Susanna Doyle from MDA talks about her approach to connecting and communicating with nonprofit donors.

💸 Need help fundraising? Find profitable auction items at https://hgafundraising.com/

🙂 Follow Susanna Doyle on LinkedIn: https://www.linkedin.com/in/susannadoyle/

Support the Muscular Dystrophy Association: mda.org

Watch the Webinar with Susanna Doyle and Amy Meyers: https://youtu.be/1IhfJlSLCvY?si=ueP3JtcKyp0ulxI3

During this episode, Susanna Doyle, Account Manager for Signature Events at MDA, shares her insights on effective fundraising strategies, emphasizing the importance of relationship building, efficiency in outreach, and the evolving landscape of donor engagement. She discusses the significance of personal touches in donor communication, the role of social media and cold calling, and the necessity of post-event follow-up to cultivate long-term relationships with donors. The conversation also highlights the unique challenges of fundraising for rare diseases and the importance of community engagement in event planning.

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item at https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/

Learn what action to take when your organization loses support from donors, state, or federal funding.

💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/

In this conversation, Trevor Nelson and Jason Ledlow discuss the concept of 'paralysis by analysis' and how overthinking can hinder decision-making and action, particularly in the nonprofit sector. They emphasize the importance of simplifying processes, making efficient decisions, and proactively addressing funding challenges. The discussion also highlights the need for nonprofits to build strong relationships with stakeholders and have contingency plans in place to ensure sustainability and adaptability in the face of funding uncertainties.

Timestamps:

00:00 Episode preview

01:17 Paralysis by analysis

02:17 Instead of cutting expenses, focus on replacing

04:02 What's the first step?

05:26 Most Profitable Auction Items

06:14 Taking action: Don't overthink it

08:08 Putting a plan in place

10:22 Getting funding back in 2025

11:55 When your first instinct is to hire...

13:58 Free nonprofit coaching

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit!

Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:

https://hgafundraising.com/subscribe-to-newsletter/

Need help with fundraising? We offer FREE non-profit coaching 👇

https://hgafundraising.com/nonprofit-coaching/

This data can help nonprofits learn what matters most to donors, allowing organizations to grow and Raise More Money.

💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/

Read OneCause's Giving Experience Study yourself!

https://discover.onecause.com/rs/527-FNH-344/images/OneCause-Giving-Experience-Study-2024-EB.pdf?version=2

In this episode, Trevor Nelson engages with Karrie Wozniak and Sarah Sebastian from One Cause to discuss the importance of organizational culture, the insights from the Giving Experience Study, and effective strategies for donor engagement and retention. They explore how a supportive work environment contributes to employee retention, the evolving landscape of donor behavior, and the significance of building community through fundraising events. The discussion emphasizes the need for ease in the donation process and the importance of thanking donors to foster long-term relationships.

😄 Keep up to date with what OneCause is accomplishing:

https://www.linkedin.com/company/onecause/

👉 Follow Karrie Wozniak on LinkedIn:

https://www.linkedin.com/in/karriewozniak/

👉 Follow Sarah Sebastian on LinkedIn:

https://www.linkedin.com/in/sarah-s-b3533614/

Timestamps:

00:00 Episode Preview

00:34 Meet Sarah and Karrie from OneCause

01:53 Organizational Culture and Employee Retention

06:12 The Origin of The Giving Experience Study

08:55 Understanding Auction Donors and Their Loyalty

12:58 The Power of Community & Inclusivity

17:26 Simplifying the Process to Increase Donations

20:42 How Responding With “Thank You” Boosts Donations

24:31 Building Better Donor Relationships

28:20 Fundraising is hard… Don’t make it more difficult by doing what?

30:43 Where to find Sarah and Karrie from OneCause

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:

https://hgafundraising.com/subscribe-to-newsletter/Need help with fundraising?

We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/

About Karrie Wozniak

Karrie brings more than 20 years of experience in marketing, brand strategy, advertising, and sales to her role as Chief Marketing Officer at OneCause. She has played a key role in building and leading the company, driving overall growth strategies, sales leadership, event consulting, customer success, and marketing direction. Her decade-plus commitment to nonprofit fundraising and driving innovation in the sector make Karrie a sought-after speaker, industry thought leader, and blog contributor.

About Sarah Sebastian

Sarah Sebastian is the Director of Corporate Communications at OneCause, a fundraising software company. She oversees the company’s research studies and co-chairs the Raise conference programming committee. With a decade of experience in nonprofit technology, Sarah is passionate about creating content that empowers nonprofits to take action using the latest data and insights.

What questions to ask when procuring or receiving donated auction items for your fundraising event.

💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coaching

Follow our LinkedIn page to get updates and recaps of each episode! https://www.linkedin.com/showcase/hey-non-profits-raise-more-money

In this episode, Trevor and Jason discuss the importance of asking the right questions in fundraising, particularly when it comes to auction items and donations. They emphasize the need to evaluate the desirability and profitability of items, as well as the importance of understanding donor expectations and creating a structured process for fulfilling donations. The discussion highlights various scenarios and examples to illustrate the key points, ultimately stressing that effective fundraising relies on thorough preparation and communication.

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/

Learn why overlapping fundraising events within your community is not a big deal... That is, unless you didn't prepare effectively.

💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coaching

In this episode, Trevor and Jason discuss the challenges and strategies involved in organizing community fundraising events, particularly when faced with competition from other events. They emphasize the importance of pre-event fundraising, building relationships with donors, and maintaining a gratitude-focused approach to donor engagement. The discussion also touches on the collaborative potential among nonprofits and the psychology behind effective donor communication.

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/

Timestamps:

00:00 Intro

00:50 Should You Worry About Overlapping Events?

03:13 Pre-Event Fundraising

04:46 When Should Event Planning Start?

11:47 Nonprofit Collaboration

16:50 Gratitude Calls

Learn how to motivate underperforming board members, and other tips to build a successful board for your organization.

💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/

During this webinar, Trevor Nelson, Jason Ledlow, and David Rhode delve into the complexities of nonprofit boards, and discussing the common challenges faced by organizations in managing board members. They explore the essential responsibilities of boards, the importance of clear expectations, and the need for accountability. The discussion emphasizes the significance of financial oversight, effective fundraising strategies, and the necessity of having difficult conversations to ensure board members meet their obligations.

Find David on LinkedIn: https://www.linkedin.com/in/david-rhode-1129183/

Purchase a copy of David's book "Passion Isn't Enough: A Practical Guide for Nonprofit Leaders": https://tinyurl.com/3s6h7vub-

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter

Timestamps:

00:00 Intro

04:26 What are Boards Responsible for?

08:50 Legal Responsibilities

13:14 Fundraising Duty

17:50 Is Board Participation Mandatory?

21:11 Should There Be Term Limits?

23:52 Who's in Charge of Having the Difficult Conversations?

26:58 Holding Board Members Accountable

33:21 How to Have That Difficult Conversation

37:58 Motivating Board Members

44:53 Why Passion is Not Enough to Be Successful

48:19 Requirements that Motivate Board Members

50:58 Should Each Board Member Have a Specific Role?

52:28 Connect w/ David & Live Attendee Giveaway

We cover Jason's new book on Nonprofit Fundraising, and the most valuable attribute a fundraising professional can have.💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coachingIn this episode, Trevor Nelson and Jason discuss the upcoming release of Jason's book on nonprofit fundraising, which emphasizes the importance of relationships over traditional fundraising methods. They explore the four pillars of effective fundraising, the necessity of consistent effort, and the significance of clear messaging. The discussion also touches on the challenges of fundraising, the pitfalls of shortcuts, and the importance of understanding trends without chasing fads. Jason shares insights from his extensive experience in the nonprofit sector, providing valuable takeaways for fundraising professionals.✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/Timestamps:00:00 Episode Preview01:01 Exciting News02:26 What is the book about?04:45 Jason's Background07:04 Practicing the Basics09:53 Crafting a Clear Message13:13 Fundraising Challenges14:42 Consistency Will Always Beat Virality

Implement this one attribute into your nonprofit career to level-up as a fundraiser.

This is an old episode from 2022, but it still applies to today.

💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/

Need help with fundraising? We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/

Trying to grow your nonprofit? Implement the strategies successful organizations use.

💸 Need help fundraising? Find the most profitable auction items here https://hgafundraising.com/

In this episode, Trevor Nelson interviews David Rhode, a nonprofit leader and author of 'Passion Isn't Enough.' David shares his journey from corporate America to the nonprofit sector, discussing the common challenges faced by organizations, the importance of clear expectations for board members, and the need for a strong partnership between boards and executive directors. He emphasizes the significance of branding and relationship-building in fundraising, offering practical advice for nonprofit leaders.

Find David on LinkedIn:

https://www.linkedin.com/in/david-rhode-1129183/

Purchase David's Book 'Passion Isn't Enough':

https://a.co/d/7q2dq4R

✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit!

Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:

https://hgafundraising.com/subscribe-to-newsletter/

Need help with fundraising? We offer FREE non-profit coaching 👇

https://hgafundraising.com/nonprofit-coaching/

Timestamps:

00:00 Episode Preview

00:55 Who is David Rhode?

04:26 Getting Your Nonprofit Board Engaged

14:37 Importance of Branding for Nonprofits

19:34 Fundraising is Hard, Don't Make it More Difficult by...

22:01 Building Relationships

24:02 Where to Find David

25:43 Most Profitable Auction Items

(Re-uploaded to fix sound issue)

How to market a nonprofit using personal and relatable stories. Forget the elevator pitch.

💸 Need help fundraising? Find the most profitable auction items here https://hgafundraising.com/

In this episode, you'll learn why personal stories are more effective at attracting nonprofit support. Trevor Nelson and Seth Donlin explore the significance of storytelling in the non-profit sector, emphasizing how emotional connections drive donations. They discuss the importance of aligning team messaging, looking forward to future goals, and finding personal stories that help convey their nonprofit's mission. The dialogue also covers practical tips for starting one's storytelling journey and the necessity of crafting authentic messages that resonate with specific audiences.

Find Seth on LinkedIn:

https://www.linkedin.com/in/sethdonlin/

Work with Seth:

https://www.awenaf.com/

Follow Seth on Instagram:

https://www.instagram.com/seth.donlin/?hl=enm✈️

Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit!

Reserve an item here https://hgafundraising.com/

💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/

Need help with fundraising? We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/

More about Seth Donlin:

Seth Donlin is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. Focusing on the power of authentic storytelling, Seth helps his clients connect deeply with their target audiences and drive exponential growth by leveraging other people's audiences via podcast guesting and other speaking opportunities. He is the founder of Awen A/F, a boutique strategic communications agency specializing in advising coaches, consultants, small business owners, and other for-profit and not-for-profit professionals.With a rich background spanning government communications, agency work, and founding Boston’s largest weekly newspaper, Seth's career is rooted in high-impact storytelling. These experiences taught him the importance of blending authentic narratives with strategic messaging—a skill he now uses to help his clients turn everyday stories into magnetic connections with audiences of all types.Seth’s coaching programs include online courses and hands-on sessions where clients learn to brainstorm, practice, and refine their storytelling skills. From initial brainstorming to mock interviews and sizzle reel development, he gives clients the tools to confidently share relatable, impactful stories that resonate with podcast hosts and listeners alike.Seth lives on a small farm and plant nursery (run by his awesome wife) in Sonoma, California with said awesome wife and his precocious daughter who he is raising to one day be President of the United States or owner of a Michelin-starred Irish pub.

#storytelling #nonprofits #teamalignment #futuregoals #motivation #messaging #authenticity #communication #fundraising #non-profits #nonprofitmarketing #nonprofitmission #fundraisingtips #marketingmessage #elevatorpitch #nonprofitorganization #nonprofitleadership #nonprofitsuccess