Verònica Fuerte is the Founder and Creative Directress of Hey, the world-renowned studio based in Barcelona. The studio has been at it since 2007, now 18 years, producing some of the most vibrant, lively, and thoughtful work in the entire industry. They specialize in developing creative strategies and visual languages for clients worldwide. Verònica and Hey are doing a lot of cool stuff! They have Hey Studio, Hey Shop (which creates a wide range of products), the Women at Work Podcast, and several collaborations that lean into the product design space. She is on several prestigious boards and participates in numerous speaking engagements around the world. Verònica is impressive! We had a great time talking to her, and we’re excited to share it with you! Enjoy!