Homegrown Hustle

Homegrown Hustle

By Matthew EickmanBusinessEntrepreneurship
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Homegrown Hustle episodes

  • Weaving Success: How Anna Colbenson Built Miss A Crochet

    SUMMARY:

    In this episode of Homegrown Hustle, host Matt Eickman interviews Anna Colbenson, the founder of Miss A Crochet, who shares her journey of starting a crochet business during the pandemic. Anna discusses her experiences with social media, the importance of authenticity in content creation, and the challenges of balancing her business with her college studies. She emphasizes the significance of pricing her work appropriately and the support she receives from her family. The conversation also touches on Anna's aspirations for the future and her definition of hustle in today's world.


    KEY TAKEAWAYS:

    • Anna started crocheting in January 2020 during the pandemic.
    • She launched her Instagram and YouTube channels to share her crochet journey.
    • Social media has been a powerful tool for her business growth.
    • Authenticity in content creation is crucial for building a community.
    • Pricing her products correctly has been a learning experience for Anna.
    • She emphasizes the importance of maintaining happiness in her work.
    • Anna's family has been a strong support system throughout her journey.
    • She aims to keep her business thriving while pursuing her music career.
    • Balancing multiple passions is key to her success.
    • Hustle means having multiple avenues of income and constantly working towards goals.

    • CHAPTERS:

      00:00 Welcome to Homegrown Hustle

      01:15 The Birth of Miss A Crochet

      05:55 Navigating Social Media as a Young Creator

      10:34 Creating Community Through Music and Crochet

      18:54 Lessons in Pricing and Business Management

      22:44 Authenticity in Content Creation

      28:51 Future Aspirations and Balancing Multiple Passions

      34:41 Defining Hustle in Today's World


      GUEST RESOURCES:

      Facebook - https://www.facebook.com/profile.php?id=100094762621623

      Instagram - https://www.instagram.com/miss.a.crochet/

      Youtube - https://www.youtube.com/channel/UC5QmtPSg1XE0p50ZJSWNMfQ


      38 min
    • Supporting Local Businesses: A Definitive Guide With Michelle Sharp of Meet the Minnesota Makers

      SUMMARY:

      In this episode of Homegrown Hustle, host Matt Eickman speaks with Michelle Sharp, founder of Meet the Minnesota Makers. They discuss the importance of local businesses, the journey of building a community around artisans and farmers, and the impact of storytelling in connecting consumers with local products. Michelle shares her experiences in creating a platform that supports local makers, the significance of shopping local, and the challenges faced by small business owners. The conversation highlights the interconnectedness of the food ecosystem and the role of cottage producers in Minnesota's economy. In this conversation, Michelle Sharp discusses the importance of supporting local makers and small businesses in Minnesota. She emphasizes the need for balance between passion and profitability, the challenges faced by makers during the holiday season, and the significance of effective self-promotion and networking. Michelle also highlights the resources available for makers, particularly women in the food and beverage industry, and the importance of connecting with local events to foster community support. The discussion concludes with a focus on empowering future generations to embrace entrepreneurship and the value of local products.


      KEY TAKEAWAYS:

      • The importance of local markets in community building.
      • Creating a platform for local artisans fosters connection.
      • Shopping local supports the community and economy.
      • Storytelling enhances consumer engagement with products.
      • Cottage producers play a vital role in local food systems.
      • Building an intentional community can drive business growth.
      • Accessibility to local products is crucial for consumer choice.
      • Understanding the food ecosystem is essential for sustainability.
      • Entrepreneurship often stems from passion and personal stories.
      • Navigating the business landscape requires support and resources. Finding balance between passion and business is crucial.
      • Local makers often need support to thrive.
      • Preparation for the holiday season is essential for success.
      • Customer interactions can be challenging for makers.
      • Understanding the value of your product is key to growth.
      • LinkedIn can be a powerful tool for business networking.
      • Connecting with local events helps support small businesses.
      • Women in business benefit from strong networking groups.
      • Empowering future generations is vital for local entrepreneurship.
      • Supporting local businesses enriches the community.

      • CHAPTERS:

        00:00 Welcome to Homegrown Hustle

        04:33 Building a Virtual Farmers Market

        06:59 The Importance of Shopping Local

        09:52 Michelle's Journey to Entrepreneurship

        12:48 Connecting Makers and Community

        15:43 Creating an Intentional Community

        18:30 The Power of Storytelling in Business

        21:39 Understanding the Food Ecosystem

        24:58 Navigating the Business Landscape

        27:43 Cottage Producers and Their Impact

        29:10 Finding Balance in Business and Passion

        30:57 Empowering Local Makers

        32:51 Preparing for the Holiday Rush

        35:41 Navigating Sales and Customer Interactions

        38:00 Understanding Value and Professionalism

        41:46 Leveraging LinkedIn for Business Growth

        43:14 Connecting with Local Events and Resources

        46:36 Networking and Support for Women in Business

        49:50 Empowering Future Generations of Makers

        53:09 Getting Involved and Supporting Local Businesses


        GUEST RESOURCES:

        Facebook: https://www.facebook.com/MeettheMinnesotaMakers

        Instagram: https://www.instagram.com/meettheminnesotamakers/

        Linkedin: https://www.linkedin.com/in/michelle-sharp-9235196a/

        Website: https://meettheminnesotamakers.com

        59 min
      • Abra Kadabros: Conversations on Community Engagement Featuring Union Home Mortgage and Switchback

        SUMMARY:

        In this conversation, the speaker from Homegrown Hustle shares insights about their long-standing involvement in the mortgage industry and the importance of community engagement through local chambers. They discuss unique customer experiences, the significance of networking, and innovative business ideas, including a smoothie product developed with their daughter. The conversation highlights the value of hustle in business and the impact of community connections.


        KEY TAKEAWAYS:

        • Homegrown Hustle has been lending for 27 years, emphasizing community involvement.
        • Being part of the local chamber has significantly benefited their business.
        • Unique customer experiences can be both amusing and insightful.
        • Networking through community events is crucial for business growth.
        • Hustle is about persistence and making connections.
        • Innovative ideas can stem from personal experiences, like family involvement.
        • Differentiation in products is key to standing out in the market.
        • Engaging with the community fosters trust and recognition.
        • The importance of having fun while doing business is highlighted.
        • Building relationships is as important as competitive pricing in business.

        • CHAPTERS:

          0:00 Introduction to Homegrown Hustle and Community Involvement

          03:09 Unique Customer Experiences and Business Insights

          05:45 The Importance of Networking and Community Engagement

          08:52 Innovative Business Ideas and Product Development


          GUEST RESOURCES:

          Union Home Mortgage: https://linktr.ee/unionhomemortgage

          Switchback: https://www.instagram.com/drinkswitchback/




          10 min
        • Abra KadaBros: A Triple Feature on Josh Ferri, Wayzata Chamber, and Blake Sandvold

          SUMMARY:

          In this conversation, Josh Ferri, owner of Lakeside Decking, shares valuable insights into his business, the challenges of entrepreneurship, and the role of community involvement. The Wayzata Chamber of Commerce recognizes Abra Kadabra for outstanding service, while Blake Sandvold from Sandvold Financial Group reflects on unique customer experiences, the meaning of hustle, and future projects focused on uplifting the local community.
          KEY TAKEAWAYS:

          • Josh Ferri emphasizes the importance of being open and honest with clients.
          • He believes in focusing on a niche market to achieve success.
          • Hustle is defined as a mix of hard work and sacrifice.
          • Being part of the Wayzata Chamber has opened many doors for his business.
          • Community involvement is crucial for business growth and relationships.
          • Unique customer requests can lead to interesting conversations.
          • The importance of education in addressing customer requests.
          • Networking through the Chamber has led to significant opportunities.
          • Future projects include enhancing local parks and educational facilities.
          • The significance of giving back to the community is highlighted.

          • CHAPTERS:

            00:00 Introduction to Lakeside Decking and Josh Ferri

            05:15 The Meaning of Hustle and Business Challenges

            07:46 The Role of the Wayzata Chamber of Commerce

            14:13  Sandvold Financial Group Community Involvement and Future Projects


            GUEST RESOURCES:

            Lakeside Decking

            Facebook: https://www.facebook.com/lakesidedecking?mibextid=LQQJ4d

            Instagram: https://www.instagram.com/lakesidedecking?igsh=MWhmNWk2OGZtNWI1NQ%3D%3D&utm_source=qr

            Website: http://lakesidedecking.com/


            Wayzata Chamber of Commerce

            Facebook: https://www.facebook.com/WayzataChamberofCommerce/

            Instagram: https://www.instagram.com/wayzatachamber/?hl=en

            Linkedin: https://www.linkedin.com/company/greater-wayzata-area-chamber-of-commerce/

            Website: https://wayzatachamber.com/


            Sandvold Financial Group

            Facebook: https://www.facebook.com/sandvoldfinancialgroup/

            Linkedin: https://www.linkedin.com/company/sandvold-and-associates-financial-services-group/
            Website: https://www.sandvoldfinancialgroup.com/

            18 min
          • Abra KadaBros - Clay Health & Care and Brost Clinic

            SUMMARY:

            In this very first collaboration episode of Homegrown Hustle and Abra KadaBros with host Matt, Andy and Phil Eickman engage with representatives from Clay Health & Care and the Brost Clinic, discussing innovative approaches to healthcare, the importance of longevity metrics, and the value of community networking. The dialogue highlights the proactive measures taken by these clinics to enhance patient health and the personal stories behind their family-run businesses.


            KEY TAKEAWAYS:

            • Clay Health & Care focuses on longevity and proactive health measures.
            • Grip strength is a key indicator of longevity.
            • Blood work and fitness coaching are integrated for personalized health plans.
            • The Brost Clinic has a rich family history in healthcare.
            • Community engagement is vital for local businesses.
            • Networking through the Chamber of Commerce has been beneficial.
            • Proactive health care reduces the need for extensive medical intervention.
            • Chiropractic care can benefit a wide range of patients, from athletes to infants.
            • Hustle and hard work are essential for success in business.
            • Family-owned businesses bring a personal touch to healthcare.

            • CHAPTERS:

              00:00 Introduction to Clay & Health Care

              03:14 Understanding Longevity and Health Metrics

              06:11 The Brost Clinic: A Family Legacy in Health

              09:10 The Importance of Community and Networking


              GUEST RESOURCES:

              Clay Health and Care

              Instagram - https://www.instagram.com/clayhealthandcare/

              Website - https://www.clayhealthandcare.com/

              Brost Clinic

              Instagram - https://www.instagram.com/thebrostclinic/?hl=en


              Website - www.thebrostclinic.com

              10 min
            • The Important Aspects of Business Development With Joe Holman of Insight Restoration

              SUMMARY:

              In this episode of Homegrown Hustle, host Matt Eickman interviews Joe Holman, the director of sales and marketing at Insight Restoration. They discuss Joe's upbringing, the influence of sports on his work ethic, and the importance of building relationships in business. Joe shares insights into the disaster response industry, emphasizing the need for effective communication and strategic planning to ensure customer satisfaction. The conversation highlights the significance of teamwork, training, and maintaining strong connections with clients to navigate high-pressure situations successfully. In this conversation, the speaker discusses the evolution of sales strategies from cold calling to a balanced approach of account management and new business development. They emphasize the importance of building relationships and maintaining personal connections with clients, especially in a community-oriented business environment. The discussion also highlights the significance of customer care, team trust, and innovation in business operations. Unique challenges faced in the restoration industry are shared, along with insights on continuous growth and learning. The speaker concludes by defining hustle as a relentless pursuit of improvement in both personal and professional realms.


              KEY TAKEAWAYS:

              • The importance of a strong work ethic instilled from a young age.
              • Sports can teach valuable life lessons about competition and teamwork.
              • Building relationships is crucial in the business world.
              • Effective communication can alleviate customer stress during crises.
              • Strategic planning is essential for successful disaster response.
              • Training prepares teams for high-stress situations.
              • Trust is built through consistent and reliable service.
              • Mistakes should be communicated promptly to maintain trust.
              • A strong company culture fosters employee engagement and success.
              • Success in business often comes from genuine relationships rather than cold calls. Sales strategies have shifted from cold calling to a balanced approach.
              • Building relationships is crucial in a community-oriented business.
              • Personal touch in client interactions fosters trust and loyalty.
              • Understanding clients' daily challenges enhances relationship building.
              • Sales should be viewed as a long-term process, not just immediate gains.
              • Demonstrating care is essential for successful business relationships.
              • Maintaining a strong team dynamic is vital for operational success.
              • Innovation sets businesses apart in competitive markets.
              • Unique challenges in restoration require creative problem-solving.
              • Continuous learning and growth drive personal and professional success.

              • CHAPTERS:

                00:00 Welcome to Homegrown Hustle

                01:13 Joe Holman's Journey and Early Influences

                07:44 The Impact of Sports on Personal Development

                13:30 Insight Restoration: Building Relationships and Community

                17:46 Strategic Growth and Customer Care at Insight Restoration

                22:27 Disaster Response: Logistics and Team Coordination

                28:43 Training and Communication in High-Stress Situations

                33:30 Evolving Sales Strategies

                36:20 Building Relationships in Business

                38:14 The Importance of Personal Touch

                41:38 Customer Care and Team Trust

                44:34 Innovation in Business Operations

                48:27 Unique Challenges in Restoration

                53:27 Continuous Growth and Learning

                56:22 Defining Hustle in Business


                GUEST RESOURCES:

                Linkedin - https://www.linkedin.com/in/joe-holman-84580bb/

                Website - http://insightrestoration.com



                1 hr 8 min
              • The Journey from Athletics to Insurance by Joe Lofboom of Lofboom Insurance

                SUMMARY:

                In this episode of Homegrown Hustle, host Matt Eickman speaks with Joe Lofboom, CEO of Lofboom Insurance, about his journey from college athletics to the insurance industry. Joe shares insights on transitioning to independent insurance, the importance of building circles of influence, and understanding business insurance needs. They discuss the role of public adjusters, current trends in insurance rates, and the challenges faced in the insurance market. Joe also provides valuable advice on growing an insurance agency and the intricacies of acquiring an existing agency, all while emphasizing the importance of trust and education in the insurance process.


                KEY TAKEAWAYS:

                • The importance of local leaders in the business community.
                • Transitioning from a corporate to an independent insurance model can be beneficial.
                • Building circles of influence is crucial for business growth.
                • Understanding your insurance needs is essential for business owners.
                • Public adjusters can help navigate complex claims processes.
                • Insurance rates are on the rise due to market conditions.
                • Maintaining good relationships with clients is key to retention.
                • Regular communication with your insurance agent can prevent costly mistakes.
                • Researching before acquiring an agency is vital for success.
                • The hustle in business often starts with hard work and determination.

                • CHAPTERS:

                  00:00 Welcome to Homegrown Hustle

                  01:12 Joe Lofboom's Journey to Insurance

                  04:37 Transitioning to Independent Insurance

                  08:21 Building Circles of Influence

                  11:09 Understanding Business Insurance Needs

                  16:53 The Role of Public Adjusters

                  19:57 Current Trends in Insurance Rates

                  23:44 Challenges in the Insurance Market

                  28:02 Commercial Insurance Insights

                  34:44 Growing an Insurance Agency

                  40:24 Acquiring an Existing Agency

                  48:39 Future Goals and Sustainable Growth


                  GUEST RESOURCES:

                  Facebook - https://www.facebook.com/BoomerInsurance

                  Linkedin - https://www.linkedin.com/in/joe-lofboom-4512b751/

                  Website - http://www.lofboominsurance.com


                  58 min
                • Making Your Business Stand Out in a Competitive Market: A Comprehensive Guide With Wymond Wong

                  SUMMARY:

                  In this episode of Homegrown Hustle, host Matt Eickman interviews Wymond Wong, CEO of Twin Cities Heating, Air and Electric. Wymond Wong shares his journey from technician to entrepreneur, discussing the challenges of starting a business, the importance of work-life focus, and the role of business coaches. He emphasizes the need for financial awareness, building trust within a team, and the value of customer retention strategies. The conversation also touches on the significance of expanding service lines and the mindset required for successful sales in a competitive market.


                  KEY TAKEAWAYS:

                  • Focus is more important than time management.
                  • Building a business requires understanding financials.
                  • Work-life balance should be redefined as work-life focus.
                  • The importance of having a business coach during growth phases.
                  • Trusting your team is essential for business success.
                  • Customer retention is often overlooked but crucial for growth.
                  • Expanding service lines can help mitigate external challenges.
                  • Sales techniques should focus on building relationships.
                  • Personal growth often stems from overcoming challenges.
                  • Hustle means pushing yourself to be the best every day.

                  • CHAPTERS:

                    00:00 Welcome to Homegrown Hustle

                    01:11 Wymond Wong's Journey to Entrepreneurship

                    03:06 The Challenges of Starting a Business

                    05:01 Work-Life Focus vs. Balance

                    07:29 Learning from Business Partnerships

                    10:22 The Importance of Financial Awareness

                    12:13 Motivation and Personal Growth

                    14:32 The Role of Business Coaches

                    19:43 Transitioning from Technician to CEO

                    26:22 Stepping Out of the Truck

                    31:03 Building Trust in Your Team

                    39:30 The Value of an Assistant

                    44:39 Navigating External Challenges

                    50:15 Expanding Service Lines

                    55:05 Customer Retention Strategies

                    01:01:05 Sales Techniques and Mindset

                    01:06:13 Defining Hustle in Business


                    GUEST RESOURCES:

                    Facebook - https://www.facebook.com/wymondw/

                    Instagram - https://www.instagram.com/wymond_wonger/

                    Linkedin - https://www.linkedin.com/in/wymond-wong-1b055214/

                    Youtube - https://www.youtube.com/@twincityheatingandair3461

                    Website - https://twincityheatingandair.com/

                    1 hr 8 min
                  • How a Strong Mindset and Resilience Can Cultivate Businesses With Tou Lo of Yelo Autosports

                    SUMMARY:

                    In this episode of Homegrown Hustle, host Matt Eickman speaks with Tou Lo, CEO of Yelo Autosports, about his diverse journey from being a Marine and firefighter to becoming a successful entrepreneur. They discuss the importance of military experience in shaping mindset and resilience, the challenges of mental health in high-stress professions, and the significance of coping mechanisms. Too Low shares insights on building a business from passion, the role of community engagement in growth, and the concept of brand love through events. The conversation emphasizes the need for consistency, patience, and the drive to hustle in pursuing one's dreams.


                    KEY TAKEAWAYS:

                    • Tou Lo's journey reflects the power of following one's passion.
                    • Military experience instills valuable lessons in resilience and structure.
                    • Mental health discussions are crucial in high-stress professions.
                    • Coping mechanisms are essential for managing stress and trauma.
                    • Building a business requires both passion and strategic planning.
                    • Community engagement can significantly enhance business growth.
                    • Creating brand love involves genuine connections with customers.
                    • Consistency and patience are key to long-term success.
                    • Entrepreneurship is a journey filled with challenges and learning opportunities.
                    • It's important to enjoy the work you do to sustain motivation.

                    • CHAPTERS:

                      00:00 Welcome to Homegrown Hustle

                      01:10 Tou Lo's Journey: From Marine to Entrepreneur

                      05:19 The Value of Military Experience

                      11:45 Mindset and Resilience in Firefighting

                      17:30 Mental Health in High-Stress Professions

                      23:07 The Importance of Coping Mechanisms

                      30:41 Building a Business: From Passion to Reality

                      34:23 Navigating Growth and Community Engagement

                      50:18 Creating Brand Love Through Community Events

                      57:34 Lessons in Consistency and Patience

                      01:00:00 Final Thoughts on Hustle and Passion


                      GUEST RESOURCES:

                      Facebook - https://www.facebook.com/yeloautosports/

                      Instagram - http://www.instagram.com/yeloautosports

                      Youtube - http://www.youtube.com/yeloautosports

                      Website - http://www.yeloautosports.com


                      1 hr 3 min
                    • The Ripple Effect of Mentorship in Business by Jay Mawas of Wyn Group

                      SUMMARY:

                      In this episode of Homegrown Hustle, host Matt Eickman interviews Jay Mawas, a young and ambitious commercial real estate professional. Jay shares his journey from early entrepreneurial ventures to finding mentorship in the industry. He discusses the importance of family influence, the challenges of moving to a new city, and the innovative marketing strategies employed at the Wyn Group. Throughout the conversation, Jay emphasizes the significance of building relationships, giving without expectation, and fostering a positive company culture that prioritizes people over profits.


                      KEY TAKEAWAYS:

                      • Mentorship can significantly impact career decisions.
                      • Family influences shape entrepreneurial mindsets.
                      • Building relationships is key to business success.
                      • Giving without expectation leads to unexpected rewards.
                      • Innovative marketing strategies can differentiate a business.
                      • A strong company culture fosters growth and collaboration.
                      • Networking accelerates opportunities in real estate.
                      • Challenges can lead to new opportunities for growth.
                      • The ripple effect of business success impacts communities.
                      • Success is about solving problems for others.

                      • CHAPTERS:

                        00:00 Welcome to Homegrown Hustle

                        01:17 Jay Mawas: A Rising Star in Real Estate

                        06:04 The Importance of Mentorship

                        10:38 Family Influence and Early Entrepreneurship

                        15:16 Moving to the Twin Cities: A New Chapter

                        21:32 Navigating Challenges and Opportunities

                        25:58 The Power of Giving Without Expectation

                        30:46 The Future of Commercial Real Estate

                        39:58 Innovative Marketing Strategies at Wynn Group

                        44:08 Building Relationships and Networks

                        49:42 The Ripple Effect of Business Success

                        56:22 Company Culture: People Over Profits


                        Facebook - https://www.facebook.com/jaymmawas?mibextid=ViGcVu

                        Instagram - https://www.instagram.com/thejaymawas?igsh=djF5d2MwcDJleHY3&utm_source=qr

                        Linkedin - https://www.linkedin.com/in/jaymawas?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app

                        Website -http://www.thejaymawas.com


                        1 hr 4 min

                      About Homegrown Hustle

                      From the publisher's feed

                      "Homegrown Hustle" is your window into the journeys of local business leaders, hosted by Matthew Eickman. This podcast goes beyond the surface, exploring the motivations and commitments of…