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HearstLab's VP, Lisa Burton O'Toole; corporate <> startup partnerships
Here are a few lessons for other corporate accelerators from Lisa Burton O'Toole, VP of HearstLab
1. Focus on startups you can IMPACT rather than tying it to a strategic goal
2. Connect YOUR expert employees with startups for 30-min mentor sessions to drive sales, marketing, etc.
3. Use YOUR employees to evaluate prospective startups before investing
Shoutout From Lisa To:
"Madhuri Yechuri is the Founder & CEO of Elotl...she is a brilliant engineer and former VMware...we are very excited to be part of their journey!"
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By Adam ODonnell
5
2020 ratings
Here are a few lessons for other corporate accelerators from Lisa Burton O'Toole, VP of HearstLab
1. Focus on startups you can IMPACT rather than tying it to a strategic goal
2. Connect YOUR expert employees with startups for 30-min mentor sessions to drive sales, marketing, etc.
3. Use YOUR employees to evaluate prospective startups before investing
Shoutout From Lisa To:
"Madhuri Yechuri is the Founder & CEO of Elotl...she is a brilliant engineer and former VMware...we are very excited to be part of their journey!"
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