In today’s Cloud Wars Minute, I look at how Google Cloud is pairing technical innovation with go-to-market execution to fuel AI growth.

Highlights

00:00 — One of the fastest-growing companies in the Cloud Wars Top 10 is Google Cloud, and it has just launched a program of Forward Deployed Engineers (FDEs), specializing in AI to help accelerate AI transformation at the point of the customer.

00:46 — I had a chance to speak about this new AI FDE program with Matt Renner, President and Chief Revenue Officer at Google Cloud, and he was talking about how this brings the innovation out at the point of the customer, the unique challenges customers are facing right now.

01:38 — It isn't Google Cloud's attempt to get into the services business so much as this is what the demand is from customers now: they need to get their AI capabilities up to speed as quickly as possible to become the AI-powered type of company they're going to need to be.

02:25 — Google Cloud, as I've mentioned before, has always been an on-the-front-edge technological innovator, but over the past couple of years, it's been bringing its go-to-market capabilities and go-to-market innovation up.

03:36 — These efforts are going to be ways to help ensure that customers have the support, the resources, the expertise from Google Cloud and the ecosystem to be able to evolve, innovate, and succeed more rapidly than ever before.

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