High-Trust Business Podcast

Rachel Lebowitz coaches COOs who've lost their voice working with driven visionaries. After scaling her family's packaging business using EOS, she became an implementer and noticed something: her entrepreneurial clients acted like addicts, and their COOs showed all the signs of codependents.

She digs into the science behind driven personalities. Visionaries have a genetic mutation that prevents their brains from registering dopamine hits properly. They're constantly chasing the next goal, moving goalposts, and steamrolling anyone who gets in their way.

The result? Strong, confident COOs start shrinking. They become yes-people, stop pushing back, lose their sense of self, and burn out. Rachel's solution combines business strategy with codependency recovery tools.

You'll hear why COOs need what Rachel calls "ADD" (assertiveness, decision, discernment) and how they can reclaim their power in the visionary-integrator relationship. Her book "The Empowered COO" opens conversations with the exact people she helps best.

Show notes: https://mrstuartbell.com/podcasts/htb/166-the-empowered-coo-with-rachel-lebowitz/

About Rachel Lebowitz: Website | LinkedIn

Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book

Most golf instruction fails because it's taught backwards. Dave DePula figured this out after 14 years of teaching and watching golfers struggle with endless verbal commands about hip turns and elbow angles.

Dave's solution? A training tool that replaces traditional instruction with visual feedback. Instead of telling golfers what to do, his method lets their bodies learn naturally, the same way kids learn to walk or ride a bike.

His book "Your Golf Club Lies to You" challenges everything golfers think they know about improving their swing. It's not another instruction manual. It's a conversation starter that gets frustrated golfers thinking differently about their approach to the game.

You'll hear how Dave uses his book to reach golfers who are tired of traditional lessons that don't stick, and why sometimes the best way to teach something physical is to stop talking altogether.

Show notes: https://mrstuartbell.com/podcasts/htb/165-finding-your-swing-with-dave-depula/

About Dave DePula: Website | LinkedIn

Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book

Healthcare real estate isn't just another investment class. It's recession-resistant, purpose-driven, and becoming more specialized as telemedicine handles routine care.

Trisha Talbot runs Doc Properties, a healthcare real estate investment firm. After 20 years in brokerage, she's seen how these properties offer something most investments can't: stable returns plus genuine social impact.

Her book 'Essential' educates potential investors about long-term leases, triple net arrangements, and why this asset class attracts high-net-worth individuals looking for tangible investments. You'll hear how telemedicine is actually creating opportunities for specialized facilities, not killing them.

If you're curious about impact investing or wondering how books work in specialized niches, this conversation shows both in action.

Show notes: https://mrstuartbell.com/podcasts/htb/164-providing-value-with-trisha-talbot/

About Trisha Talbot: Website | LinkedIn

30 Strategies to Build Your Business with a Book — The playbook behind 1,200+ books that start conversations and bring in clients. Yours free. Get a Free Copy

Mitchell Levy has interviewed over 500 thought leaders and discovered something startling: 98% can't clearly articulate their value in less than 10 words. That's a problem when you're trying to start conversations with potential clients.

Mitchell's a Global Credibility Expert who's started 20+ companies in Silicon Valley and published over 750 books through his four publishing companies. He's cracked the code on what he calls Customer Point of Possibilities (CPOP), the missing step between having expertise and getting clients.

You'll hear why the "cast a wide net" approach backfires spectacularly. Mitchell explains how narrowing your focus actually attracts more clients, not fewer. We dig into the psychological barriers that keep smart people from specializing and why clarity must come before credibility.

We also cover micro-commitments, how AI is changing the thought leadership game, and why your book should lead to one clear next step. Mitchell shares details about his free CoachingFest event featuring 14 top speakers.

Show notes: https://mrstuartbell.com/podcasts/htb/163-clarity-and-credibility-with-mitchell-levy/

About Mitchell Levy: Website | LinkedIn

Is Your Book Ready to Collect Leads? — Most books sit on a shelf. This scorecard shows you if yours is set up to start conversations and bring in clients. Take the Scorecard

Your book isn't going to make you rich on Amazon. But it might still be generating leads five years from now.

Stuart shares feedback from clients who wrote books years ago and are still getting business from them today. The real payoff isn't bestseller status or book sales. It's the conversations that start when the right person picks up your book.

This episode digs into why word choice matters more than you think. From book titles that either attract or repel your ideal reader to political emails that accidentally send the wrong message, small language choices create big consequences.

You'll hear about the collaborative process of finding titles that actually work, why subtitles can save a weak main title, and how to think about your book as a long-term business asset rather than a quick win.

If you're considering writing a book or wondering whether the effort pays off, this conversation shows what success actually looks like in the real world.

Show notes: https://mrstuartbell.com/podcasts/htb/162-words-matter/

Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book

Chuck DeLadurantey helps families build generational wealth through private banking strategies that most people have never heard of. The concepts are counterintuitive, which makes explaining them a challenge.

That's where his book comes in. Chuck gives away PDF copies to set the context before he ever gets on a sales call. It's working. After narrowing his target market and writing his book, his revenue jumped 5x in the first year.

Chuck walks through his approach to debt elimination using modified snowball techniques, protecting retirement plans from market volatility, and building wealth that lasts generations. He's particularly focused on helping young families create stable financial foundations.

You'll hear how Chuck uses his book as a conversation starter, why he believes passion is essential in any field, and his strategy for using social media and strategic ad placement to connect with the right people. The solutions are customized for each client, but the book handles the initial education.

Show notes: https://mrstuartbell.com/podcasts/htb/161-unlocking-the-secrets-to-wealth-with-chuck-deladurantey/

About Chuck DeLadurantey: Website | LinkedIn

Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book

Grant Gooding spent years analyzing businesses for mergers and acquisitions, consuming expensive market research that gave him data but no clue what to do with it. So he started Proof Positioning to bridge that gap for smaller companies.

The conversation breaks down why most business owners think market research is only for big budgets and how that's completely wrong. Grant's approach starts with what he calls "burning questions" – the specific barriers keeping your business from growing to the next level.

You'll hear why emotional messaging beats logical arguments every time, and how understanding your real competition (hint: it's probably not who you think) can transform your entire business strategy. We also dig into why clients using multiple solution providers might actually validate your expertise rather than threaten it.

If you've ever wondered why your perfect solution isn't selling, or why moving into a "similar" market failed, this conversation has answers.

Show notes: https://mrstuartbell.com/podcasts/htb/160-making-emotional-connections-with-grant-gooding/

About Grant Gooding: Website | LinkedIn

30 Strategies to Build Your Business with a Book — The playbook behind 1,200+ books that start conversations and bring in clients. Yours free. Get a Free Copy

You've probably dealt with terrible phone systems that make you want to hang up immediately. Aalok Y Shukla is building the opposite.

He's co-founder of Implement AI, and they've created voice agents that actually sound human. Not the clunky "press 1 for sales" stuff you're used to. These systems have real conversations, pick up on tone, and respond with warmth.

The episode includes actual audio of me testing their system. I tried to trip it up, asked tricky questions, and had a bad cell connection. The AI handled it all smoothly. You'll hear how natural it sounds.

We talk about immediate follow-up that captures people when they're most interested, AI that stays within legal boundaries, and how these systems free you up to focus on high-value work instead of routine calls. Aalok's mom even preferred talking to their AI over her bank's system.

Show notes: https://mrstuartbell.com/podcasts/htb/159-your-next-ai-assistant-with-aalok-y-shukla/

About Aalok Y Shukla: Website | LinkedIn

Is Your Book Ready to Collect Leads? — Most books sit on a shelf. This scorecard shows you if yours is set up to start conversations and bring in clients. Take the Scorecard

Heidi Ardis made the jump from corporate wealth management to founding Agape Wealth in March 2023. What she discovered eight months later wasn't what most entrepreneurs expect.

While she thought she'd be busier, her life actually got better. She's at her daughter's soccer games, has coffee with her kids, and tells clients they can drop by anytime. Her team knows the clients personally instead of staring at screens all day.

Turns out 80-85% of her retirement planning conversations aren't technical deep dives. Most clients want someone to guide them through the big picture without getting lost in financial jargon. They're looking for confidence and clarity, not complexity.

The conversation covers how she's using her book and written materials to build trust before meetings, why both spouses need to be involved in financial conversations, and how organic referrals happen when you focus on relationships over transactions.

Show notes: https://mrstuartbell.com/podcasts/htb/158-amplifying-your-voice-with-heidi-ardis/

About Heidi Ardis: Website | LinkedIn

Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book

Scott and Zach Asbell run a mortgage business across 42 states, but their real edge comes from Zach's personal experience with house hacking. When home prices and rates made traditional buying impossible for many clients, they realized everyone needed to hear Zach's story.

Zach bought his first property knowing he'd stay 12 months, rent it out, then repeat. The strategy worked so well that 25-30% of their Utah clients now use house hacking to afford homes in neighborhoods they want, years earlier than they thought possible.

Their book 'Own a Home Cheaper Than Rent' captures this real-life approach. It's not a comprehensive guide but a conversation starter that helps people see what's possible. They've found that sharing specific, lived experience beats abstract advice every time.

You'll hear how they use the book as a top-of-funnel tool, why Utah's political changes around accessory dwelling units matter, and how writing about your own experience creates instant credibility with prospects.

Show notes: https://mrstuartbell.com/podcasts/htb/157-finding-clients-through-house-hacking-with-scott-amp-zach-asbell/

About Scott & Zach Asbell: Website | LinkedIn

Is Your Book Ready to Collect Leads? — Most books sit on a shelf. This scorecard shows you if yours is set up to start conversations and bring in clients. Take the Scorecard