Cliff Simon is building a hypergrowth consulting firm in the Salesforce ecosystem. We discuss CRM in all it's glory. Why you need it, what makes it work, why most CRM implementation integrations fail to deliver what matters most - does it help your salespeople to sell more, more often to more customers?

In a frank and unvarnished conversation we explore how to buy and how to sell CRM. We dig into why it usually gets bought for the wrong reasons and is hijacked by the audit functions, overburdens salespeople and managers and is poorly configured so it lapses into not being used or gets swamped with meaningless information.

Contact Cliff via LinkedIn at linkedin.com/in/cliff-simon

--

If you are the owner or CEO of a technology company and your goal is to grow your business and achieve real, sustainable hypergrowth with highly engaged and highly productive employees and clients who stick with you year after year, let’s schedule time for a brief conversation.

To book a 1 to 1 with me or check out my 250+ podcast interviews with some of the best salespeople, sales leaders, sales psychologists, founders and entrepreneurs, trainers, coaches and authors click here - https://linktr.ee/marcuscauchi