To save the publishing company he inherited from his uncle, British publisher Allen Lane launches a radical new line of paperback books – but finds it’s a tall order to get a resistant industry to embrace the new business.Want to listen to the remaining episode of Hatching Penguin? Episodes 2-5 are available exclusively and ad-free on Wondery+. With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Start your free trial in the Wondery App or visit <a href="http://wondery.app.link/inIc9lKeyLb" rel="noopener noreferrer" target="_blank">wondery.app.link/inIc9lKeyLb</a> now. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

To save the publishing company he inherited from his uncle, British publisher Allen Lane launches a radical new line of paperback books – but finds it’s a tall order to get a resistant industry to embrace the new business. Want to listen to the remaining episode of Hatching Penguin? Episodes 2-5 are available exclusively and ad-free on Wondery+. With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Start your free trial in the Wondery App or visit wondery.app.link/inIc9lKeyLb now. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To save the publishing company he inherited from his uncle, British publisher Allen Lane launches a radical new line of paperback books – but finds it’s a tall order to get a resistant industry to embrace the new business.Want to listen to the remaining episode of Hatching Penguin? Episodes 2-5 are available exclusively and ad-free on Wondery+. With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Start your free trial in the Wondery App or visit&nbsp;<a href="http://wondery.app.link/inIc9lKeyLb" rel="noopener noreferrer">wondery.app.link/inIc9lKeyLb</a>&nbsp;now.&nbsp;See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer">https://art19.com/privacy#do-not-sell-my-info</a>.

Hatching Penguin | Paperback Pioneer | 1

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series&nbsp;Business Wars, and Lindsay Graham, the host of&nbsp;American History Tellers&nbsp;and&nbsp;American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke,&nbsp;Business Movers&nbsp;will explore the triumphs, failures and ideas that transformed our lives. Need more Business Movers? With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Join Wondery+ in the Wondery App, Apple Podcasts, or Spotify. Start your free trial by visiting <a href="http://wondery.app.link/inIc9lKeyLb" rel="noopener noreferrer" target="_blank">wondery.app.link/inIc9lKeyLb</a> now.&nbsp;

Business

Entrepreneurship

History

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the host of American History Tellers and American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke, Business Movers will explore the triumphs, failures and ideas that transformed our lives. Need more Business Movers? With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Join Wondery+ in the Wondery App, Apple Podcasts, or Spotify. Start your free trial by visiting wondery.app.link/inIc9lKeyLb now. 

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series&nbsp;Business Wars, and Lindsay Graham, the host of&nbsp;American History Tellers&nbsp;and&nbsp;American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke,&nbsp;Business Movers&nbsp;will explore the triumphs, failures and ideas that transformed our lives. Need more Business Movers? With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Join Wondery+ in the Wondery App, Apple Podcasts, or Spotify. Start your free trial by visiting <a href="http://wondery.app.link/inIc9lKeyLb" rel="noopener noreferrer">wondery.app.link/inIc9lKeyLb</a> now.&nbsp;

Share Hatching Penguin | Paperback Pioneer | 1

Sign up to save your podcasts

Hatching Penguin | Paperback Pioneer | 1

Hatching Penguin | Paperback Pioneer | 1

More shows like Business Movers

This Is Actually Happening

How I Built This with Guy Raz

Terms

I Hate My Boss

Swindled

American History Tellers

Business Wars

Felonious Florida

American Greed Podcast

American Scandal

Legal Wars

Infamous America

Sports Wars

The Shrink Next Door

The Daily Smile

Against The Odds

Secret Sauce

British Scandal

Uncommon Ground with Van Jones

History Daily

Scamfluencers

Diss and Tell

Exposed: Cover-Up at Columbia University

Severed Affair: The Gruesome Murder of Shad Thyrion

Legacy

The Spy Who

American Criminal

Black Swan Murder

The Best Idea Yet

Lawless Planet