Historic Interviews With The Founders Of Social Media, By Lon Safko

Historic Interviews With The Founders Of Social Media, By Lon Safko

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Historic Interviews With The Founders Of Social Media, By Lon Safko episodes

  • Rishi Chandra, Product Manager, Google Apps Discusses How One Company Saved £1,000,000
    Rishi Chandra, Product Manager For Google Enterprise - Google Apps
    In this historic interview Lon Safko speaks with Rishi Chandra the Product Manager for Google Enterprise. Rishi discusses how the power of “Cloud” computing allows anyone, from an entrepreneur to a Fortune 500 Company, access to all of the Google Applications and data in real time, password protected, anywhere in the world 24/7, and for free!In this 27 minute interview Rishi describes how Google has created a suite of products that are continuously updated by Google and no longer need to reside in your desktop and laptop computers. Everything from word processing, spreadsheets, presentations, and email can be combined in Google Sites and collaborated on just by having access to a browser and the Internet. Rishi explains how Taylor Woodrow, a UK based construction company with global operations will realize a £1,000,000 savings over the next 3 years by using
    27 min
  • Gretchen Howard, Director, For Google AdWords Discusses Insights Into PPC
    Gretchen Howard, Director, Online Sales & Operations for Google AdWords
    In this historic Interview Lon Safko speaks with Gretchen Howard, Director, Of Online Sales & Operations For Google AdWords and she describe how easy and cost effective it is for the small, medium, and large companies to advertise side-by-side. No longer do you have to have huge budgets to compete with the Fortune 500’s; all you need is Google AdWords. Gretchen explained how you can set up an account and start your extremely targeted campaign with no effort and a limited budget.In this 17 minute interview Gretchen describes how Google works to protect their advertisers from click fraud and makes the entire experience a safe and profitable one. There are many insights that Gretchen shares in this interview about the flexibility of AdWords and how one advertiser changes their vacation rental ads by the hour to promote rentals that are available while removing ones that have rented.
    31 min
  • Kakul Srivastava, GM, Yahoo!’s Flickr Discusses The 3 Million Photos Uploaded Every Day
    Kakul Srivastava, General Manager of Yahoo!’s Flickr
    In this historic interview Lon Safko speaks with Kakul Srivastava, General Manager of Yahoo!’s Flickr. Kakul shares her excitement for the 30 million Flickr users sharing their live’s most precious moments with friends, family, coworkers, and community.In this 22 minute interview Kakul describes how 3 million photographs are uploaded to Flickr every day and are shared through more than 3 billion page views per month. Among the many insights that Kakul shared in this interview, we talked about Building Community such as “Squared Circle”, and Getty Images Licensing Project, which is a collection of Flickr photos that will launch on gettyimages.com in the near future. Kakul discusses how the Smithsonian Institution as well as other cultural organizations are archiving many of thier public photography collections for The Commons. Kakul also explains how companies are using Flickr to “Humanize” their businesses. We also speak about the new wave of photography due to the camera-phone and how there is currently 3 camera-phones for every single person on the planet.
    22 min
  • Bill Jula, Founder Of Fast Pitch Business Network Discusses His Network
    Bill Jula, Founder & CEO Of Fast Pitch – Business Networking
    In this podcast Lon Safko speaks with Bill Jula the Founder & CEO of Fast Pitch a social networking site for your company. Bill explained how although this is a social network site, it actually compliments other networking sites because it focuses on the business more than the individual.In this 30 minute interview Bill describes the value of Fast Pitch because of its members and its incredibly robust features such as; blog and press release syndication, classifieds, events, and two way streaming video virtual trade shows.
    31 min
  • Michael Naef, Founder of Doodle Discusses Scheduling & Social Media
    Michael Naef Founder & CEO Of Doodle.com
    In this historic podcast Lon Safko speaks with Myke Naef the Founder & CEO of Doodle.com a social media scheduling web site live from Zurich, Switzerland. Myke explained how he came up with the idea out of a need he had for a good, clean, easy to use scheduling web site so he and his colleagues could schedule a meeting or conference call.
    In this 17 minute interview Myke describes the international appeal of Doodle.com and how users and programmers from around the world have translated this web site into dozens of languages and how he has built this site to more than 2,000,000 users world wide.
    17 min
  • Adam Broitman, Ringleader for Crayon Marketing Discusses The “Freemium” Business Model
    Adam Broitman, Director of Strategy and Ringleader for Crayon Marketing
    In this historic podcast Lon Safko speaks with Adam Broitman, Director Of Strategy and Ringleader for Crayon Marketing where Adam discusses the importance of open source hardware, software, and platforms. Adam also explains how mobile marketing is becoming more than just a WAP (Wireless Application Protocol) page, and how the mobile telephone has become our “Remote Control For Life”.In this 39 minute interview Adam speaks about the power of mobile technology and about the new Google Android Cellphone. Adam also shares his views on what Verizon is calling their “4G’ or “4th Generation” of cell phone technology and the prevalence and success of the “Freemium” business model and how cell phones are creating a personal “Presence” in social media.
    39 min
  • John Blossom, Author of Content Nation Discusses The “Democratizing Of Publishing”
    John Blossom, Founder and Author of Content NationIn this podcast Lon Safko speaks with John Blossom, Founder of Content Nation and author of his book by the same name published by John Wiley & Sons. In this interview John explains why he web site and book are called “Content Nation”. John explains that with 50,000,000 people blogging on a specific subject all in a trusted network with similar interests, that one blog population exceed the total population of many countries in the world.In this 38 minute interview John shares his enthusiasm for social media and the “democratizing of publishing”, where every person on the planet can communicate his or her thoughts for everyone else to see and comment on.
    38 min
  • Chris Pirillo, Geek & Technology Enthusiast Discusses “SMB”, Subject Matter Expert!
    Chris Pirillo, Geek & Technology Enthusiast - Chris Pirillo
    In this podcast Lon Safko speaks with Chris Pirillo, Geek & Technology Enthusiast and Building Community. Chris shares his ideas on how to best relate to your community using sincerity, passion, and a knowledge of your subject. Be a “SMB”, Subject Matter Expert! And oh yeah, make it entertaining! Chris also shares his thoughts on successful strategic advertising partnering.
    In this 37 minute interview Chris tells us about his new gig as the tech expert on CNN.com and how he became the number one user on uStream, recorded more than 1,000 videos this year alone, generated more than a 1/2 million page views in the fist seven days of launching his web community, and became the #1 search engine result on Google for “chris”.
    37 min
  • Marc Canter The Inventor of Flash & His Early Views On Social Media
    Marc Canter, CEO of Broadband Mechanics
    In this podcast Lon Safko interviews Marc Cantor, founder and CEO of Broadband Mechanics and The People Aggregator and previous founder of MacroMind / Macromedia developers of FLASH and other web enhancing products.
    This is a 21 minute interview where Marc shares many of his insights on how the future of social media and balance of power between the Fortune 500’s such as Google, Yahoo!, FaceBook, MySpace and us, the individual. Listen to Marc’s fascinating vision of how the Internet and social media will evolve. Learn how this will affect each of us.
    21 min

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