Her First 3 Years - A podcast for women entrepreneurs

Sometimes we see business owners, coaches or other people in our niche move way faster than us towards success....and yes, it stings.

But also?

You don't know the full story.

This past week my husband got a business idea, ran with it and created a completely viable online service. Here's are 3 very powerful lessons behind his rapid progress that every single successful entrepreneur has...but doesn't always talk about.

This episode is for you to rekindle that creative spark, get out of a slump AND stop comparing yourself to other business owners.

It's the PERFECT listen to start your work day or during a lunch break!


Listen to Next:
How to Build a Purpose Driven Business

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
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Sometimes things aren't working in your business because you need to go back to brainstorming....and other times? It's who you're sharing them with....

This episode is for every business owner, coach or founder to listen to before wasting hours, months or years on the wrong people.



Listen to Next: Trust The Process



ABOUT UNfiltered 5 min
Short bursts of raw business inspiration that keep you motivated and tell you the truth...without any filter. 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

REALISTIC productivity for women isn’t about hustle, it’s bringing joy and intentional work-life balance into your business so you perform better, for longer and without burning yourself out.

Craving better work-life balance but still running your business like you’re waiting to be rewarded for being the “good girl” who always works the hardest? 

(No shame, this is most of us! But you deserve a change and this episode is the start…)

In this episode Sophie Cliff, aka The Joyful Coach, shares how you can ACTUALLY use your time better and run a business that feels good….you know the kind that lets you step away and breathe? The freedom you were promised?

Sophie talks about how productivity for women entrepreneurs goes way beyond time-blocking, hustle mode, and pretending your nervous system is totally fine because you answered only three emails before coffee.

We talk about why hitting the goal doesn’t always make you feel as happy as you thought it would, how hustle mode quietly ties your self-worth to performance, and why your nervous system might be held hostage by inboxes, social media noise, AI overload, and the pressure to keep proving yourself.

This episode is especially for mompreneurs, solopreneurs, and early-stage women entrepreneurs trying to build something meaningful without burning out!  

   In this solopreneur podcast episode:

• Why productivity for women entrepreneurs doesn’t fit with male-written books 
• How good-girl mentality traps us into overworking
• Why joy is critical to creativity in your business
• Why nervous system regulation for entrepreneurs matters more than income
• What better work-life balance looks like…esp for solopreneurs and mompreneurs

For business owners, solopreneurs and female founders, this episode is all about giving you inspiration to figure out how to brand your business in a way that feels true to you…and how to build something that deeply serves your customers.

Listen for...
the realization that joy is not what you get after you’ve earned enough or done enough. It’s something you deserve and can have now. 

About the Guest:

Sophie Cliff is The Joyful Coach, a positive psychology practitioner, public speaker, and author of Choose Joy and The Hustle Cure. She speaks at major companies about joy, wellbeing, and productivity, and her work challenges the idea that success has to come from stress, overwork, and pushing through.

Connect with Sophie Cliff:

Books:
The Hustle Cure
Choose Joy

Instagram: @sophiecliff
Podcast: Practical Positivity

Next Steps:

1. Share this episode with a friend
2. Listen to next: From "Meh" to Meaningful in Your Business (ep 39)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

If you freeze or fear stepping away from outlines, scripts and structure when you go on camera, write or speak…this episode is for you.



Listen to Next: Your Brave Voice



ABOUT UNfiltered 5 min
Short bursts of raw business inspiration that keep you motivated and tell you the truth...without any filter. 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

***This is a special encore of one of the most popular episodes on the podcast on branding.
 
If you've heard it before, you'll still want to listen in because it will really help you to stand out online!***

The original episode 8...

Do you know how to build your personal brand? But also...do you even want to?

When I first started, the LAST thing I wanted to do was be the face of my brand. I’m a very private person and I struggled a LOT with putting my face and stories out into the world. In fact, I did everything possible to avoid merging business and personal. I also felt like I didn’t have the “right look” for my business. 

In this solo episode, I’m sharing why I changed my mind and what I would do differently if I were building a personal brand from scratch today. This is an honest conversation on mistakes, insecurities and all the fears that stop us from showing up.

Listen to find answers and inspiration for your personal brand!

In this online business & marketing episode: 

• Do you REALLY need a personal brand? 
• My biggest blocks and mistakes
• Finding the confidence to share your stories
• Why personal brand = expertise & clients
• How to create a STRONG personal brand

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

Yes, it's frustrating and we all get into that mode where it feels like..."Nothing is happening!"

Here's how to mentally (and strategically) manage when business is slow.



Listen to Next: Why Growth Feels Hard



ABOUT UNfiltered 5 min
Short bursts of raw business inspiration that keep you motivated and tell you the truth...without any filter. 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

Building a brand that stands out online isn’t easy, but here’s an entrepreneur who’s done it for 16 years. Learn her marketing and branding secrets. Start shaping a message, business, and founder story that actually feel like yours.

Most entrepreneurs spend years trying to figure out marketing and branding...and many times? It's following someone else's playbook instead of their own. This is a radically different approach to making your business stand out.

Katelyn Bourgoin went being the next “LinkedIn for women” with VC backing to going bankrupt. She then started and scaled multiple other brands, some failed, some were incredibly successful. At one point, she told me about how she made a million dollars just selling with a Google Doc!

As a marketing expert and founder of the Ownable Ideas Agency, this is her incredible founder story on how to build a brand that gives you total business alignment and truly stands out…especially in a world of AI.

We talk about the messy middle of entrepreneurship, why business alignment matters more than chasing status, how your founder story can become part of your competitive advantage, and what it actually takes to brand your business in a world where everyone is making more content than ever. 
   

In this solopreneur marketing episode:

• Katelyn’s serial entrepreneur founder story and how she grew her email list to 63,000!
• How to find your “ownable idea” – to stand out in a crowded online market.
• Buyer Psychology – what do your customers truly want?
• What marketing experts never tell you but you really should know about building a brand
• The new branding rules in a world of AI
   

For business owners, solopreneurs and female founders, this episode is all about giving you inspiration to figure out how to brand your business in a way that feels true to you…and how to build something that deeply serves your customers.

Listen for...
Inspiration to create a brand that’s truly yours and build your community!

About the Guest:

Katelyn Borgouin is the founder of Ownable Ideas Agency, where she helps founders uncover the idea they want to be known for and build a brand around it. After building multiple businesses — including agencies, a VC-backed tech company, a media company, and a very memorable barbecue box business — Katelyn brings a rare mix of buyer psychology, lived founder experience, and strategic clarity to the conversation.

Connect with Katelyn Bourgoin:
Newsletter: https://learnwhywebuy.com/
LinkedIn: https://www.linkedin.com/in/katebour/

Next Steps:

1. Share this episode with a friend
2. Listen to next: Become Searchable, Memorable & Unstoppable (ep 86)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

How to build a brand that actually feels like you—clearer, stronger, and a lot less beige. So you connect deeper with your audience…naturally.

***This is a special encore of one of the most popular episodes on the podcast.
 
If you've heard it before, you'll still want to listen in because it will really help you to stand out online!***

The original episode 84...

How to build a brand when you’re still evolving and wondering why your content looks fine on paper but still doesn’t feel fully you?

If you’ve been tweaking your bio, fussing over colours, or trying to make your brand look “right” while it still feels a bit flat, this one’s for you.

I’m breaking down how to build a personal brand in a way that goes deeper than visuals—so your message feels aligned, your brand positioning gets sharper, and your personal brand growth strategy doesn’t rely on copying what everyone else is doing online. 

Because a powerful personal brand is not about blending in nicely. It’s about being clear enough, real enough, and specific enough that the right people feel it.

I take you through the 6 steps to build a powerful personal brand that help people instantly understand why you matter.

In this online marketing podcast: 

• how to build a brand based more on trust & less on canva
• create a signature concept people always remember 
• what strong brand positioning looks like 
• why trying to appeal to everyone always fails 

Listen for…

If your brand has been feeling muddy or a little too influenced by IG, this episode will bring you back to yourself. 

 Next Steps:

1. Share this episode with a friend
2. Listen to next: You Don’t Need to Go Viral to Be Known (ep 71)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

I wish more entrepreneurs and creatives would be honest about all the things that did NOT work and failures along the way. Here are some of mine from the last decade....in a quick 5 minutes to inspire you!


Listen to Next: The 3 Sneakiest Entrepreneur Blocks



ABOUT UNfiltered 5 min
Short bursts of raw business inspiration that keep you motivated and tell you the truth...without any filter. 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts

The truth about visibility....whether it's on a podcast or another platform, is that there is so much you never know until you start.

I started my podcast in 2020 with one million other people. Only about 0.5% of those shows are still going today. It was probably the worst time ever to start a podcast, when you think about competition! 

 
Here’s what they never tell you about podcasting, visibility and what it takes to put yourself out there….

all learned from my own journey and from conversations with over 300 female leaders, authors, coaches and founders from around the world. 

This is a little behind-the-scenes reveal of going from baby show to Top 200 that most people never get to hear. 
 
 In this visibility and online marketing episode:
 
*The #1 thing I wish I knew before starting
*Where most people get stuck in visibility 
*Deciding what to share vs keep personal
*How to deal with frustration when you feel like nothing is moving
*Ways that becoming more visible will challenge and mature you 

Listen for lots of inspiration too on how to go for whatever stage you've been nervous about!

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
Learn How to Be a Guest on Podcasts