Healthcare marketing expert Aaron Clifford, SVP Marketing at Binary Fountain, joins to share the latest trends and challenges facing Healthcare brands. With 15+ years of experience in field, including leading digital marketing at HCA Healthcare, Aaron has a unique perspective on healthcare through the marketing and tech lens.

We'll talk about reputation management, reviews, search, and how healthcare providers are vastly different than all other brands (sometimes!).

Note: pardon Jack's audio troubles partway through this show ... just listen to Aaron, he's the smart one!