The Informed Chiropractor Podcast

Grow Your Practice with Purpose with Dr. Paul Needham


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Understanding why you are doing something can be just as important as taking on the task itself, especially when running your own practice. As we become more seasoned in our profession we all evolve our techniques and strategies to better serve our clients. One area of a practice where early adoption can be essential for growing your practice is business management.

Today, Dr. Paul Needham joins us from New Zealand to share his personal chiropractic late bloomer story and the knowledge he has gained along his journey. Paul bought an existing practice just four months after graduating from chiropractic college. All the facilities were in place but some essentials were missing. Mainly, a quality front office team and basic business management skills.         

During this episode, we discuss the skills necessary for new chiropractic graduates, the importance of focusing on your core function in your practice, and the benefits of coaching, seminars, and knowing your purpose.

Key Takeaways:
  • Paul shares his origin story. [1:01]
  • How Paul’s chiropractic technique has changed over the years. [10:13]
  • After buying his practice just 4 months out of school, Paul knew the value of a chiropractic adjustment but needed to tweak other aspects of the business. [17:10]
  • The importance of front office staff and creating a statement of purpose for the practice. [22:13]
  • The biggest shift in Paul’s business was a procedural manual, figuring out the why, and coaching. [32:34]
  • If Paul could go back and speak with his younger self he would recommend getting some coaching about running a business. [36:15]
  • Solid advice for knowing who you are and what you stand for to help grow your practice. [50:54]
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