Anamaria Ungureanu: Goal Clarity—The Missing Piece in Agile Team Performance

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Anamaria shares her experience working with a platform implementation team that appeared engaged but was actually struggling in silence. Despite initial assumptions that everything was fine, the team's quiet demeanor masked their lack of understanding about project goals and deliverables. 

Through strategic intervention including goal clarification with the Product Owner, confidence level assessments, and story mapping sessions, Anamaria helped transform a disengaged team into one capable of successful delivery. Her approach emphasized the importance of fostering constructive conflict, asking open questions during sprint planning about demo expectations, and facilitating better PO-team interactions to create transparency and shared understanding.

In this episode, we refer to User Story Mapping and the concept of Gemba, or Gemba Walk

Self-reflection Question: How might your teams be silently struggling, and what signs should you watch for to identify when apparent engagement actually masks confusion or disengagement?

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About Anamaria Ungureanu

Anamaria Ungureanu is an Agile evangelist driving transformations across IT, airlines, and automotive. She delivers projects with firms like IBM and Airbus, coaches from executives to teams in SAFe and Scrum, leads assessments, customizes workshops, and supports tool adoption, like Jira, and digital whiteboards like MIRO.

You can link with Anamaria Ungureanu on LinkedIn.