Growth Hack

You try running ads on LinkedIn and the high costs eat away at your budget while bringing in zero leads. Giving up would mean abandoning a sea full of potential clients! If you want to stop throwing money down a bottomless pit and start converting on LinkedIn like crazy, you need to check out this episode! LinkedIn expert AJ Wilcox stops by again to drop knowledge bombs on the subject of Remarketing. Learn result-driven strategies that leverage LinkedIn's remarketing capabilities. Prepare for the new features that are in store for the professional network and why they have the potential to skyrocket your return on investment and conversion rates.

You know there's a sea of prospects on LinkedIn but you don't know how to attract them. If you want to have a breakthrough in leveraging LinkedIn for profit, you need to tune in for this episode! Learn how to succeed with organic LinkedIn strategies and find out exactly what users are looking for. Use proven strategies to build authority and have LinkedIn users hit you up for projects rather than having to relentlessly pursue them. Learn actionable hacks from LinkedIn expert Natalie De Souza Ferreyra and leverage these tips to make a difference in building an engaged audience.

Throwing money blindly at LinkedIn ad campaigns is a sure way to burn through a marketing budget. If you want to run a profitable ad on LinkedIn, you should definitely check out this episode! Learn who should advertise on the professional networking site, what kinds of businesses should avoid it and what metrics matter. LinkedIn is a goldmine for certain types of businesses because they have the best business to business information out there. Learn why LinkedIn is more expensive than other platforms, which is a good thing. Our guest is Aj Wilcox, the guy who LinkedIn hires to make their training videos!

With a flick of a thumb, your ad is no longer relevant. This is because someone doesn’t think your ad is interesting enough and they use their thumb to scroll to the next post. If you want to create content that stops people in their tracks you’ll want to listen to this episode! Learn how to grab your audience's attention and lead them to act with growth hacking strategies and tactics used by successful Creative Director Camille Smura. Learn what to A/B test for so that you always put your best foot forward with your video content.

Do you know how many touchpoints a consumer needs before buying your product? Learn how to structure your campaigns so that you get customers flocking to your landing pages every time. We discuss the importance of the consumer's journey and how it relates to your success. Learn to engage your prospects in a way that answers the questions they may have through their decision-making process. We explore the other opportunities that exist beyond your website to satisfy savvy consumers that need a lot of convincing.

Pound for pound video is proven to drive more customers to buy. The question is how do you approach video? What kind of videos? The answers may surprise you. There is a system you can use to increase your sales with video. Ben Amos from Engage Video Marketing Podcast joins us to explain how to use video and how to make them. Inside this episode is an exciting real world example that he breaks down what was done well and where the video could improve.

Where do I get customers from? The internet is a massive vessel from which you can advertise. Should you start with Google Ads? What About Facebook? Instagram? And the list goes on. In this episode, we discuss how to pick the right channel to start advertising using the CAR method. CAR is an acronym that stands for capabilities, access, and resources. You don’t want to miss this one!

In today’s episode we show you how to narrow down your target audience and show you how to build a customer avatar. Instead of walking you through the steps, we will be using a real world example to show you the process.

This approach is currently being used in real online marketing campaigns that are rendering results! You’ll get to see how selective and specific you want to be when marketing online. The things you will learn in this episode will dramatically increase your chances of success. Tune in!

We brought in the COO of the fastest digital marketing company to talk to us about the state of affairs. We cover a wide range of topics.

Have you ever had a marketing campaign fail? To understand how to make a digital marketing campaign WORK you need to understand how they fail. If you can avoid these six reasons and implement a process, you will have a marketing system built to get results. If you think you know all these, don't be too quick to judge. It’s a quick 10-minute episode!