The CPG View

Higher Touch, Smarter Tech: How AI is Redefining the Digital Shelf (Betsy Mello, CEO at Midnight Group)


Listen Later


You’ve led e-commerce growth across multiple brands and retailers — what’s been one of the biggest shifts you’ve seen in consumer behavior recently, and how are you adapting to it?


When a major platform or retail partner goes through a big change, like a rebrand or acquisition, what’s your approach to keeping momentum and growing sales?

 

Amazon is such a critical channel for so many brands — what are some key ingredients to sustaining long-term success on marketplace platforms?

 

You have managed a large and diverse portfolio — how do you think about balancing operational excellence with the need to constantly innovate and stay ahead of trends?

 

Looking ahead, what are you most excited about in the future of digital commerce and how should brands be preparing for what’s next?


...more
View all episodesView all episodes
Download on the App Store

The CPG ViewBy The CPG View

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

20 ratings


More shows like The CPG View

View all
The Daily by The New York Times

The Daily

112,394 Listeners

Up First from NPR by NPR

Up First from NPR

56,439 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,193 Listeners

The CPG Guys by Peter V.S. Bond & Sri Rajagopalan

The CPG Guys

117 Listeners

Big Technology Podcast by Alex Kantrowitz

Big Technology Podcast

474 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

15,966 Listeners

CPG Week by BevNET  Nosh by Nosh

CPG Week by BevNET Nosh

25 Listeners

CPG Vibes by Gavin Konkel & Wade Yenny

CPG Vibes

409 Listeners

The Natural List by Jessica Rubino and Adrienne Smith

The Natural List

7 Listeners

Retail Media Breakfast Club by Kiri Masters

Retail Media Breakfast Club

8 Listeners