What if more posts aren’t the answer?

You’re showing up. You’re posting cute pictures, quotes, even videos… but the phone isn’t ringing. No new tours. No new enrollments. And you’re starting to wonder—what am I missing?

In this episode, Christina, former center owner turned childcare marketing strategist, breaks down the real reason your social media isn’t converting—and it’s not because you’re not trying hard enough.

💡 You’ll learn:

Why more posts won’t lead to more enrollments

The difference between “busy” content and “strategic” content

How to craft posts that actually connect with the parents you want to attract

What to say (and how to say it) to stand out in the scroll

✨ This episode is your permission slip to stop doing more and start doing what actually works.

🚀 Ready for next steps?

👉 Join our Skool community for step-by-step strategies:
https://www.skool.com/childcaremarketing/about 

💼 Want it done for you? Explore our marketing packages:
https://www.childcarebusinessmarketing.com/done-for-you-services 

📩 Got questions? Email Christina at: [email protected] 

📺 Watch trainings & behind-the-scenes content:
Grow Your Daycare on YouTube

🎯 For Providers Who:

Have a website but aren’t seeing results

Get traffic but no tour requests

Want to turn online interest into actual enrollment

🎧 Episode Overview:
You don’t need a fancy website—you need a functional one. In today’s Grow Your Daycare Podcast, we’re breaking down the 3 critical things your childcare website must have to turn clicks into contacts. If your site looks good but isn’t generating leads, this episode is your fix.

🚨 What You’ll Learn:

Why most “pretty” websites fail to convert visitors

The one thing parents need to see before they scroll

How to instantly build trust with real photos

The mobile-friendly contact feature that boosts inquiries

📌 Key Takeaways:

Your website is your first impression—make it count

Parents don’t wait around. You’ve got 10–20 seconds to connect

Without clear action steps, even the best centers lose leads

📣 Want to Know If Your Website Is Working for You—or Against You?
Join our SKOOL community to get:
✅ A plug-and-play website checklist
✅ Home page templates designed to convert
✅ Tools to streamline your tour funnel and follow-up
👉 https://www.skool.com/childcaremarketing/about

📬 DM the word “WEBSITE” for a free 5-minute audit checklist
🛠️ Done-for-you website help:
https://www.childcarebusinessmarketing.com/done-for-you-services
📩 Questions? [email protected]
📺 Watch for tips on YouTube:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

A great program deserves a great first impression. Let’s make yours convert.

🎯 For Childcare Owners Who:

Feel stuck between rising costs and flat income

Are nervous about raising rates but know it’s necessary

Want to communicate price increases with confidence and care

🎧 Episode Overview:
Raising tuition can feel uncomfortable—but not raising it can be unsustainable. In this episode of the Grow Your Daycare Podcast, we’re breaking down how to know when it’s time to raise your rates, how to do it with confidence, and why the right families will support your decision.

🔥 What You’ll Learn:

The real cost of delaying tuition increases

How undercharging limits your ability to grow and serve

Signs it’s time to raise rates

A simple, respectful way to communicate changes to parents

📌 Key Takeaways:

You can’t run a quality program on outdated pricing

Rate increases are about sustainability, not greed

Families who value your care will understand—and stay

📣 Need Help With the Tuition Talk?
Join our SKOOL community and get:
✅ Messaging templates for tuition increases
✅ A tuition review worksheet to assess your numbers
✅ Coaching on how to handle tough parent conversations
👉 https://www.skool.com/childcaremarketing/about

📬 DM the word “TUITION” and I’ll send you the exact message I use with my clients
🛠️ Want hands-on help?
https://www.childcarebusinessmarketing.com/done-for-you-services
📨 Questions? [email protected]
📺 More support on YouTube:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

You gave a warm, detailed tour. The parents nodded, smiled, and said, “We’ll be in touch.” And then… crickets. In this episode of the Grow Your Daycare Podcast, we uncover the real reason families ghost after a tour—and how a simple follow-up system can turn those maybes into enrollments.

❌ What You’ll Learn:

Why most ghosting isn’t personal—it’s procedural

How to lead families to the next step with confidence

A simple 3-part post-tour system that builds trust and drives action

A real-life example of how one provider 4X’d their tour conversions

💡 Key Takeaways:

Tours are the middle, not the finish line

Most parents just need clarity, not convincing

A consistent follow-up system increases conversions without extra pressure

📣 Want to Stop Losing Leads After the Tour?
Join our SKOOL community to get:
✅ Done-for-you follow-up email & text templates
✅ Scripts to close tours with confidence
✅ Weekly coaching + support from providers just like you
👉 https://www.skool.com/childcaremarketing/about

📬 DM the word “TOUR FLOW” for a free post-tour follow-up template
🛠️ Explore our 1:1 services: https://www.childcarebusinessmarketing.com/done-for-you-services
📩 Questions? [email protected]
📺 YouTube channel for tips:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

Don’t guess after the tour—guide. That’s how you turn tours into enrollments.

Think August is the "slow season" for childcare marketing? Think again. In this episode of the Grow Your Daycare Podcast, we're unpacking why August is actually decision month for families—and what it's costing you to treat it like downtime.

You’ll learn:
✅ Why most providers miss the August window
✅ What families are really doing this month
✅ A simple strategy to fill fall spots before school starts

🎯 If you're serious about boosting enrollment, this is the episode you can't afford to skip.

🔗 Resources Mentioned:
📅 Get the free August content calendar: DM “AUGUST PLAN”
👥 Join our SKOOL community: https://www.skool.com/childcaremarketing/about
🛠️ Need done-for-you marketing help? https://www.childcarebusinessmarketing.com/done-for-you-services
📧 Questions? [email protected]
📺 Subscribe on YouTube: https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

A few consistent posts in August can lead to full classrooms in September. Let’s make it count.

That viral reel with 12,000 views? Fun—but it won’t fill your spots. In today’s Grow Your Daycare Podcast, we’re busting the myth of the “magical post” that gets you fully enrolled overnight. Instead, you’ll learn how to create content that builds trust, connects with families, and actually leads to booked tours.

🚨 What You’ll Learn:

Why chasing likes and views is NOT a real marketing strategy

The truth about viral posts and their lack of conversion

What to focus on instead: a 3-post-per-week system that builds trust and drives action

Real example: How Tamika went from 12,000 views and 0 leads… to 5 inquiries with under-100-view posts

🧠 Key Takeaway:
Viral content is a moment.
Marketing systems create momentum.
If your goal is full enrollment, it’s time to stop chasing magic—and start building trust.

📣 Want the Content Plan That Actually Converts?
Join our SKOOL community to get:
✅ A plug-and-play 3x/week content system
✅ Weekly coaching to stay consistent
✅ Messaging templates that turn browsers into bookers
👉 https://www.skool.com/childcaremarketing/about

🛠️ Need done-for-you help?
https://www.childcarebusinessmarketing.com/done-for-you-services

📬 Have questions? Reach out: [email protected]
📺 Subscribe for more strategies:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

Magical posts don’t build your business. Systems do.

If you’re constantly checking your messages, hoping a tour request magically appears—this episode is your wake-up call. In today’s Grow Your Daycare Podcast, we’re talking about what your enrollment really looks like without a visibility plan—and how a few strategic shifts can bring in consistent leads and long-term stability.

🚫 What’s NOT Working:

“Busy Betty” syndrome: passionate provider, but enrollment is always up and down

Posting occasionally, running random ads—without a real plan

Relying on word of mouth without supporting online presence

💡 What You’ll Learn:

Why families are skipping over programs they don’t see online

How outdated content silently costs you leads

The difference a 90-day visibility plan made for one struggling provider

The simple steps to go from unpredictable to fully booked

✅ Key Takeaway:
Reactive marketing = reactive enrollment.
Strategic visibility = consistent growth.

📣 Ready to Be Seen Consistently?
Join the SKOOL community for:
✅ A 30-day visibility plan you can start today
✅ Templates, post ideas, and ad scripts that drive results
✅ Weekly coaching and support to stay accountable
👉 https://www.skool.com/childcaremarketing/about

📈 Want a done-for-you solution?
Explore our services here: https://www.childcarebusinessmarketing.com/done-for-you-services

📬 Questions? Email us: [email protected]
📺 YouTube tips + walkthroughs:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

If your enrollment feels like a rollercoaster—some months full, some dragging—it’s not your fault. It’s your system (or lack of one). In this episode of the Grow Your Daycare Podcast, we’re cutting through the overwhelm and breaking down the one marketing system that can consistently fill your program without burning you out.

🔍 What You’ll Learn:

Why inconsistent marketing = inconsistent enrollment

The 5 key pieces of a simple, high-converting childcare marketing system

What to post, how often, and where to focus your energy

How a $5/day ad can drive real traffic—without fancy videos

📌 Key Takeaways:

You don’t need to be everywhere—you just need to be strategic

The right system saves time, reduces stress, and keeps spots full

Small, consistent actions > big, inconsistent bursts

📣 Want the Marketing System Map?
Inside our SKOOL community, you’ll get:
✅ A done-for-you content calendar
✅ Ad templates that convert
✅ Tour funnel blueprints
✅ Weekly coaching + feedback
👉 https://www.skool.com/childcaremarketing/about

🛠️ Ready for hands-on help?
Explore our 1:1 services here:
https://www.childcarebusinessmarketing.com/done-for-you-services

📬 Questions or ideas? Email: [email protected]
📺 Watch our tips & tutorials on YouTube:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

🎧 Episode Overview:
Ever wonder how some centers seem everywhere online—always posting, always booked, always buzzing with inquiries? In this episode of the Grow Your Daycare Podcast, we’re lifting the curtain on what those high-performing childcare businesses are actually doing differently online. And spoiler: it’s not more—it’s smarter.

📌 What You’ll Learn:

The top 5 things high-performing centers are doing with their content

Why batching and scheduling beats “posting when you remember”

How to reuse your best content and still look fresh

Why visibility is no longer optional for full enrollment

🔑 Key Insights:

You don’t need to post every day—you need a plan that works consistently

Most successful centers aren’t lucky—they’re strategic

Clear calls to action and repeatable systems are the secret weapons

📣 Want to Show Up Like a Pro?
Join the SKOOL community to access:
✅ A monthly daycare content calendar
✅ Weekly coaching and personalized feedback
✅ Done-for-you templates + plug-and-play marketing tools
👉 https://www.skool.com/childcaremarketing/about

🎯 Need extra hands on deck?
Check out our done-for-you marketing services:
https://www.childcarebusinessmarketing.com/done-for-you-services

📬 Reach out directly: [email protected]
📺 Watch tutorials and success stories:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ

Once upon a time, word of mouth was the secret weapon for full enrollment. But in 2025? It’s not enough. In this no-fluff episode of the Grow Your Daycare Podcast, we’re unpacking why referrals have stopped working the way they used to—and what you need instead to keep your pipeline full.

🔍 What You’ll Learn:

Why referral-only marketing is risky in today’s childcare landscape

How family behavior has shifted—and what that means for your visibility

The story of a provider who went from “invisible” to fully booked in 30 days

Simple steps to combine your great reputation with a real marketing system

🚨 Truth Bombs Inside:

A referral is now just the beginning, not the finish line

Without a strong online presence, families will skip over your program

You need momentum, not just memory, to stay full year-round

📣 Ready to Build a Real Marketing Plan?
➡️ Join the SKOOL community where you’ll get:
✅ A plug-and-play visibility checklist
✅ Weekly coaching + content strategy support
✅ A network of providers building systems, not guessing
👉 https://www.skool.com/childcaremarketing/about

🛠️ Need done-for-you help?
Explore our 1:1 services: https://www.childcarebusinessmarketing.com/done-for-you-services

📨 Have questions? Email: [email protected]

🎥 Watch more tips on YouTube:
https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ