Local Marketing Institute Podcast

Google 2-Pack, Meta Tags, 3rd Party Review Sites, Finding Reputable SEO Help


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Each week, Eric, Jason and Ben answer your questions on digital marketing for local businesses ... local search engine optimization (SEO), Google My Business, social media, email marketing, websites, online advertising and more.

This Week's Updates and Questions

  • Google experimenting with only two business listings in search results instead of 3.
  • Google promoting competitors when people "Request a Quote" from your GMB listing.
  • How should you use tags, meta title / description tags and featured images on a website?
  • Do customer reviews on other websites impact your Google rank?
  • Can you report GMB violations (fake reviews, etc) anonymously?
  • What is re-marketing advertising and why is it important?
  • Should you use the same business description across multiple listings or tailor it for each location?
  • Is signage all a home office needs to have a pin on Google maps?
  • Are customer reviews as important as they used to be?
  • Is it OK to add search terms to your business name on Google My Business?
  • Can you block someone in GMB messages like you can in Facebook?
  • How do you find a reputable, trustworthy SEO company?

Links from This Week's Session

  • https://localu.org/why-you-should-think-twice-about-activating-gmb-messaging/
  • https://developers.facebook.com/tools/debug/
...more
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Local Marketing Institute PodcastBy Local Marketing Institute

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