House of Agents Podcast

Brittney Noble-Jack (@thesocialrealtorbritt) shares her journey into real estate, starting as a bartender and transitioning into a successful agent. She emphasizes the importance of having conversations with people and how it can lead to immediate business. Brittney also discusses her use of social media, particularly Instagram, as a tool to generate leads and build her brand. She highlights the benefits of using AI tools like Chat GPT to improve her copywriting and automate her marketing efforts. Additionally, she shares essential equipment for creating video content, such as a collapsible tripod, portable light, and stabilizer. Brittney discusses her use of ManyChat as a lead capture tool and how she rotates different lead magnets to attract more people. She emphasizes the importance of being intentional with drip campaigns and shares her strategy for using ManyChat to generate engagement and leads. Brittney also talks about her guide for creating a viable lead magnet and defining target audience pillars. She explains how she helps agents implement systems and strategies for lead generation on Instagram and other platforms. Brittney advises new agents to focus on one lead generation source they enjoy and spend time at the office to build relationships and generate business. 

Check Her Out On Instagram: https://www.instagram.com/thesocialrealtorbritt/

Key Takeaways: 

🔑 Having conversations with people can lead to immediate business opportunities in real estate. 

🔑 Social media, particularly Instagram, can be a powerful tool for generating leads and building a brand. 

🔑 AI tools like Chat GPT can improve copywriting and automate marketing efforts. 

🔑 Essential equipment for creating video content includes a collapsible tripod, portable light, and stabilizer. ManyChat is a valuable tool for lead capture and generating engagement on social media platforms. 

🔑 Rotating lead magnets helps attract more people and keeps the content fresh. 

🔑 Being intentional with drip campaigns is crucial for building relationships and converting leads.

🔑 Defining target audience pillars and creating a viable lead magnet are essential for effective lead generation. 

🔑 Focusing on one lead generation source that aligns with your personality and spending time at the office can help build relationships and generate business.

Chapters 📖

00:00 Brittney's Journey into Real Estate

03:39 The Power of Conversations

07:20 Using Social Media to Generate Leads

09:14 Harnessing the Potential of AI Tools

15:40 Essential Equipment for Creating Video Content

18:14 Using ManyChat for Lead Capture and Engagement

19:05 Rotating Lead Magnets for Fresh Content

20:02 The Importance of Intentional Drip Campaigns

20:28 Defining Target Audience Pillars and Creating a Viable Lead Magnet

23:00 Implementing Systems and Strategies for Lead Generation

25:30 Focusing on One Lead Generation Source and Building Relationships at the Office

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

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Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

House of Agents Podcast welcomes.. Lacey Newman, a successful luxury real estate agent from Nashville, who shares her journey into the luxury market, the importance of mentorship, and how leveraging video content has transformed her business. Lacey discusses overcoming fears associated with video, the significance of consistency in marketing, and the shift from print to digital strategies. She emphasizes the value of building a supportive team and utilizing AI tools to enhance productivity. The discussion also touches on controversial opinions regarding hiring practices in real estate and the need for a structured approach to agent training.

Lacey has a FREE Training called LISTING LUXURY - if you want a copy of the free training - head to her Instagram: https://www.instagram.com/elevated_agents/ and send her a DM for instant access!

🔑 Key Takeaways

Anyone can become a luxury agent with the right alignment.

Mentorship is crucial for success in real estate.

Video marketing can significantly boost business growth.

Overcoming video anxiety is a common challenge for agents.

Consistency in content creation leads to better results.

Digital marketing is more effective than print advertising.

Building a supportive team structure is essential for success.

Social media can be a powerful recruitment tool.

AI tools can streamline content creation and note-taking.

Structured training can improve agent success rates.

"If I can become a luxury agent, anyone can."

"It is only about who you align yourself with."

"Every successful entrepreneur has coaches."
 

Chapters:

00:00 Introduction and Background

03:12 The Power of Aligning Yourself with the Right People

08:29 The Impact of Video Marketing in Real Estate

18:31 The Importance of Consistency in Video Marketing

23:00 Transitioning from Print Advertising to Digital Marketing

33:27 Improving the Public Perception of Real Estate Agents through Structured Training

Keywords 🤓

luxury real estate, social media marketing, video content, coaching, mentorship, digital marketing, AI tools, real estate success, agent recruitment, business growth

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Paige shares her journey into real estate, starting as a personal stylist and transitioning to becoming a successful agent. She emphasizes the importance of joining a team to gain mentorship and experience. Paige discusses the power of social media in growing her business, particularly through educational and listing videos. She highlights the significance of having conversations about real estate every day and adding value to your target audience. Paige also shares her hot take on the NAR settlement, advocating for separate fees for buyer's agents and listing agents.

Follow Paige on Instagram 

Learn from industry experts with tangible, tactical strategies that you can implement immediately after listening. 

Want access to our FREE Real Estate Course: $100k Commissions in 90 days? 

DM me "100k" for Instant Access. 

In this episode you hear from POWERHOUSE agent: Paige Steckling based in Salt Lake City, Utah!

If you're interested in being on the show, please reach out to Tessabella on Instagram! 

Season 02 | Episode 02 Paige Steckling: From Stylist to Start Agent 

CHAPTERS: 

00:00 Introduction and Background

02:45 Getting Started in Real Estate

08:03 Harnessing the Power of Social Media

13:55 The Importance of Conversations and Adding Value

20:05 The NAR Settlement: A Fairer Approach to Compensation

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Keywords

real estate, journey, team, mentorship, social media, educational videos, listing videos, conversations, target audience, NAR settlement, Tips For New Realtors, Real Estate Success 2024, How To Be a Good Realtor, Real Estate School, Day In The Life Of A Realtor

Takeaways

Joining a team can provide valuable mentorship and experience for new agents.

Social media, particularly educational and listing videos, can be a powerful tool for growing your real estate business.

Having conversations about real estate every day and adding value to your target audience are key to generating leads.

The NAR settlement, which allows separate fees for buyer's agents and listing agents, can be a fairer approach to compensation.

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Learn from industry experts with tangible, tactical strategies that you can implement immediately after listening. Want my FREE Real Estate Course: $100k Commissions in 90 days? DM me "100k" for Instant Access. 

In the upcoming episodes you'll hear incredible interviews from POWERHOUSE agents around the world! 

If you're interested in being on the show, please reach out to Tessabella on Instagram! 

Tips For New Realtors, Real Estate Success 2024, How To Be a Good Realtor, Real Estate School, Day In The Life Of A Realtor Welcome back to The House of Agents Podcast! 

Kicking off Season 02 | Episode 01 with an intro to the show, and a bit about Tessabella's journey into the exciting world of REAL ESTATE! 

CHAPTERS: 

00:00 Introduction and Mission 

02:41 Tessabella's Journey in Real Estate 

15:48 Essential Principles for Success in Real Estate 

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Tessabella Jelten and Ramon Casaus discuss the 21 unbreakable rules of money. 

Join us in August at the TF Success Summit!! Use promo code PRBAMSS for $100 OFF!! https://www.tomferry.com/ssb 

Sign up for our end of summer BAM Camp to enjoy an unforgettable full-day event in Naples, FL: https://brokeagentmedia.lpages.co/bam-camp/ BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code HOA for 10% off your annual subscription! 

Join us in August at the TF Success Summit!! Use promo code PRBAMSS for $100 OFF!! https://www.tomferry.com/ssb 

Subscribe to the House of Agents channel today: https://www.youtube.com/channel/UCk8C1NFnukmXll2XDJMy5Jg 

Timestamps: 00:00-01:39 Intro 

01:41 The 70,20,10 Rule 

04:22 If you can’t buy it in cash, don't buy it 

05:48 No More then six months of living expenses in cash 

07:50 Don't waste money 

10:10 Don't spend money based on emotion 

12:47 Do your due diligence 

15:30 Think four generations in the future 

17:08 Don't carry a credit card balance 

19:15 Never have all your money in one account 

20:18 Never have all your money in one investment

 —------- 

BAM delivers real estate news, education, and entertainment with nonstop original content from an unmatchable line-up of industry personalities and top producers. 

Subscribe to BAM YouTube: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate

 Check out BAM: https://nowbam.com/ 

Connect with Tessabella Jelten: https://www.instagram.com/tessaabellaa/ 

Connect with Ramon Casaus: https://www.instagram.com/ramon.casaus/

 ———

 BAM Partner: The most accurate, powerful, and effective lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/referral/bam/ #realestatebrokerage #topproducer #houseofagents

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Tessabella Jelten and Ramon Casaus discuss how agents can follow six simple steps to control their professional and personal life, to be more successful, and not feel overwhelmed and unsatisfied. 

BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe 

Use discount code HOA for 10% off your annual subscription! 

Join us in August at the TF Success Summit!! 

Use promo code PRBAMSS for $100 OFF!! https://www.tomferry.com/ssb 

Subscribe to the House of Agents channel today: https://www.youtube.com/channel/UCk8C1NFnukmXll2XDJMy5Jg 

Timestamps: 

0:00-1:47 Intro 

02:13 Why daily structure is so important 

07:50 Don’t leave empty space on the calendar 

13:45 Emphasis on prospecting 

21:40 Knowing your numbers 

28:46 Know where you are spending your money 

30:17 Tap back in your tech 

38:27 Set your environment up for success 

47:38 Getting seen and getting confident 

—------- 

BAM delivers real estate news, education, and entertainment with nonstop original content from an unmatchable line-up of industry personalities and top producers. 

Subscribe to BAM YouTube: https://tinyurl.com/aatxhaka 

Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate 

Check out BAM: https://nowbam.com/ 

Connect with Tessabella Jelten: https://www.instagram.com/tessaabellaa/ 

Connect with Ramon Casaus: https://www.instagram.com/ramon.casaus/ 

#realestatebrokerage #topproducer #houseofagents

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Tessabella Jelten and Ramon Casaus discuss how real estate agents should manage their finances, how to build a good credit score, and why everyone needs to be conscious about their credit cards.

BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe   

Use discount code HOA for 10% off your annual subscription!

Subscribe to the House of Agents channel today: https://www.youtube.com/channel/UCk8C1NFnukmXll2XDJMy5Jg

Timestamps:

00:00–01:30 Intro

5:18 How Ramon views money and how to treat it

7:10 Have a plan to manage your money

14:02 "Shavings make a pile"

17:11 Having good credit

19:40 Using credit cards to increase your credit score

31:32 The percentage rule

41:02 Get a transaction detail report

42:50 Don’t spend your way to more commissions

45:30 Every dollar you spend is 100% reduction of your profit

46:36 Schedule a financial review day

47:42 What gets measured gets managed   

—-------

BAM delivers real estate news, education, and entertainment with nonstop original content from an unmatchable line-up of industry personalities and top producers.

Subscribe to BAM YouTube: https://tinyurl.com/aatxhaka

Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate

Check out BAM: https://nowbam.com/   

—----

Connect with Tessabella Jelten: https://www.instagram.com/tessaabellaa/

Connect with Ramon Casaus: https://www.instagram.com/ramon.casaus/

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Tessabella Jelten and Ramon Casaus talk about how to squeeze more out of your database by being more consistent with your communication and social media posting, filling the gaps in your CRM, and being a connector through online and in-person events.

BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe  

Use discount code HOA for 10% off your annual subscription!

Subscribe to the House of Agents channel today: https://www.youtube.com/channel/UCk8C1NFnukmXll2XDJMy5Jg

Timestamps:

00:00–01:25 Intro

01:25 The 5 steps of the sale cycle

03:50 Starting at step four

05:02 Start with some type of consistent email communication

09:34 “What are four key topics that I want to hit on?”

13:16 Consistency beats perfection

15:04 Use social media to fill in gaps in your CRM

19:02 Quarterly phone conversations: Get to the point

22:21 How to use texting to stay top of mind with people in your database

26:03 Try to show up in person as much as possible

27:35 How to properly categorize people

28:57 Being a connector (webinars, livestreams, in-person events, etc.)

—-------

BAM delivers real estate news, education, and entertainment with nonstop original content from an unmatchable line-up of industry personalities and top producers.

Subscribe to BAM YouTube: https://tinyurl.com/aatxhaka

Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate  

Check out BAM: https://nowbam.com/  

—----

Connect with Tessabella Jelten: https://www.instagram.com/tessaabellaa/

Connect with Ramon Casaus: https://www.instagram.com/ramon.casaus/

#realestatesales  #realestatetips  #realestatecrm

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Discover how to get more quantity and quality with Ramon and Tessa on the House of Agents podcast! Ramon, a real estate expert, and Tessa, a productivity coach, join forces to discuss ways in which to strike the perfect balance between quantity and quality - especially when it comes to choosing between one or the other. Ramon talks about how there are cases where quantity can be the winning game, and Tessa emphasizes the risk of losing quality in an effort to gain quantity. They advise agents to identify the key pieces of the very high touch interactions that keep the quality within the business and talk about money at a higher level than before. Tune in to Ramon and Tessa's podcast for an in-depth exploration of ways to increase quantity and quality in your business!

Key Takeaways:

• The Importance of Outsourcing and Delegating Tasks
•  The Benefits Of Utilizing a Transaction Coordinator For Your Business
•  Increasing Your Income in Real Estate through Raising Your Average Sales Price
•  Managing Your Network and Elevating Your Community
•  How to Increase Transaction Volume While Maintaining Quality
•  Achieving Quality at Scale with Quantity

Topics with Timestamps:

[00:03:16] The Value of Outsourcing and Allocating Tasks

[00:06:24] Beginning a Real Estate Venture

[00:09:42] The Benefits of Using a Transaction Coordinator for Your Business

[00:12:53] The Benefits of Engaging an Agent: Relying on Gradual Enhancements to Your Team

[00:18:58] Enhancing Your Earnings in Real Estate by Boosting Your Average Sale Price

[00:25:00] Become a Productive Real Estate Agent Selling

[00:37:16] The Advantages of Practicing and Repeating in Performance

[00:40:12] Strategies for Generating Leads as a Real Estate Agent

[00:43:10] Making Prompt Decisions and Executing Accurate Actions

[00:45:57] Managing Interactions and Taking Control of What Can Be Controlled

Notable Quotes:

“So you say, okay, I'm gonna outsource this. I'm gonna hire a transaction coordinator. I think that that's a great place to start. And then from there, you can start to look at, okay, what are the other pieces that I can outsource? What are the other pieces that I can delegate? What are the other pieces that I can leverage? And then you can start to build out a team that can help you increase your production while still maintaining that quality."

“If you want to increase your quantity, okay, first, you start with transactions. Now in order to increase quantity at scale, you have to find quality. Well, how do you find quality? It's through quantity.” 
 

“The more transactions you do the more interactions you have and the more your ability to fine tune your process success and do more quality increases, but the only way to get to that point is to do a more quantity.” 

"Act in precision, not in perfection.""

Resources

•  House of Agents Podcast

Connect with Tesabella

• Twitter
• Facebook
• LinkedIn

Connect with Ramon Casaus

• LinkedIn
• Instagram
• Website

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!

Welcome to House of Agents podcast, where our host, Tessa and Ramon, discuss the importance of efficiency and optimization in your life and business. This week, Ramon talks about how agents fail in real estate because they don't do enough prospecting and they get wrapped up on their phones while they should be focusing on their career. In terms of strategy, they suggest delegating, automating, and eliminating your to-do list and prioritize 3 things that will help you move the needle forward and 3 tasks to complete each day. They also suggest strategies like using virtual assistants, organizing your calendar, and setting goals. Tune in and join the conversation as they help you live a more efficient and productive life!

Key Takeaways:

• The Difficulty of Prospecting for Real Estate Agents
• Streamlining Business Meetings
• Time Management Strategies - Delegating and Automating Your To-Do List
• Optimizing Your Time With Efficiency Matrixes
• Prioritizing for Productivity in Business
• Benefits of Virtual Assistants in Real Estate
• Tips for Automating Listing Appointments in Your CRM

Topics with Timestamps:

[00:03:32] The Challenges Faced by Real Estate Agents When Prospecting

[00:06:39] The Perils of Excessive Obsession with Real Estate as an Agent

[00:09:28] Optimizing Business Meetings

[00:12:54] Strategies for Managing Time - Assigning Tasks & Automating Your To-Do List

[00:15:49] Maximizing Efficiency Through Time Management Matrixes

[00:18:36] Prioritizing for Increased Productivity in Business

[00:21:28] The Advantages of Establishing an Organized Plan for Finishing Tasks

[00:24:07] Finding ways to juggle multiple tasks while utilizing Barstool Sports as a resource.

[00:26:56] A Case Study on How Outsourcing with a Laundry Service App Can Help Save Time and Money

[00:30:13] The Real Estate industry can benefit immensely from Virtual Assistants.

[00:33:21] Ensuring Expectations are Met in the Workplace

[00:36:15] Improving Productivity through Managing Calendars

[00:39:25] The Importance of Punctuality as a Real Estate Agent

[00:42:21] Strategies for Streamlining Listing Appointments in Your CRM

[00:45:23] Utilizing Virtual Assistants to Streamline Tasks

[00:48:29] Managing Time to Balance Life Goals

[00:51:30] Maximizing Your Life and Business

Notable Quotes:

“So that's kind of my key to optimization. I think it's really important to make note of what you're doing and how long it's taking you and then also give yourself a score. You can look back and be like, OK, this is what I did this week. This is what I did this month. And then you can also look back and say this is what I did this year.”

“I think that's the biggest mistake that people make is they don't even start because they think it's gonna be a lot of work. So I'm gonna give you a few of my favorite things that I think are really easy to implement and can have a huge impact on your life. So 1 of them is something that I've been doing for years, and it's something that I think is so important. That is to have a weekly review. So every Sunday, I take an hour or so and I review the week that I just had. I look at what I did, what I didn't do, what I could have done better, what I'm looking forward to in the upcoming week. And I think that's so important because it allows you to reflect on the week that you just had and it allows you to plan for the week that you're about to have. It allows you to be proactive instead of reactive. And it allows you to be intentional with your time and your energy. 

"If you're not taking your time seriously, why should anybody else? I think that's a great example of how you can start to look at your calendar and start to look at your time and start to look at your business and say, Okay, I'm gonna take my time seriously. I'm gonna start to plan out my day. And then from there, you can start to look at what are the things that I need to do? What are the things that I need to delegate? What are the things that I need to outsource? What are the things that I need to automate? I think that's a great place to start.” 

“The calendar is the most underutilized tool, and it starts there.” 

"Busy feels good, but busy gets you nowhere."

Resources

•  House of Agents Podcast

Connect with Tesabella

• Twitter
• Facebook
• LinkedIn

Connect with Ramon Casaus

• LinkedIn
• Instagram
• Website

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

I Help Realtors Make More Money. 🏡 + 💰 = 🫶🏼 

Join my FREE Community for Real Estate Agents

Follow me on Instagram

Tessabella is an international Real Estate coach, mentor and investor — and the Founder of The House of Agents Academy. 

This podcast is perfect for those of you who are interested in leaning more about Real Estate, How to Be A Successful Realtor, Real Estate Investing Strategies, Financial Literacy, Money Management, Productivity and Real Estate Mastery!