Hashtag Managed

Hashtag Managed

By Jessica Sheehy and Madeleine DiganBusinessMarketing
Download on the App Store

Hashtag Managed episodes

  • 49. Carly Kerndt on Scaling from a VA to a Full-Service Digital Marketing Agency

    Meet Carly, CEO of Flydog Digital, who turned adversity into opportunity during the COVID-19 pandemic. Carly's story begins with her transition from being a virtual assistant to becoming a social media manager. Fast forward, and she's now leading a full-service digital marketing agency, working with clients worldwide.


    Discover how Flydog Digital helps clients with everything from social media management and paid advertising to SEO, email marketing, branding, and website design.


    Carly shares insights into growing her business and the importance of data-driven strategies. Plus, you'll get some invaluable tips on navigating the world of client relationships and agency growth!


    Meet Carly Kerndt


    Carly Kerndt is the CEO of Fly Dog Digital. She started her business in October 2020 after getting laid off from her job due to COVID. She had a really hard time finding a job so eventually, she said, "if nobody is going to hire me, then I am going to hire me" and she started her business that very same day. She began as a Virtual Assistant, mostly because it was such a buzzword at the time, but quickly pivoted to being a Social Media Manager. Fast-forward 2.5 years and they are a full-service digital marketing agency working with clients internationally.  They have 4 full-time employees and 5 contractors - so they’ve grown quite quickly!


    Connect with Carly


    Connect with Carly online at https://flydogdigital.com/ and on Instagram at https://www.instagram.com/flydogdigital/. Use code SAVVY20 to get 20% off their Social Media Manager Squarespace website templates at https://www.flydogdigital.com/?aff=15https://flydogdigital.com/ali-squarespace-template?aff=15 and https://flydogdigital.com/rowling-squarespace-template?aff=15.


    Connect with Social Savvy


    Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


    Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


    Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


    Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


    If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


    Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


    For show notes and more, go to https://www.socialsavvyhq.co/podcast


    Love listening? We would appreciate it if you would leave a rating and review to support the show!


    49 min
  • 48. Amber Barrett on Systems & Processes That Transform Your Business Into a Well-Oiled Machine

    Do you have a CRM?


    In this episode, we're delving deep into the world of CRMs (Client Relationship Management) with our guest, Amber Barrett from Arranged by Amber.


    She's a true systems and workflow strategist, and she's here to unveil the magic of CRMs and how they can help service providers scale and grow their businesses seamlessly.


    Here's a sneak peek of what you can expect:

    1. Discover the power of CRMs and how they automate repetitive tasks.
    2. Learn how CRMs enhance the client experience and set you apart from the competition.
    3. Understand the key differences between popular CRMs like Dubsado and HoneyBook.
    4. Gain insights into choosing the right CRM for your business needs.
    5. Uncover expert tips and tricks for unleashing the full potential of CRMs.

    6. Tune in!


      Meet Amber Barrett


      Amber @arrangedbyamber is a Systems & Workflow Strategist that helps service providers scale and grow their businesses with ease. Her journey into the world of entrepreneurship began with her own frustrations and challenges while running her organizing business, Arranged by Amber.


      Within three months of launching her business, she fully booked out her services. That rapid growth quickly opened her eyes to the crucial need of implementing smart systems and processes so she could keep up with client demand and avoid administrative tasks falling through the cracks. Determined to maintain momentum and avoid burnout, she dedicated time to creating effective workflows and strategic processes that not only kept her business thriving but also provided a seamless & luxurious experience for her clients.


      Today, she has helped more than 80 service providers translate the inner workings of their businesses into efficient and effective workflows in order to optimize their back-office operations and unlock their full earning potential.


      Connect with Amber


      Connect with Amber on Instagram at https://www.instagram.com/arrangedbyamber, and learn more about her business at https://arrangedbyamber.com/.


      Connect with Social Savvy


      Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


      Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


      Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


      Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


      If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


      Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


      For show notes and more, go to https://www.socialsavvyhq.co/podcast


      Love listening? We would appreciate it if you would leave a rating and review to support the show!


      41 min
    7. 47. Stephanie Long on Keywords, SEO, and Ranking Higher On Google

      In this episode, we're diving deep into the world of SEO (Search Engine Optimization) with an incredible guest, Stephanie Long.


      With over a decade of experience exclusively in SEO, Stephanie is a true expert in her field. She's helped countless businesses boost their website traffic, improve keyword rankings, and gain a significant competitive edge.


      Here's a sneak peek of what you can expect:

      1. How Stephanie fell in love with SEO and made it her full-time gig.
      2. Why specialization is key to becoming a true expert in your field.
      3. The myths and misconceptions about SEO vs. social media marketing.
      4. Must-have SEO tools and techniques for success.
      5. The timeline to expect results from your SEO efforts.

      6. Tune in!


        Meet Stephanie Long


        Stephanie brings over a decade of experience in marketing, specializing solely in Search Engine Optimization (SEO). This laser focus enables her to provide the highest level of service and the most impactful results specific to the needs and budget of each individual client, whether that’s increasing website traffic, improving bounce rate and keyword ranking, enhancing customer acquisition, or providing clients with the tools needed to build a significant competitive advantage. She performs full website audits, identifies top keywords, improves search engine rankings, pinpoints SEO errors, and so much more.


        Connect with Stephanie


        Connect with Stephanie on Instagram at https://www.instagram.com/mrs_seo_/. Connect with Stephanie on LinkedIn at https://www.linkedin.com/in/steph-l/. Connect with Stephanie on TikTok at https://www.tiktok.com/@mrs_seo_.


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        36 min
      7. 46. Kinsey Streib on How We Can Integrate AI Into Our Content Creation Process

        AI might be the biggest buzzword in digital marketing right now.


        This week, Kinsey Streib from Feel Good Social and Authentic AI Podcast joins us to chat all about AI and ChatGPT.


        Kinsey shared her journey into entrepreneurship and how she found her authentic voice in the online marketing world. We also talked about her recent pivot into AI and how she's embracing it to enhance her content creation process.


        If you're a content creator, social media manager, or just curious about AI in marketing, this episode is a must-listen!


        Meet Kinsey Streib


        Meet Kinsey, the founder and host for the Feel Good Social and Authentic AI podcasts! She helps down-to-earth entrepreneurs show up authentically online and build a brand that works for YOU, without losing your mind, wasting your time or selling your soul.


        Connect with Kinsey


        Connect with Kinsey on Instagram at https://www.instagram.com/feelgoodsocial/ and https://www.instagram.com/authenticaiforentrepreneurs/. Tune into Authentic AI For Entrepreneurs at AuthenticAIforEntrepreneurs.com.


        Discover your Brand Persona for ChatGPT: https://authenticaiforentrepreneurs.com/chat-gpt-style-guide


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        41 min
      8. 45. Julia Kathleen on Pinterest and Business Partnerships With Your Best Friend

        BFF + Biz = Magic in the making!


        Hear from Julia Kathleen, as she navigates the world of Pinterest and dishes out some game-changing insights on turning a best friend into a business partner. Tune in to our latest podcast episode!


        Meet Julia Kathleen


        Julia is one half of the @equippedcreatives duo. They are equipping creatives with the tools to elevate their business. Education is their passion and so is community. They are a one stop shop to all things business education for creatives, entrepreneurs, business owners, and dreamers. They want you to walk away from their education feeling fulfilled.


        Connect with Julia


        Connect with Julia on Instagram at https://www.instagram.com/equippedcreatives/ and https://www.instagram.com/juliakathleenphoto/. Tune into the Equipped Creatives podcast https://podcasts.apple.com/us/podcast/the-equipped-creatives-podcast/id1581517354.


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        39 min
      9. 44. Michelle Puccinelli on Outsourcing Your Marketing Department and Hiring Freelancers

        Can other careers prepare you for entrepreneurship?


        Starting as an entry-level social media manager, Michelle taught herself the ins and outs of digital marketing, eventually becoming the marketing director for eight businesses, leading a whopping 30 marketing freelancers.


        She created MicroMarketer, a company that enables small businesses and solopreneurs to afford top-tier marketing by building customized teams of freelancers.


        Tune in to hear how she manages it all, what she learned from her previous career as a teacher, and how she's disrupting the marketing industry one business at a time.


        Meet Michelle Puccinelli


        Michelle Puccinelli began her marketing journey in 2019 as a part-time, entry-level social media manager - with zero marketing education or experience. Today she is the marketing director for eight different businesses and oversees over 30 marketing freelancers. While managing these teams of specialized marketers, she realized that EVERY small business and solopreneuer could get the marketing they deserve, without hiring expensive agencies or internal employees.


        Today her company, Micro Marketer, helps business owners build the exact marketing teams they need. Her team acts as a "Marketing Director For Rent" - preparing businesses to receive marketing help, then finding the ideal freelancer that will move their business forward. She's obsessed with hooking up business owners and contractors and sending them off into the sunset on a beautiful marketing adventure.


        Connect with Michelle


        Connect with Michelle on Instagram: https://www.instagram.com/micromarketer. Connect with Michelle on LinkedIn: https://www.linkedin.com/in/michelle-puccinelli/. Join Michelle's Freelancer Database: https://pages.mymicromarketer.com/database. Looking to outsource? HireAMarketer.co


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        41 min
      10. 43. How to Create Content for Clients in ANY Industry

        You just landed a new social media client... YAY!


        That is something to celebrate, but you are wondering how are you actually going to create content for them?!


        In this episode we’re diving into the WHAT: creating content for clients, and the system we do it in, and the HOW: how to generate those ideas for this new client of yours - no matter what industry they’re in.


        Tune in!


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        12 min
      11. 42. Why You Need Brand Photography + The WorkPlay Method

        When should you hire a brand photographer (and do you even need too)?!


        Hiring a photographer is such a great investment for your business! You will have fresh, professional content representing your brand.


        Tune in for five reasons on why you need to hire a professional brand photographer.


        Meet WorkPlay


        Lyrik and Tracey are the co-founders of WorkPlay Branding. The WorkPlay Method is a system that hundreds of entrepreneurs have been implementing across the country to create beautiful custom & cohesive brands online without having to spend thousands on a brand shoot. Signup for their method here!


        Connect with WorkPlay Branding


        Book a call with the WorkPlay team to learn more!


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        44 min
      12. 41. New to Social Media Management? Here's What You Should Focus on

        One question that we always get is "What do I focus on if I’m new? How do I build trust with people so they want to work with me? Do I have to “fake it til I make it?!"


        The phrase “fake it til you make it” has been around for a long time, and it’s often used as advice for people who are trying to achieve their goals. The idea behind this phrase is that if you act as if you already have achieved your goals, you’ll eventually become that person.


        However, the problem with this approach is that it can lead to imposter syndrome and a lack of authenticity.


        If you are NEW to social media management, we suggest that you focus on these five things. Tune in!


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        11 min
      13. 40. The Tools + Templates You Need as a Social Media Manager

        This week we’re talking about the best tools, resources, and templates that you need as a social media manager.


        If you are a social media manager looking for systems to help run your business, there are a few tools and resources that you need to help manage accounts, create content, and stay organized.


        These tools have been a game changer for our agency, and we know you will love them too!


        Connect with Social Savvy


        Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq


        Join the Social Savvy Collective community on Instagram: https://www.instagram.com/socialsavvycollective/


        Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective


        Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap


        If you are looking for more resources and templates as a social media manager, browse our digital shop for social media managers: https://www.socialsavvyhq.co/shop


        Need a contract for your social media management business? In less than 10 minutes, your attorney-prepared and peer-reviewed agreement can be in the hands of your clients: https://thecontractshop.com/products/social-media-manager-contract-template?ref=jessicahobbs1


        For show notes and more, go to https://www.socialsavvyhq.co/podcast


        Love listening? We would appreciate it if you would leave a rating and review to support the show!


        16 min

      About Hashtag Managed

      From the publisher's feed

      Your marketing BFFs in podcast form! The Hashtag Managed podcast is the place where social media managers, marketers, 9-5ers, and agency owners can connect and talk about all things social media. Each…

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