Going Forward

Going Forward

By Eric ElliottBusinessEntrepreneurship
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Going Forward episodes

  • The AdCast Podcast 2 - Advertising, the Why and How (with Kari McKinnis)

    Welcome to the episode 2 of the AdCast : The Podcast for Marketers and Advertisers. Host Eric Elliott speaks to Kari McKinnis, an advertising student at Western Carolina University. They talk a little about Eric's background and the reasons why he started his own advertising agency.

    If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We'd appreciate it.

    Do you have questions about marketing and advertising for your own business? We would love to hear from you.

    Connect w/ Eric Elliott:

    Website: https://ericelliott.com/

    Facebook: https://www.facebook.com/ericelliottspeaker

    LinkedIn: https://www.linkedin.com/in/iamericelliott/

    Instagram: https://www.instagram.com/ericmelliott/

    Twitter: https://twitter.com/ericmelliott

    Brought to you by VIP Marketing and Advertising.

    ABOUT VIP MARKETING AND ADVERTISING

    VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

    MARKETING STRATEGY + PLANNING

    Digital Media | Social Publishing & Listening | Traditional Media | Branding | Company Identity | Copyright | Inbound Marketing | Content | Political Strategy | Political Marketing Consulting | Political Advertising

    DIGITAL MARKETING + ADVERTISING

    SEO | SEM | Online Display Advertising | Retargeting | Mobile | Site Analytics | Conversion Models | Reputation Management | CPM, CPC, CPA Models | Online Video | Video Pre-Roll

    SOCIAL PUBLISHING & LISTENING

    Strategy & Planning | Content Development | Execution | Management & Monitoring | Measurement | Paid Social Campaigns

    MEDIA

    Planning | Research | Consulting | TV Buying | Radio Buying | Print Buying | Digital Media Buying | Mobile

    Visit www.vipmarketing.com to learn more

    Call: 843-760-0707

    VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA/

    Produced by Craft Creative. Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

    16 min
  • The AdCast Podcast 3 - Law Firm Marketing with Attorney Ken Harrell (Part 1)

    Welcome to the episode 3 of the AD Cast : The Podcast for Marketers and Advertisers. Host Eric Elliott speaks with Attorney Ken Harrell from the Joye Law Firm, a Personal Injury Law Firm based out of South Carolina.

    They speak about:

    • Personal Injury Lawyer Advertising
    • Doing what is right by the Profession
    • How much law firm marketing has changed in the last 5 years
    • The challenges and opportunities with advertising
    • The perception of personal injury lawyers
    • Why advertise your firm?
    • Connect w/ Ken Harrell:

      Website: https://www.joyelawfirm.com/our-attorneys/ken-harrell/

      Instagram: https://www.instagram.com/kenny_harrelljlf/

      LinkedIn: https://www.linkedin.com/in/kenny-harrell-6b760616/

      Connect w/ Eric Elliott:

      Website: https://ericelliott.com/

      Facebook: https://www.facebook.com/ericelliottspeaker

      LinkedIn: https://www.linkedin.com/in/iamericelliott/

      Instagram: https://www.instagram.com/ericmelliott/

      Twitter: https://twitter.com/ericmelliott

      Brought to you by VIP Marketing and Advertising.

      About VIP Marketing and Advertising

      VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

      Call: 843-760-0707

      Visit www.VIPMarketing.com to learn more.  

      VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA

      Produced by Craft Creative. Craft Creative is Charleston's premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

      27 min
    • The AdCast Podcast 5 - Content Marketing

      It only took 5 episodes for us to tackle one of the biggest challenges marketers face today.

      Content Marketing.

      We speak with brand manager Kyle Downs to discuss the importance of content in today's world.

      Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.[1] It is often used by businesses in order to:

      • Attract attention and generate leads
      • Expand their customer base
      • Generate or increase online sales
      • Increase brand awareness or credibility
      • Engage an online community of users
      • Do you have questions about marketing and advertising for your own business? We would love to hear from you.

        Connect w/ Eric Elliott:

        Website: https://ericelliott.com/

        Facebook: https://www.facebook.com/ericelliottspeaker

        LinkedIn: https://www.linkedin.com/in/iamericelliott/

        Instagram: https://www.instagram.com/ericmelliott/

        Twitter: https://twitter.com/ericmelliott

        Brought to you by VIP Marketing and Advertising.

        VIP Marketing and Advertising is an integrated advertising agency  based in Charleston, SC. Our mission is to differentiate our clients  from their competitors with a commitment to serve their marketing,  advertising and creative needs on time and within scope. Our philosophy  is to partner with businesses to market to the right people, capture  their attention and get results with premium video production, design,  media planning, and media distribution. We believe every business  deserves Very Important Placement.

        Call: 843-760-0707

        Visit www.VIPMarketing.com to learn more.


        VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA

        Produced by Craft Creative.

        Craft Creative is Charleston's premium video production, design and  creative agency. Professional video production and graphic design made  exclusively for businesses and corporations. Creative experts in  automotive, legal and medical creative. Visit www.wecraftcreative.com .

        10 min
      • The AdCast Podcast 6 - Measuring Success with Jay Howard

        You're just in time for episode 6 of the Ad Cast, where we speak with VIP's Success Manager Jay Howard about how to measure success in your marketing efforts.

        Connect w/ Eric Elliott:

        Website: https://ericelliott.com/

        Facebook: https://www.facebook.com/ericelliottspeaker

        LinkedIn: https://www.linkedin.com/in/iamericelliott/

        Instagram: https://www.instagram.com/ericmelliott/

        Twitter: https://twitter.com/ericmelliott

        Brought to you by VIP Marketing and Advertising.

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Call: 843-760-0707

        Visit www.VIPMarketing.com to learn more.


        VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA

        Produced by Craft Creative.

        Craft Creative is Charleston's premium video production, design and   creative agency. Professional video production and graphic design made   exclusively for businesses and corporations. Creative experts in   automotive, legal and medical creative. Visit www.wecraftcreative.com.

        10 min
      • The AdCast Podcast 7 - Marketing for Social Media

        This episode is all about being social, or more specifically how to present and market your business on social media.

        If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We’d appreciate it.

        Do you have questions about marketing and advertising for your own business? We would love to hear from you.

        Contact the show via email at [email protected]

        Brought to you by VIP Marketing and Advertising.

        About VIP Marketing and Advertising

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

        Produced by Craft Creative.

        Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

        7 min
      • The AdCast Podcast 8 - Marketing for Smaller Law Firms w/ Attorney David Aylor (Part 1)

        If you are tasked with marketing your law firm or really any business, then you know how hard it is to compete with big competitors with even bigger budgets.

        We invited Attorney David Aylor to come and speak with us about the challenges he faced in growing his law firm at it's inception in 2007.

        We talk alternative marketing, finding the right causes to attach your brand to, and even a little criminal defense speculation on the R. Kelly Trial.

        If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We’d appreciate it.

        Do you have questions about marketing and advertising for your own business? We would love to hear from you.

        Contact the show via email at [email protected]

        Brought to you by VIP Marketing and Advertising.

        About VIP Marketing and Advertising

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Visit www.veryimportantplacement.com to learn more.

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

        Produced by Craft Creative.

        Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

        27 min
      • The AdCast Podcast 9 - Marketing for Smaller Law Firms w/ Attorney David Aylor (Part 2)

        NOTE: This episode is Part 2 of 2. If you missed Part 1 it is available on our feed, please check it out!

        Did you know you can watch this episode on youtube? Visit and subscribe to VIP Marketing and Advertising on Youtube to see more!

        If you are tasked with marketing your law firm or really any business, then you know how hard it is to compete with big competitors with even bigger budgets.

        We invited Attorney David Aylor to come and speak with us about the challenges he faced in growing his law firm at it's inception in 2007.

        We talk alternative marketing, finding the right causes to attach your brand to, and even a little criminal defense speculation on the R. Kelly Trial.

        If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We’d appreciate it.

        Do you have questions about marketing and advertising for your own business? We would love to hear from you.

        Contact the show via email at [email protected]

        Brought to you by VIP Marketing and Advertising.

        About VIP Marketing and Advertising

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Visit www.veryimportantplacement.com to learn more.

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

        Produced by Craft Creative.

        Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

        35 min
      • The AdCast Podcast 10 - Memorable Law Firm Marketing w/ Attorney George Sink (Part 1)

        Episode 10 is jam packed with a ton of information about what it takes to grow a law firm to great success, and stay top of mind for potential clients. We speak with Mr. George Sink of George Sink PA, Injury Lawyers with offices located in South Carolina and Georgia. He speaks about his early days as a teacher in Detroit, what he learned in Vietnam, and what it took to start his own law practice over 40 years ago.

        About George Sink Injury Lawyers:

        People come first with us. My personal injury law firm is truly client-oriented and we take a great deal of pride in caring for and helping injured people in South Carolina and Georgia. We will provide our very best services to you, your friends and family members if any injured person ever needs our help. We have helped over 40,000 injured people and are grateful for the opportunity to continue serving injured people.

        Connect w/ George Sink:

        Website: https://www.sinklaw.com/

        LinkedIn: https://www.linkedin.com/in/georgesink/

        Connect w/ Eric Elliott:

        Website: https://ericelliott.com/

        Facebook: https://www.facebook.com/ericelliottspeaker

        LinkedIn: https://www.linkedin.com/in/iamericelliott/

        Instagram: https://www.instagram.com/ericmelliott/

        Twitter: https://twitter.com/ericmelliott

        Brought to you by VIP Marketing and Advertising.

        ABOUT VIP MARKETING AND ADVERTISING

        VIP Marketing and Advertising is an integrated advertising agency  based in Charleston, SC. Our mission is to differentiate our clients  from their competitors with a commitment to serve their marketing,  advertising and creative needs on time and within scope. Our philosophy  is to partner with businesses to market to the right people, capture  their attention and get results with premium video production, design,  media planning, and media distribution. We believe every business  deserves Very Important Placement.

        MARKETING STRATEGY + PLANNING

        Digital Media | Social Publishing & Listening | Traditional Media  | Branding | Company Identity | Copyright | Inbound Marketing | Content  | Political Strategy | Political Marketing Consulting | Political  Advertising

        DIGITAL MARKETING + ADVERTISING

        SEO | SEM | Online Display Advertising | Retargeting | Mobile | Site  Analytics | Conversion Models | Reputation Management | CPM, CPC, CPA  Models | Online Video | Video Pre-Roll

        SOCIAL PUBLISHING & LISTENING

        Strategy & Planning | Content Development | Execution | Management & Monitoring | Measurement | Paid Social Campaigns

        MEDIA

        Planning | Research | Consulting | TV Buying | Radio Buying | Print Buying | Digital Media Buying | Mobile

        Visit www.vipmarketing.com to learn more

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA/

        Produced by Craft Creative. Craft Creative is Charleston’s premium  video production, design and creative agency. Professional video  production and graphic design made exclusively for businesses and  corporations. Creative experts in automotive, legal and medical  creative. Visit www.wecraftcreative.com.

        32 min
      • The AdCast Podcast 11 - Memorable Law Firm Marketing w/ Attorney George Sink (Part 2)

        Note: This is part 2 (of 2)

        Episode 11 is jam packed with a ton of information about what it takes to grow a law firm to great success, and stay top of mind for potential clients. We speak with Mr. George Sink of George Sink PA, Injury Lawyers with offices located in South Carolina and Georgia. He speaks about his early days as a teacher in Detroit, what he learned in Vietnam, and what it took to start his own law practice over 40 years ago.

        About George Sink Injury Lawyers:

        People come first with us. My personal injury law firm is truly client-oriented and we take a great deal of pride in caring for and helping injured people in South Carolina and Georgia. We will provide our very best services to you, your friends and family members if any injured person ever needs our help. We have helped over 40,000 injured people and are grateful for the opportunity to continue serving injured people.

        If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We’d appreciate it.

        Do you have questions about marketing and advertising for your own business? We would love to hear from you.

        Contact the show via email at [email protected]

        Brought to you by VIP Marketing and Advertising.

        About VIP Marketing and Advertising

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Visit www.veryimportantplacement.com to learn more.

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

        Produced by Craft Creative.

        Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

        24 min
      • The AdCast Podcast 12 - Copyright Law with Attorney Ticora Davis (Part 1)

        For any business, it's important to protect your work and protect your brand. But how do you know your rights? We speak with Attorney Ticora Davis of the Creator's Law Firm about what it takes to trademark your work and keep your intellectual property safe.

        This is episode 1 of 2.

        About VIP Marketing and Advertising

        VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves Very Important Placement.

        Visit www.veryimportantplacement.com to learn more.

        Call: 843-760-0707

        VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

        Produced by Craft Creative.

        Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

        30 min

      About Going Forward

      From the publisher's feed

      Introducing “Going Forward,” formerly known as “The AdCast” with Eric Elliott, the podcast that uncovers extraordinary individuals creating a better working world. Join Eric as he delves into the…