Historic Interviews With The Founders Of Social Media, By Lon Safko

Francine Hardaway, Founder Of Stealthmode Partners

In this historic interview, Lon Safko speaks with Francine Hardaway, Founder Of Stealthmode Partners, the Phoenix Social Media Club & The AZ Entrepreneurship Conferences discusses microblogging and its varied uses today. Francine shares her insights on how microblogging has developed and how Twitter’s 3,022,000 (today) users are taking advantage of nearly real time micro-community communication.In this 34 minute interview Francine describes how Twitter, Pownce, Plurk and Google’s Jaiku are being used by individual, groups, Fortune 500 companies, and even police departments for first-responders. She also shares how companies like Southwest Airlines and Dell Computer communicate with their customers on a regular basis using Twitter.

Michael Gerber, Author of “The E-Myth” And Entrepreneur Advocate, & In the Dreaming Room

In historic interview podcast Lon Safko speaks with Michael Gerber the author of “The E-Myth”, The E-Myth revisited”, “Awakening The Entrepreneur Within” and “E-Myth Enterprise. Michael shares with me his passion and inspiration about his lifelong quest to understand and help the entrepreneur.In this 34 minute interview Michael Explains that 67% of all businesses in America are sole proprietor, how more than 1/2 million new businesses are started every month, and why 9 out of 10 of them fail. Michael shares his perspective of how the tools available to the entrepreneur has changed but what’s in their hearts hasn’t. Hear about Michaels’ Club “E”, his new radio show, his Entrepreneur’s Capital Investment company and all of the support he is providing to the entrepreneur.

David Cain, President & James Burnes, V.P. of MediaSauce

In this historic interview Lon Safko speaks with two thought leaders in social media enhanced web site design. David and James explain why they see social media as a “Transformation Force” that will happen whether a corporation is willingly participating or not.In this 46 minute interview they share their insights about “trust & transparency” in corporate communication and how important it really is to first develop a “blueprint” that outlines your corporate strategy before you start building your on line social media presence with the wrong tools. James tells us about MediaSauce’s insightful client development process that they call the “Vision Gap”. We also discuss the importance of transparency, passion, and trust in building your on line corporate community.

Pete Cashmore, CEO of Mashable

In this historic interview Lon Safko speaks with Pete Cashmore, live from Scotland about Mashable. Pete tells up how he has built this social media news site from himself to ten writers with more nearly 20,000 articles on every subject within social media in under 36 months. Pete discusses how Mashable covers everything from news, to jobs, to events, to Beta Invite-To-Sites, to to even Mashable’s own social networking site; MyMashable with more than 250,000 members.In this 16 minute interview Pete shares his insights on social media, their business model, their extraordinary content, and explains why 2.5 million unique visitors come to the Mashable web site, which include developers, executives, investors, employers, bloggers, journalists, and just social media enthusiasts.

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Mark Kingdon, CEO Of Linden Labs of Second Life

In this historic interview Lon Safko speaks with Mark Kingdon, CEO of Linden Labs the creator of the virtual world, Second Life. ACTUALLY, Lon Sands speaks with M. Linden, the CEO of Linden Labs, creator of Second Life, Live from The Social Media Garden in Second Life!Mark discusses how Second Life is used by individuals for socializing and meeting new people and how small and large businesses are using Second Life for meetings, educating their customers, and even prototyping products.

In this 20 minute interview Mark shares his ideas about social media and how Second Life creates the ultimate “trusted network” with more than 1.2 million log-ins every 30 days, and “user generated content” with more than 2 billion user created items stored on the Linden Labs servers. Mark and Lon even talked about the Paper Models, Inc., three-dimensional advertising crossover from Second Life to First Life and how Linden Labs is trying to promote SL/FL FL/SL crossover.

Krista Canfield, P.R. Manager of LinkedIn

In this historic interview Lon Safko speaks with Krista Canfield, Public Relations Manager for LinkedIn. Kristin discusses the many ways people are connecting with other professionals using LinkedIn.In this 27 minute interview Krista talks about the not so obvious applications of Linkedin, how one company was acquired by the Weather Channel, and the importance of “trusted networks.” Krista shares some valuable insight and some very helpful tips on how to get the most out of LinkedIn.

Linh Tang, Entrepreneur, Author, and eCommerce Extraordinaire & “Launching Your Yahoo! Business” and “Succeeding At Your Yahoo! Business”In historic Interview Lon Safko speaks with Linh Tang, author of “Launching Your Yahoo! Business” and “Succeeding At Your Yahoo! Business” about Search Engine Marketing (SEM), eCommerce, and his two books. Linh discusses how to promote your on-line store using social media. Linh makes it easy to understand where and how to begin with this overwhelming social media options. Linh says, “Make a plan, and just do it!”In this 31 minute interview Linh shares his experience about on-line marketing and explains our highly profitable Virtual-Electronic-Retailing and how we are implementing this concept in two different projects Linh shares some valuable insights on how he builds on-line companies and how you can take advantage of the marketing potential of social media.

John Pollard, Founder & CEO of Jott

In this historic interview Lon Safko speaks with John Pollard, Founder & CEO of Jott. John shares his insights on how through the convergence of digital technology between the Internet, email, and cell phones, Jott provides an incredibly cost affective solution to having a digital assistant. John further explains who easy Jott is to set up and use and how this technology is helping people everyday.In this 28 minute interview John describes how his company has grown to nearly 1/2 million Jott users and how they have processes more than 5 million Jott messages. John explains how professors are using Jott to communicate with their students with homework and classwork assignments, and one woman who is using Jott to communicate with health care providers who are caring for her ailing father, from work.

John Arnold, Author of Email Marketing For Dummies - johnarnold.com

In this historic interview Lon Safko speaks with John Arnold, the author of Email Marketing For Dummies, published by John Wiley & Sons, about social media and the power of Email Marketing. John explained how good content and customer trust is what makes for an effective email campaign. John also shares some tips and techniques on how to get your email delivered to your customers and how to get them to convert once you do.

In this 17 minute interview John describes how one email marketer, who started with only an idea about building a business around meals for working families too busy to cook, and in her own kitchen, has grown her business to 30 Chicago locations. The key to her success? Email marketing and two way communication with her customers.

Jody Gnant, Singer, Songwriter, Social Media Mavin - jodygnant.com

In this Historic interview Lon Safko speaks with Jody Gnant about what it was like to participate in her 9 month long continuous livecast, her participation in the One Red Paper Clip, and about her extraordinary music.

In this 42 minute interview Jody explains that in spite of the difficulty of broadcasting her life 24 hours a day, seven days a week for 3/4 of a year, how her livecast touched and change people’s lives, and how it change hers forever. Jody also explains how she was part of an incredible journey of cyber-trading from one single red paper clip up to house. Jody also shares her passion for her music.