Hannah is back with a big announcement, a full rebrand, and an honest conversation about what it actually looks like to simplify your business without guilt.
In this episode, Hannah shares why she's transitioning Big Fucking Dreams to Hannah Hotline, scaling back from weekly to fortnightly episodes, stepping back from Instagram and TikTok, and going all-in on LinkedIn and YouTube. Plus — the 40% business growth she achieved working just 30–35 hours a week, and the universe confirmation that arrived 20 minutes after she made her scariest business decision yet.
If you've ever felt like doing less means failing, this one's for you.
📩 Want a topic covered on Hannah Hotline? Email [email protected]
🌐 Check out the new website and brand refresh! www.hannahkissel.com
Timestamps:
01:15 — The official rebrand
02:30 — Something had to give — and the big announcement 🎉
03:45 — The business analysis that changed everything
04:00 — The full brand refresh: new logo, new website, new energy
05:00 — The B2B pivot: consulting, corporate talks, and public speaking
05:45 — The real cost of running a podcast as a solo operator
06:30 — The decision: letting the Big Fucking Dreams solo episodes go
07:00 — Why Hannah initially said "no" to cutting back — and what changed
08:00 — "Simplify" as a word of the year for someone who doesn't simplify easily
08:15 — The master's degree story: overcomplicating as a pattern
09:00 — Internal Family Systems: the parts that fear being ordinary
09:45 — The mentor conversation and committing to the plan
10:30 — The confirmation: doing less is the right direction
12:00 — Making room for something different
12:30 — What Hannah wants this next season to feel like: spacious, relaxed, luxurious
12:45 — The invitation to you: where can YOU do less?