Home Care U

Home Care U

By CareswitchBusiness
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Home Care U episodes

  • What Marketing Should You Handle In-House And What Should You Outsource? (corecubed pt. 1)

    "Marketing" is a broad term in home care that includes everything from community networking to web design to Google Ads. Every agency owner faces the decision of what to do themselves, what to hire an employee to do, and what to outsource completely to a contractor. The marketing experts from corecubed are here to talk about how to make these decisions.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    56 min
  • How To Decide Which Social Media Platforms To Use (Nick Bonitatibus Pt. 2)

    Social media can be a core element of your marketing and recruitment success, or it can be a discouraging time suck that yields little or nothing to show. In this episode we go platform-by-platform and channel-by-channel to talk about which ones you should be on and which ones aren't worth your time. Spoiler: some of the big ones aren't worth it.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    1 hr 6 min
  • Operational Strategies to Beat Growth Plateaus (Jesse Walters)

    Jesse Walters sees scaling home care agencies as a repeatable, predictable process if you understand the science behind it. Join us as we mine his knowledge from his time in executive leadership at TheKey and now as CEO of Hillendale Home Care.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    57 min
  • How to Make Organizational Culture Your Competitive Advantage (Aaron Stapleton)

    Culture is like a garden—something is going to grow whether you like it or not. It's your choice whether what grows is weeds or flowers. Listen in as Aaron Stapleton, longtime home care leader and CEO, breaks down his experiences and strategies for intentionally creating a great organizational culture.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    58 min
  • How to Convert More Online Leads to Clients (A Place For Mom Pt. 2)

    Online lead sites can be expensive, and it's no use getting leads if you aren't converting them. Since these leads are typically sold to multiple agencies at once, it's a race to contact them first and it's all too easy for them to fall between the cracks. We're bringing on the experts from A Place For Mom to talk about the best ways you can convert more leads to clients.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    59 min
  • How to Maximize the Number of Online Leads You're Getting (A Place For Mom Pt. 1)

    Very few home care agencies succeed without at least some amount of online marketing in their mix. We're bringing on the experts from A Place For Mom to talk about the strategies you should know if you want to make the most of the dollars you're putting into online lead sites and other digital marketing.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    53 min
  • Demystifying the Deep Dark World of Third-Party Billing (Greg Bean Pt. 2)

    Third-party billing is one of the most technical, opaque topics in home care—yet it's a critical part of business growth for thousands of agencies. We've found one of the industry's leading experts on how the various types of third-party billing work and he's giving a masterclass on moving into Medicaid billing, long-term care insurance, Medicare Advantage, and more.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    56 min
  • A Former Insider's Breakdown of the 2023 HCP Benchmark Report

    The HCP Benchmark Report, formerly the Home Care Benchmarking Study, is a 200-page report on operational benchmarks and trends for home care agencies. Did we mention members of our team used to run the study? We're here to give you the most important insights from this year's edition in 60 minutes.

    Enjoying the show? Send me a text and let me know!

    Learn more about Careswitch at: careswitch.com
    Connect with the host on LinkedIn: Miriam Allred


    This episode was produced by parkerkane.co

    54 min

About Home Care U

From the publisher's feed

A podcast for home care agency owners and aspiring home care agency owners. Because nobody went to school to learn to run a home care agency.