day-to-day operations.

    ✅ What to include in your plan to ensure it drives real results.

    ✅ Steps to organize your ideas and bring your vision to life for the year ahead.

    Whether you're setting goals for the first time or looking to refine your approach, this episode will help you focus your time, energy, and resources where they matter most.

    Let's build a strategy that empowers you to go from good to great! Take the first step toward planning your best year yet by listening to this episode.

    Go Get Great Episode 81 References

    Toggl https://toggl.com/?via=brittany

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    2:15 Why you need to start your year by creating a Strategic Plan

    3:00 Defining a Strategic Plan

    6:15 Past year debrief questions for reflection & alignment

    10:00 Know your numbers

    18:30 Systems & annual operational planning

    20:30 Putting it all together

    40:30 Wrap up

    45 min
  • 80. How to Use Brand Photography to Amplify Your Marketing & Make More Sales with Victoria Cassell

    Are you making the most of your brand photography? Or maybe you're wondering if your business is ready to take the leap into a professional brand photoshoot? Either way, this episode is your ultimate guide to all things brand photography—what it is, why it's different from traditional photography, and why it's an absolute game-changer for your business.

    Hi, I'm Brittany, an online marketing strategist and host of the Go Get Great podcast. In this episode, I'm joined by the talented Victoria Cassell, a brand photographer who knows how to capture images that don't just look stunning but actually make you money. We're talking all about why brand photography is a critical piece of your business strategy—and how it can set your brand apart.

    Not sure if your business is ready for brand photography? We've got you covered with tips on when it's time to invest, how often you should refresh your photos, and the steps to take before your shoot to ensure you get the most out of your session. From choosing the right images to finding the perfect photographer, Victoria shares invaluable insights to make the process seamless and successful.

    Plus, we're diving into how to use your brand photos effectively across your website, social media, and marketing materials to boost visibility and sales. Spoiler alert: These photos are more than just pretty pictures—they're tools designed to grow your business.

    Ready to elevate your branding and create visual content that truly resonates with your audience? Tune in to discover how to plan, prepare, and leverage brand photography to its fullest potential.

    Go Get Great Episode 80 References

    How to Use 1 Photo 30 Ways Freebie https://victoriamae.myflodesk.com/1photochallenge

    Meet Victoria

    www.victoriamae.ca

    https://www.instagram.com/victoriamaephoto/

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    3:00 What is brand photography

    6:00 Planning your business branding photography

    9:00 Efficiency of photos

    16:00 Studios selection and photo hacks

    21:00 How do you know if your business is ready for a brand shoot?

    25:00 Use your brand photos in your marketing

    27:00 Freebie!

    28:30 Choosing you the right branding photos

    32:00 Tips for choosing a photographer

    42:15 Wrap up

    45 min
  • 79. How to Create a Lead Magnet Your Audience Can't Resist

    If you've ever wondered how to create a lead magnet that actually drives sales and grows your email list with the rightaudience, this episode is for you. Whether you're just starting out or already have a freebie in place, we're diving deep into the strategies that will set your lead magnet up for success.

    Here's what we're covering: 👉 What makes a lead magnet successful – It's more than just building your list. We're focusing on attracting people who will actually buy from you. 👉 Brainstorming lead magnet ideas – Stuck with too many ideas (or none at all)? I'll walk you through how to choose a topic based on your audience's FAQs, pain points, and interests. 👉 Evaluating and updating your current freebie – When was the last time you revisited your lead magnet? If it's been more than six months, it's time to assess and refresh. 👉 Creating multiple lead magnets – If you offer different services or products, I'll explain why one lead magnet isn't enough and how to create freebies for every segment of your audience.

    From solving audience problems to positioning yourself as an expert, this episode is packed with actionable tips to help you craft a lead magnet that connects, converts, and drives real business results.

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    2:40 Goal of a lead magnet

    5:10 The secret to lead magnets

    7:20 No ideas or too many ideas?

    8:50 Brainstorming ideas for your lead magnet topic

    20:00 Already have a lead magnet?

    30:00 Wrap up

    33 min
  • 78. It's Time to Ditch Your Website's Email Marketing Add-On: Why Small Businesses Should Choose a Dedicated Email Marketing Platform

    If you're using your website's built-in email platform, this episode is a must-listen. While it may seem like a cost effective option, the truth is these tools often come with significant limitations that can hold your business back as it grows. Eventually, you should outgrow the basics, and in this episode, we'll break down exactly why that is—and how to know when it's time to upgrade.

    Website email tools are marketed as convenient add-ons, but here's the reality: email marketing isn't their primary focus. These platforms don't get the updates, features, or attention that a dedicated email marketing platform offers. From limited design options to lackluster automations, and insights that don't give you the data you need, these tools are more of a stepping stone than a long-term solution.

    We're diving deep into:

    • Why website platforms treat email marketing as an afterthought

    • The red flags that tell you it's time to move on

    • How limited automations and analytics can impact your business

    • What to look for in a dedicated email platform

    Plus, I'll share actionable advice for making the transition to an email platform that grows with your business, including a checklist to get you started.

    If you're serious about building a powerful email marketing strategy, this episode will help you spot the gaps in your current system and make the changes needed to take your emails—and your business—to the next level.

    Go Get Great Episode 78 References

    Ep. 68 - Turning Email Data Into Dollars https://www.brittanymillersocials.ca/post/what-to-do-with-your-engaged-subscribers-for-email-marketing

    Free Email Setup Checklist https://www.brittanymillersocials.ca/email-marketing-checklist

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    1:50 Using a website's email options

    3:30 Red flags for web providers email marketing tools

    4:00 Designing emails through your website

    6:30 Limited automation options & their impact

    9:00 What you're missing from insights and analytics

    11:40 How to know when you need a dedicated email platform

    15:30 Wrap up

    17 min
  • 77. Navigating Black Friday: How Product and Service-Based Businesses Can Boost Holiday Sales

    Black Friday isn't just for big-box retailers anymore—it's like the holiday season has opened its doors to everyone including product and service-based businesses. Whether you're shipping products or offering top-notch services, this is your time to shine. It's the perfect chance to engage customers, boost visibility, and end the year on a high note.

    The secret to making it all work? Smart preparation.

    With the right strategies, businesses of all sizes can thrive. Service-based businesses no longer have to sit on the sidelines with popcorn, watching product-based companies rake in the dough—they can offer creative promotions and capture that Black Friday magic, too. Meanwhile, product-based businesses can strengthen their game by rolling out early offers and engaging customers with well-timed content.

    Dive into this podcast episode to learn how you can create a thriving Black Friday promotion.

    Go Get Great Episode 77 References

    3 Key Phases for Your Black Friday Social Media Strategy To Maximize Your Success Blog https://www.brittanymillersocials.ca/post/black-friday-social-media-strategy

    Come say hi!

    https://www.instagram.com/brittanymillersocials/

    https://www.brittanymillersocials.ca/

    Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services

    Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

    00:00 Intro

    1:10 Black Friday for service based business

    4:30 Last years Black Friday learnings

    6:30 Content plans for BF promotions

    9:30 Ideas for Black Friday promotions

    19:00 Marketing tips and Black Friday do's and don'ts

    27:00 Overcoming marketing fears

    35:00 Wrap up

    36 min

About Go Get Great

From the publisher's feed

Welcome to Go Get Great, the go-to Canadian podcast for female entrepreneurs ready to scale their business with sustainable strategies that get us out of hustle mode! I'm Brittany Miller, a digital marketing business coach, and mom of passionate about helping you build a business that supports your life, not takes you away from it.