When an entrepreneur has a successful business and his clients are happy with his products, the temptation is to just lay back and enjoy the success, which is an absolutely normal and understandable behaviour. The secret is to do it consciously though. Not to expect that things will just magically be like this always. Because we all know that to grow a business it takes dedication and not resting on our glory.

In a logical context, a business cannot grow unless there are clients willing to purchase their products. The idea is that along the way, we as entrepreneurs, want to help our clients improve their life or their own business with the help of our product or service. So the question should always be, when a client is happy with us, how can we help them grow their life or business even further than the results we are getting now? There is always room for improvement, isn’t it?

One of the secrets is to really know THAT CLIENT, that specific client!

This episode details some insights into how we can get to know our clients better and the steps to take, if we want to serve them better, that in the end they end up buying more from us.

One would tend to believe that someone who had already a successful business, when opening a new one, knows what to do and how to go about it in the best way. But that is not always the case. As it so often happens, new beginners in the entrepreneurship world, are much more daring and innovative. In the business world, what you don’t know can become your greatest assets, because not knowing the answers upfront, pushes you to look in more than one direction and not feel so intimidated.

This episode of the mini-series focuses on finding those first clients for a truly new business, for those entrepreneurs that have the confidence and only need some guidance.

In this episode of the miniseries on “New Clients”, we talk about established businesses or entrepreneurs, what are the ways to upgrade of their business and get new clients.

Referrals and promoting via a partner are just 2 ways to go about expanding your client list. Curios to find the third way? Listen to this week’s episode.

Having loyal clients and customers, can result in very beneficial relationships over time but it also has 2 main issues: it creates a sort of dependence and it can keep you in a circle where you keep doing the same thing, not challenging you to maybe create new products and packages or explore other markets.

And as we well know, entrepreneurs love a good challenge or upgrade of their business.

So getting in the habit of always trying to get new clients it can prove to be redefining and renewing for any business. This episode will go over a few sustainable benefits of getting new clients.

Do you even consider the possibility that your full involvement in some projects may not be either value or needed? That time when put in balance with money, is more valuable?

Life experience has taught us that the answer to these type of questions is never straight forward, all is relative. And comparing money with time is in a way pointless because time is the only resource we can never make more of. We can always make more money, but never more time.

Today’s episode will reveal 5 tips on how you can improve and upgrade your beliefs about time and your own worth.

Sooner or later, when we are entrepreneurs, our business will grow and we have to consider adding a few people to the team. The that happens we will have to approach the very important subject of how much will they get payed.

First thing is first, a few questions have to be answered:

* How do we know that we pay them enough?

** What is the risk when we pay them too much?

*** How important is to have close interactions with the people we hire? Should we influenced by feeling or vibes?

This episode will address exactly these questions that we would be right in considering before hiring someone to join our team.

Knowing your worth in terms of your knowledge and expertise, can help you determine the answer to 2 important questions in your life:

1. How much can you charge for your time (work) ?

2. How and where do you invest your time?

Even if they are not such easy questions to face, it can on the other hand bring a lot clarity to your level of confidence also.

In this episode you will find 3 steps on how to reach a balance between not feeling frustrated because you are charging too little, and not feeling as an impostor because you are charging too much .

It seems logic that once you open your own company, work on it, invest a lot of time in developing and making it successful, when the moment comes and it starts generating money, the amount made is by default yours, right? Well, yes and no. There are some risky behaviours when mixing personal finances with those of your company and thinking that there is nothing wrong if you consider that now , you as an individual, have just created another pocket where you can store YOUR money.

In today’s episode we will give you a few important keys on how to set boundaries for your financial entities and create a line between what is yours and what you manage as a company.

In the previous episode, we were pointing out that one way of dealing with curious potential clients, is to direct them to your free content, which will give them already a feel of your work or your product, without you having to invest time and jump directly into phone calls with them. But how to make sure people are interested in your content in the first place?

Social media is just like any other market out there: people either have a NEED or a DESIRE for a service, product, etc and they go looking for information of the different social media platforms. But what does actually sell on social media?

This week’s episode we take a look at what type of free content and information we can provide for those potential clients that are just browsing.

Investing time until you manage to strike a deal with a curious client, is absolutely normal until you start feeling that no progress is being made. Understanding from the beginning the reasons why these clients are looking for you and why they need you, is key.

Do you think that a client is continuing the conversation because he is interested in your coaching service for example, or because you are offering some advice and insight for free?

Today’s episode will help with any doubts you might have about potential clients.