I totally get it - as a doula, you pour your heart and soul into supporting families during their most significant moments. But let's be real, it can be a juggling act that leaves you longing for more balance in your life and money in your bank account.

In this episode we will discuss how exhausting it is when you're trading your precious time for every dollar earned. Or perhaps the idea of taking a vacation without worrying about income loss sounds like a dream you'd love to make a reality.

Burnout, anyone? It can sneak up on us when we're always on the go.

Here is the exciting part - you don't have to keep up that relentless pace!

Picture this: a future where you wake up to a well-padded bank account, effortlessly expand your reach to ideal clients, and regain that elusive work-life equilibrium. Say goodbye to trading hours for dollars!

Sounds amazing, right?

Then click the link to apply to join the next cohort of Hip to Heart Birth Boss® Agency, a full transformational program that will equip you with the knowledge, tools, and support needed to build a doula agency that thrives. 
https://www.hiptoheart.com/birth-boss-agency

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

If you have ever found yourself caught in a whirlwind of doula work, juggling too many clients, and feeling like there's just not enough of you to go around, just know that you're not alone.

In this episode, I talk about the passion we have for supporting families, but also the high risk of burnout that comes along with it.

But I have a secret... You can serve more clients, bring in more income, and actually work fewer hours! It's all about finding the right strategies, and that's where the Hip to Heart Birth Boss® AGENCY program comes in!

Imagine a doula journey where you're not constantly racing against the clock... Picture having a thriving doula agency that allows you to serve more families while working smarter, not harder. 

I've walked this path, and I'm here to guide you. 

Join the next cohort of the Hip to Heart Birth Boss™ Agency program by clicking the link to fill out the application. 

https://www.hiptoheart.com/birth-boss-agency

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

If you're a dedicated doula, pouring your heart and soul into your work, you know the challenges all too well. You love supporting families through the transformative journey of childbirth and the postpartum period. But there's a catch – you're working non-stop, maxed out on clients, and still struggling to make ends meet.

In this episode I will talk about the reality of burnout and how it takes a toll on your life and your bank account. I know you're passionate about what you do, you hate missing out on precious moments with your own family, and your finances are far from where you want them to be.

But I have good news! It doesn't have to be this way.

I've been in your shoes, and I've discovered a solution that can change everything. It's about navigating the business side of doula care, making smart choices, and building a sustainable path to success. 

Transition your solo business into an agency model.  Plain and simple.

Having the time freedom to spend with your loved ones, the financial stability you deserve, and the fulfillment of doing what you love without burning out is not just a dream – it can be your reality. Join me on this journey to prevent burnout, create a doula career that truly thrives, and transition to a doula agency model that sets you up for long-term success. 

Then click here and apply to the next cohort of Hip to Heart Birth Boss® AGENCY, which starts October 1.

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

What drives you when you are making decisions in your business? 

When you’re thinking about growth, what helps you figure out what are the best choices?

In this episode, I'll share my top 4 considerations when I’m in a season of growth are:

Money 
Money is important, it means freedom. You also need it to live. Bills, groceries, retirement, investing... I could go on and on.

Time freedom 
It’s the best when you can intentionally driving your time each day. there are lots of things that need your attention… YOU for starters, family, business, hobbies.

Upward mobility
Growth should be adding to your business but also diversifying your offers.  Don’t keep adding skills that require more of your time. 
 
Fulfillment 
Do what you love and feel passionate about and you’ll always find success.

Keep in mind, every time you have a growth period in your business, you’re not going check all four boxes, but keeping those considerations in mind will help you make the best decision for yourself and your business.

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

In this episode I'll be talking about elevating your doula business with smart passive income solutions. 

If you have ever imagined a business model where your expertise continues to serve and support families, even when you're not actively working, you'll want to get a pen and paper for this one. 

Here are my tops 3 ways you can make it happen 💚

1. Digital Courses: Step beyond time constraints by creating educational courses that offer guidance through key stages of parenting, available around the clock. 

2. Memberships: Cultivate a nurturing community with a membership program. Provide ongoing resources, exclusive content, and personal support, building loyalty and steady income. 

3. Affiliate Partnerships: Enhance your earning potential by partnering with brands you trust. Share your favorite products and earn a commission—your recommendations help others and fuel your business growth. 

These methods don't just help diversify your income; they empower you to extend your reach and help more families globally, all while managing your time effectively.

Curious about weaving these strategies into your business, you're in the right place! 

Happy (and prosperous!) listening.

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

In this episode I will be busting the top 3 myths about digital courses!

Myth #1: It’s difficult to create a digital course.  

It’s not!  All you need is the knowledge, passion and a computer or phone with a good camera and a microphone.  As you get going and start creating revenue, you can reinvest that into some better equiptment.

As far as the curriculum itself, stay organized with your thoughts and write everything out in detail.  You also want to make sure you are covering all ways of learning with different tools.  Then find perfect platform, add your graphics and descriptions and you're ready to roll.  Well... that's the abbreviated version, but you get it.

Myth #2: The market is saturated.

It’s not!  There is such a need for digital education! Self paced courses are what a lot of our clients want.  It also allows you a much bigger reach and you get to educate way more people.  whatever topics your expertise is, it doesn't have to be only for the perinatal community.  You can capture your birth professionals community as well! (ask me how!)

Myth #3: You can set it and forget it.

You cannot!  At least not if you want to sell it.

You need to figure out a launch plan, marketing, sales and how you're going to nurture your audience.

Digital courses are worth the time and financial investment because the return on both of those are incredible!  Passive income allows you to build your business without the threat of burnout and can afford you the time and financial freedom to continue to grow and scale sustainably.

For more information on building your digital course and finally creating financial and time freedom for yourself, click here https://www.hiptoheart.com/

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

In this episode, I interview Michelle Gabriel Caldwell, owner of Baby Please, and a colleague of mine for over a decade.  We discuss how she transitioned from being a childbirth educator to a doula and how she manages her roles as an active doula/doula agency owner and a full time chemical engineer, a part of her life that she loves, that keeps her balanced and that she is not ready to let go of, no matter how big her doula business grows.

We also cover the importance of highlighting positive birth stories and Michelle talks about her focus on being a strong voice in the black and brown birth community.  She shares her insights into managing a doula agency, cultivating relationships with other professionals, and organizing her busy schedule to split her energy between her full time career, her passion for supporting her perinatal community and also cultivating the doulas that work with her.  For Michelle, being an agency owner is way more than just running a business, it educating and mentoring the doulas in her community and watching them thrive.

So when we are thinking about growing our doula businesses, Michelle proves that you can think BIG!  You can have everything you want and need and there is no reason to sacrifice the things that make you happy.

More about Michelle:
Michelle is the owner of Baby, Please Birth Services Agency LLC located in NJ, additionally serving NY, PA, CT, MD and GA. She is a certified Doula and Childbirth Educator teaching the Bradley Method ®, Dancing for Birth ® and her own Holistic Course expressly for The Birth Center of NJ of which she is the Doula Director. Michelle is also a NBDA (National Black Doulas Association) Instructor, training and mentoring aspiring new doulas in Labor, Fertility and Postpartum support. She holds over 18 years of experience in the birth industry; helping over 450 families navigate their birthing spaces, training and mentoring birth professionals while ensuring birth justice through state and national initiatives, serving on nonprofit boards and panels, enhancing the platform through blogs and podcasts, Michelle empowers others by offering education, support and advocacy. She holds degrees in Chemical Engineering and Chemistry.

Where you can find Michelle:
Instagram: @creole_jerseygirl
Facebook: @babypleasebirthservices
http://www.babypleasebirthservices.com/

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

Are you always thinking about how to boost your brand?
 
In this episode, I'll make it easy for you by answering the most frequently asked questions around marketing and social media.
Who is your ideal client?
How do you find them? 
How do they find you?

It's also very important to get comfortable with your brand and it's voice.
Who are you? 
How did you get here?
Why are you doing this work? 

Understanding how to engage your audience through strategic marketing is key to unlocking the true power of passive income.  It’s not just about creating valuable content; it’s about continuously promoting, updating, and connecting that content with the right people. 

Diving into the digital world with courses or memberships offers incredible potential for passive income, but remember, success isn't automatic—it thrives on effective marketing. 


You'll get lots more gold like in this episode when you join Birth Boss Academy.  In Academy, I don’t just teach you to create; I equip you with the marketing skills needed to ensure your digital products work for you, day and night. 

Join today! https://www.hiptoheart.com/birth-boss-academy

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

Building a foundation for a sustainable doula business means thinking bigger and working smarter! 

In this episode, I tell you  my favorite and most effective ways to continue to grow your practice while gaining back your time...

Tip #1:  Systems that Save Time. 
Implement systems that handle the repetitive tasks. Let automation take the wheel on scheduling, client follow-ups, and more.

Tip 2:  1 to Many Offers.
Expand beyond one-on-one sessions with workshops, group sessions, and online courses that let you reach more clients without adding hours to your day. 

Tip #3:  Passive Income Streams!
Develop digital products like e-books or pre-recorded classes. These resources help families while boosting your income, 24/7.

Tip #4:  Effective Delegation! 
Build a team or outsource tasks. Delegating administrative duties or certain client services allows you to focus on what you do best.

Every step you take towards these goals not only enhances your business's resilience but also enriches your personal life. More clients, more income, more free time—it’s all within reach with the right foundation.

If you're ready to transform your doula business and dive deeper into sustainable growth strategies, join Hip to Heart Birth Boss® Academy today!

Join the Hip to Heart Birth Boss Academy here:
https://www.hiptoheart.com/birth-boss-academy

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program

Are you dreaming of a doula business that thrives on balance? 

In this episode I will talk about having the perfect blend of in-person and digital offerings to expand your reach and impact, without stretching you thin. 

To help you achieve that perfect balance, I created Hip To Heart Birth Boss® ACADEMY, a program that guides you through integrating diverse services, from one-on-one sessions to digital courses, and creating multiple income streams that work around the clock.

But it's not just about income; it's about managing it all without burnout. I teach you to delegate effectively, set up robust systems, and schedule dedicated CEO days to strategize and grow. 

Think of it as building a business that nurtures families and your well-being too. 

If you're looking for a way to systemize your business to be able to take on more clients with less work, increase marketability, add passive income streams and have a strategic plan for growth... Birth Boss Academy is the answer!

Click here for more information and registration:
https://www.hiptoheart.com/birth-boss-academy

✔️ Follow Jodi Congdon:

Instagram
Website

Birth + Postpartum Professionals (Facebook Group)

✔️ Create Your Six or Seven-Figure Doula Business:

Birth Boss Society (for Solo Doulas and Agency Owners)

Hip to Heart Birth Boss Academy

✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program