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Hanging Up On Ad Tech, Tuning Into CTV
Private equity firm Apollo Global Management’s $5 billion acquisition of Verizon Media from Verizon is evidence that telcos, ad tech and media wasn’t the delicious cocktail that was promised. The team dives into why. Also in this episode: the CTV gold rush and observations from the frontlines of the NewFronts. (It’s all about streaming, baby.)
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By AdExchanger
4.7
4545 ratings
Private equity firm Apollo Global Management’s $5 billion acquisition of Verizon Media from Verizon is evidence that telcos, ad tech and media wasn’t the delicious cocktail that was promised. The team dives into why. Also in this episode: the CTV gold rush and observations from the frontlines of the NewFronts. (It’s all about streaming, baby.)
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